If you are already using Pinterest for your Ecommerce business, you will have realized that it is an ideal platform for electronic commerce. Because it is an image-based social network, you have the opportunity to show your products to people with specific interests.
How to increase sales using Pinterest?
But there are also other things you can do in Pinterest to generate online sales and we will talk to you about that below.
- Create a testimonial Dashboard. That is, if you receive a lot of text feedback from your customers, something you can do to take advantage of this is to take a photo of these testimonials and save them to a Testimonial Board on Pinterest.
- Use Hashtags. As with Twitter, Pinterest also allows the use of Hashtag. Therefore, for specific topics make sure to use these elements. For example, if you sell sporting goods in your Ecommerce business, you can use Hashtags such as: #sports #running #sportswear
- Promote a contest. You can also promote a contest where your fans and followers can create Pinterest Boards about your brand or environment of the products you sell. This is a great way to generate interest in your Ecommerce and also get other users on the social network to get involved.
- Create “smart” Dashboards. Ideally, you should create Pinterest Boards that focus on a specific topic, as this will generate more interest. You can create, for example, Boards with gift ideas, men's clothing, going back to school, sports shoes, etc.
Surely there are many other ways to boost your Pinterest marketing to worship online sales. However, the best way to find out is to start sharing images, creating dashboards, generating traffic, and the more visitors you get, the more likely one of them will turn into a sale.