I-Linkedin, noma i-Linkedln, isibe yindawo yokuxhumana yomphakathi ethandwa kakhulu. Kuyo awukwazi ukuxhumana nabanye abantu kuphela, futhi ungaletha nephrofayili yakho yobungoti kosomabhizinisi, abasebenza ngokuzimela, izinkampani noma izinhlobo ezizokuqaphela. Kepha ukuthola leyo miphumela emihle, kufanele wazi ukuthi ungashicilela kanjani ku-Linkedin. Futhi akulula njengoba kubonakala.
Uma futhi ubheka ukuthi baningi abasebenzisi, ukugqama ngokushicilelwa kwakho akulula. Ngakho-ke, funda amaqhinga athile wokuthi ungathumela kanjani ku-Linkedin Futhi nokuthi ziheha ukunakwa, noma ukuthi zikubeka kanjani, kungaba yindlela yokuthi iphrofayili yakho iqhubekele phambili kakhulu. Ngabe ufuna ukwazi okhiye?
Uhlobo luni lwenethiwekhi yokuxhumana i-Linkedln
Okokuqala, kufanele wazi ukuthi i-Linkedin yinethiwekhi yokuxhumana efanelekile. Kusho ukuthini lokho? Yebo, ayikho indawo yamavidiyo "awubuwula", noma okushicilelwe okufana nalokho okwenziwe ku-Facebook noma kwamanye amanethiwekhi omphakathi lapho kunezinye izinhloso. Lapha sifuna ukwakha iphrofayili enobuchwepheshe futhi engathi sína.
Uyacelwa ukuthi uqaphele lokho kufana nokuqhubeka kwakho ku-inthanethi. Eqinisweni, iphrofayili yakho injalo nje. Kuyo uzogqamisa ukuqeqeshwa kwakho, isipiliyoni sakho, amakhono akho, okufezile ... futhi ngaso sonke isikhathi kungokwemvelo yokusebenza, hhayi okungokwakho kakhulu (yize ungakubeka uma kuhlobene namakhono omsebenzi).
Manje, le nethiwekhi ayimi ekhasini elilodwa nje ukukhombisa ukuqhubeka kwakho. Ungabamba iqhaza futhi uthumele izindatshana, ukuphawula, izithombe, amavidiyo ... kepha inqobo nje uma zihlobene nomsebenzi wakho nesici somsebenzi wakho. Isibonelo, ividiyo emayelana nekati lakho kungenzeka ingabi yinto yokuyibeka kuphrofayela yakho ye-Linkedin. Esikhundleni salokho, eyodwa yokuthi ungakhiqiza kanjani kangcono ingaba ngcono.
Izinhlobo zokushicilelwa eziphumelelayo ku-Linkedln
Njengakwezinye izingosi zokuxhumana nabantu, ku-Linkedin kuhlala kunokunye okuqukethwe okunethuba elingcono lokuphumelela kunabanye. Futhi uma kukhulunywa ngokwazi ukuthi ungathumela kanjani ku-Linkedin ukuze uzibeke endaweni yakho, kubalulekile hhayi kuphela ukwazi izinhlobo ezahlukahlukene, kepha futhi nokuzisebenzisa.
Ngokuqondile, une:
- Okuthunyelwe kwakho kwebhulogi. Uma unayo, futhi namuhla bambalwa kakhulu abangenayo, kufanele uthathe isikhathi sokubhala izindatshana kuyo futhi, kamuva, ubadlulisele ku-Linkedin ukubenza baziwe. Vele, qiniseka ukuthi ibhalwe kahle nokuthi ziyizindatshana ofuna abantu bazi ngazo.
- Izindaba zezimboni. Ake ucabange ukuthi usebenza njengodokotela wezilwane, bese kuvela okusha okusha ukwelapha umdlavuza ezinjeni. Yebo, lezo zindaba zizokuthakazelisa ku-Linkedin yakho ngoba, njengochwepheshe wezilwane, uzobe unikeza imininingwane ewusizo. Akunandaba ukuthi awulibhalanga; Ekuqaleni, bekucatshangwa ukuthi ukwabelana ngokuqukethwe okuvela kwabanye kubi ngoba unikeze izethameli umncintiswano wakho; manje lokhu akunjalo, kepha kukunika ukuthembeka okwengeziwe.
- Okuqukethwe okuwusizo. Ukuqhubeka nesibonelo esedlule, kusuka kudokotela wezilwane. Kuthiwani uma ubeka okuthunyelwe noma ividiyo ofundisa kuyo abantu ukuthi basusa kanjani umkhaza? Okuqukethwe okubizwa ngokuthi "kanjani" kudunyiswa kakhulu futhi uma kwenziwe kahle, kungasebenza ukugqama kwabanye.
