Taron jama'a (Kudin hada kai) Ya zama sanannen kayan aiki da 'yan kasuwa da ƙananan kamfanoni ke amfani da shi don neman tara kuɗi don gudanar da ayyukansu. Tare da goyon bayan mutane a duk duniya, waɗannan entreprenean kasuwar da ƙananan kamfanoni suna ɗaukar kuɗaɗen ayyukansu, tunda su kamfanoni ne da ke da resourcesan albarkatu kuma buƙatar tallafi daga hanyoyin samun kuɗi na waje don samun aiki kan aikinku.
Don waɗanne dalilai ne kamfanin dala miliyan ke amfani da dandamali na Crowfunding?
Za mu tattauna batun ɗayan Kasuwancin Clorox masu zuwa, wanda kamfani ne wanda ke da biliyoyin daloli a cikin tallace-tallace na shekara-shekara, wanda a bayyane yake bai kamata ya sami wata matsala ba ta tallafawa ɗayan ayyukan ta.
Daya daga cikin Kasuwancin Clorox suna fitowa, Soy Vay hade da Uku Jerks Jerky sun ƙaddamar da kamfen a kan dandalin Kickstarter (ɗayan shahararrun rukunin yanar gizo na Crowfunding) don samfuran su da ake kira Veri Veri Teriyaki. Kamar yadda Adam Simons, daya daga cikin shugabannin masu kirkirar Clorox, daki-daki a wata hira. Tabbas basu buƙatar babban birnin ba, amma sun yi amfani da shi Tsarin Kickstarter don dalilan kasuwanci.
'' Duk wannan daga Kickstarter Ya zo ne a zahiri, lokacin da muka ce yana iya yin ma'ana a matsayin wata hanya ta samar da wayewa ta yadda zai haɓaka haɗin kai tsaye tsakaninmu da abokan cinikinmu, wannan yana da mahimmanci a gare mu, kuma a matsayin wata hanya ta sauya yadda ake sabawa wanda aka ƙaddamar da samfur akan kasuwa ''
Wasu manyan manyan abubuwa kamar Sony da General Electric, sun ɗauki ayyuka irin na kamfanin Clorox, ta amfani da dandamali na Crowfunding don ƙaddamar da kayayyaki; amma zamu iya samun kanmu cikin mawuyacin hali saboda amfani da dandamali da kamfanonin da basu da buƙatar yan kasuwa da ƙananan kamfanoni waɗanda da gaske nemi tallafin kuɗi akan waɗannan rukunin yanar gizon.
Wataƙila akwai haɗari cewa waɗannan kamfanonin suna haifar da mummunan tasiri ga masu amfani da samfuran waɗannan dandamali. Shin amfanin da manyan kamfanoni ke bashi yana da inganci? Cunkoson abubuwa?