On a website, the "About" page, It tells us what the site is about, the topics it is talking about, the date it emerged and is basically shown as a presentation to readers. On an e-commerce site, the About page also offers information about the site, but in this case with a much more professional touch and a more commercial focus. Let's see the most important elements that the page should include "About" in Ecommerce.
Mission or vision
This is a section in which the ecommerce company describes the mission or vision it has regarding the business it offers to customers. In most cases, an e-commerce site will be tasked with offering an unmatched selection of products and services, an unmatched shopping experience, and exceptional customer service.
Extensive product selection
One page "About" in Ecommerce it should also make the consumer see that there is an extensive catalog of products in the corresponding categories. Make it clear to you what kinds of products you can get and that you are constantly expanding your selection to offer more variety.
Shipment characteristics
Fundamental is to mention how is the shipment of the products that are bought online; if free shipping is offered anywhere in the world, the shipping companies used, delivery times, guarantees, etc.
Consumer protection
Many sites of Ecommerce usually include this section in their "About" pages, in which they mention the comprehensive guarantees offered to consumers with respect to refunds, repair or replacement of products.
Nor should we forget to mention customer service with all the ways in which the consumer can contact the company to resolve their doubts or problems. It is also advisable to add a short tutorial explaining the procedure to buy in the store.