- Amathiphu. Kuyafana nalokhu okungenhla, yize kungadingeki ukuthi kusebenze. Isibonelo, nangalokhu okungenhla, unganikeza iseluleko sokuthi unakekele izinja ebusika. Lapha singafaka nemilayezo ekhuthazayo, noma leyo etshela okwenzekile futhi ekugcineni izame ukusiza abanye abasebenzisi abazizwa besesimweni esifanayo nabo.
- Izithombe namavidiyo. Izithombe, infographics, ihluzo, amavidiyo ... konke "okubukwayo" kuzosiza ekushicilelweni. Eqinisweni, lezi zibekwa ngemibhalo efundisayo noma efundisayo kusetshenziswa lezi zithombe ukuzenza ziqondakale kangcono.
- Ukuvuselelwa. Ekugcineni, njengoba uthathe isifundo, unomsebenzi omusha ... futhi kungaba yinto ongayibhala ku-Linkedin ngoba izokukhombisa ukuthi uyasebenza kwinethiwekhi, kepha futhi izoletha uthando lwakho lokwenza njalo umsebenzi ongcono futhi ube nokuhle kakhulu ukuqeqeshwa okungenzeka.
Amathiphu wokuthi ungathumela kanjani ku-Linkedin futhi ukwenze kuphumelele
Ekugcineni, sizoxoxa nawe ngezikhiye zokuthi ungazishicilela kanjani izihloko ezizobeka ku-Linkedin. Ukuqala, kufanele ucabangele izici ezithile ezifana nalezi:
- Iphrofayela yakho kufanele iphelele ngangokunokwenzeka. Iphrofayili engaphelele ngeke ikunikeze isithombe esihle ngawe futhi noma ngabe udaba lwakho noma ukushicilelwa kukuhle, lapho befika ekwazini kabanzi ngawe futhi bathole "izikhala", kuzokushiya endaweni embi.
- Sebenzisa izithombe ezisezingeni eliphakeme. Hhayi lokho kuphela, kepha futhi nokuthi bayakhanga, ukuthi bahehe ukunakwa, bayakhanga futhi benze ngezifiso.
- Yiba nokuxhumana okuhle. Ngokusobala, akekho oqala ngabantu abangu-5000 XNUMX abaxhunyiwe, kepha udinga inani elijwayelekile lokuthunyelwe kwakho ukugqama. Futhi lokho kufinyelelwa ngokubekezela, ukubekezela emsebenzini nangosuku nosuku.
- Thumela. Kungumugqa. Ku-Linkedin akukona ukuthi usebenzisa usuku lonke ukuthumela, kepha usuku nosuku. Ngoba ngaleyo ndlela bazobona ukuthi uyakukhathalela ukukugcina kusebenza futhi unikeze okuqukethwe okuthakazelisa (futhi okuhlukahlukene).
- Sebenzisa i-SEO. Ngabe ucabanga ukuthi ayikho i-SEO ku-Linkedin? Akulona iqiniso. Izinkinobho ze-SEO kule nethiwekhi zibalulekile futhi zingakusiza ukuthi uthole okuthunyelwe kwakho kwe-Linkedin kubasebenzisi abalungile.
Ungathumela kanjani ku-Linkedin esigabeni sePulse
I-Pulse iyithuluzi elaziwa kakhulu bambalwa kakhulu. Futhi-ke, ingakuvulela iminyango eminingi, ikakhulukazi uma lokho okubhalayo kukuhle kangangoba iqembu lokuxhumana nabantu liyakuqaphela.
Yini iPulse? Kuyindlela onayo ukuze, Njengomsebenzisi we-Linkedin, bhala izindatshana zakho kunethiwekhi yokuxhumana nabantu futhi ungabelani ngazo noxhumana nabo kuphela, kodwa futhi nomphakathi wonke. Ngamanye amagama, i-Linkedin ikunika ithuba lokukhombisa ulwazi lwakho lobuchwepheshe ukuze uzenze waziwe. Eqinisweni, uzokhiqiza igunya futhi wenze igama lakho liqale ukwaziwa.
Ukuthumela njalo kuPulse kuzokuvumela ukuthi uzenzele igama. Hhayi lokho kuphela, uma okushicilelwe kwakho kungokwekhwalithi, futhi ukhombisa ukubhala okuhle, kanye nolwazi ngale ndaba, ungadonsela ukunaka kwabanye abantu abadinga uchwepheshe onjengawe. Futhi naku-Linkedin uqobo ngoba kukhona "abathonya" kunethiwekhi abanokubonakala okukhulu.