The future of eCommerce is mobile. More and more purchases are completed from a mobile device, as well as the number of users who use the mobile to investigate the products they want to buy. The statistics they do not cheat.
The creators of Wizar, the app brings together all your favorite stores so that you can buy what you want in one place and allows you to buy what you want, from wherever you want, they have prepared an interesting infographic in which they collect 30 reasons why you should optimize your eCommerce to Mobile Commerce. We see it below.
30 reasons why you should optimize your eCommerce to Mobile
These are the reasons that argue from Wizar. Some may seem incredible and even funny. But all are data taken from reliable sources that are worth taking into account.
- There are more people in the world with a mobile phone than with a toothbrush.
- 90% of people have their smartphone close at hand 24 hours a day.
- There are 5 times more mobiles than computers.
- Reporting a lost wallet takes 26 hours on average, while reporting a mobile phone takes 68 minutes.
- Any smartphone is more powerful than the computer that landed man on the moon in 1969.
- All ages use smartphones, including 38% of children under 2 years of age.
- The first iPhone in 2007 sold more than a million devices in 74 days. It took two years to sell the same number of iPods.
- It takes us 90 minutes on average to reply to an email, and only 90 seconds to reply to a text message.
- More than 2015 million applications are expected to have been downloaded by the end of 170.
- More than 2.000 billion people will make at least one purchase with their smartphone by the end of 2017.
- 47% of people prefer to make a purchase with their mobile because it is easier.
- 30% of users abandon a shopping cart if the online store is not optimized for mobile phones.
- 43% of smartphone owners have used it inside a store to search for product references.
- It took 38 years to get 50 million radio users, 13 years to get the same number of television users, 4 years to get them for the Internet and 3.5 years for Facebook. Instagram got 50 million users in 6 months, and the Angry Bird app just 35 days.
- There are more than 224 million monthly active users using apps in the US alone.
- A mobile ad performs 4-5 times better than the same PC ad.
- 62% of smartphone users see ads lasting 15 to 30 seconds to access content.
- 74% of smartphone owners use it to help them with their purchases.
- People who buy with their mobile phone do so more than those who buy from their computer.
- 9 out of 10 mobile searches lead to an action. Half of these end up in purchase.
- 70% of mobile searches lead to an action in less than an hour. A computer search would take a month to reach the same percentage.
- 79% of people admit looking for a competitor if the mobile experience was bad.
- 57% of users would not recommend a business with a poorly mobile-optimized page.
- 81% of mobile purchases are spontaneous.
- 30% of shoppers who use their mobile abandon the purchase if the experience is not good.
- 57% of mobile consumers will abandon the purchase if they have to wait 3 seconds for the store to load.
- The perception of a brand increases in 61% of people if they have a good experience with the mobile.
- Amazon sold more than $ 1.000 billion through mobile devices in 2009.
- In 2012, Paypal processed more than $ 14.000 billion of mobile transactions.
- It is expected that in 2018 mobile commerce will reach the number of transactions that eCommerce. This will mean more than 640.000 million dollars in purchases through mobile phones.
