In order to be successful in the E-commerce, you need a website that attracts customers, that has an interface that keeps them online and that of course has a business model that motivates them to buy. Then share us 3 tips to build a better Ecommerce site.
1. Make it easy to shop online
La your Ecommerce website It must be optimized and facilitate the purchasing process for your customers. Although it is necessary to create an account, the additional steps can put your clients off as a waste of time. The last thing you want is to delay a purchase and if you take into account that many users access your business from their mobile devices, the tedious registration process can scare away any potential customer.
2. Encourage the social experience
This means that each page of your e-commerce site must offer a space where customers can share their criticisms and opinions. It should be a place where products can be rated and commented on, where social actions are encouraged, even bad reviews can have a positive impact on sales. Customers see that it is a genuine business, that hears all voices and that it does not generate faulty customer opinions.
3. Optimization for mobile
Optimize an Ecommerce page for the mobile platform, It is no longer a whim or a luxury, it is a necessity. Technology giants such as Google have been promoting this new adaptive design for different screen sizes, in such a way that users have a satisfactory browsing experience, regardless of the device they use. Do not forget either that more than 50% of e-commerce traffic comes from the mobile platform. Therefore, if the ecommerce site is not optimized for mobile, you may be missing a huge profit potential.