Adobe Marketing Cloud hadadden tarin bincike ne na yanar gizo da samfuran tallan kan layi, wanda ke bawa masu shafin yanar gizo na Ecommerce damar aunawa, keɓancewa da inganta kamfen ɗin tallan su, gami da ƙwarewar dijital don samun ingantaccen aiki daga tallan su.
Menene Adobe Cloud Cloud?
Wannan shi ne Kasuwancin Ecommerce wanda ya hada da jerin kayan aikin nazari, kafofin sada zumunta, talla, ingantawa a kafofin watsa labarai, gami da sarrafa abun ciki, da nufin bangaren talla.
Kamar yadda yake tare da wasu Ayyukan Adobe, kamar Adobe Creative Cloud, Adobe Marketing Cloud yana bawa masu amfani da rajista damar sauke dukkan kayan aikin kuma suyi amfani dasu kai tsaye akan kwamfutocinsu tare da samun damar sabunta abubuwan kan layi.
Daga cikin duka kayan aikin da aka samo sune Adobe Analytics, wanda hakan kuma shine kayan aikin kayan aiki don tsinkaye da ainihin lokacin bincike, wanda za'a iya haɗa shi da albarkatun ɓangare na uku. Yana bayar da bincike na wucin-gadi da rahotanni na tallace-tallace, sannan akwai aikace-aikace don ƙirƙirar cikakken ra'ayi game da ayyukan kasuwanci ta hanyar sauya hulɗar abokan ciniki.
Kayan aikin yana baka damar sarrafawa da raba bayanai a cikin ainihin lokacin da ke taimakawa wajen gano matsaloli, gano dama, tare da auna manyan alamun aikin.
Wani daga cikin tallan tallan da aka hada shine Manajan Masu sauraro Adobe, wanda a wannan yanayin dandamali ne na gudanar da bayanai wanda za'a iya amfani dashi don ƙirƙirar bayanan masu sauraro. Ana iya amfani da waɗannan bayanan martaba don kamfen talla da aka yi niyya.
Sauran kayan aikin da ake dasu a Adobe Marketing Cloud ya hada da Adobe Campaign, Adobe Experience Manager, Adobe Media Optimizer, Adobe Primetime, Adobe Social, da Adobe Target. Latterarshen yana ba ka damar bayar da keɓaɓɓun abun ciki ko shawarwarin samfur.