Sonke siyazi namuhla ukuthi ubuchwepheshe buqhubeka nokuthuthuka. Kakhulu, ukuthi ngaphambi kokuthi wonke umuntu aphile ngaphandle kwe-inthanethi, namuhla kunabantu abaningi ababengeke bakwazi ukuhlala ngaphandle kwayo. Futhi yilokho intanethi, ivula uhla lwamathuba amaningi.
Noma ngabe kungukwanelisa isidingo, ukuthola imininingwane, ukuthola imikhiqizo noma izinsizakalo, ukuthola imibono, noma ukuseluleka ngokuthile, kusisiza nokuthi nathi sikunikeze lokho. Futhi yilokho iwebhusayithi iyi-plus yangempela enkampanini yethu, brand noma umuntu. Kungumkhakha ongayeki ukukhula, futhi kunoma iyiphi i-SME, ukuba newebhusayithi kuyisinqumo esihlakaniphile. Kepha ake sihlole, kungani kubalulekile, nokuthi singavelela kanjani kulolu lwandle olukhulu olubonakalayo.
Amawebhusayithi. I-plus edingwa yi-SME yethu
Ukuqhubeka kokuxhumana phakathi kwamakhasimende namakhasi ewebhu akubuzwa. Enye yezinto ezibalulekile kubathengi. Eminyakeni edlule, i-intanethi ibiyizwe elivuse ilukuluku nentshisekelo cishe kunoma ngubani. Noma ngabe kungenxa yokungazi kwayo kanye nelukuluku phakathi kwabantu abadala nabadala, kanye naphakathi kwabantu abasha nabadala abasebenzisana nayo futhi babona izinzuzo ezingase zinikezwe bona.
Njengoba iminyaka idlulile, ukubusa kwe-inthanethi kuvame ukuba okujwayelekile, ngenxa yezici eziningana, phakathi kwazo okulandelayo okuvelele:
- Abantu abaningi bayabusa ukusetshenziswa kwayo, ngakho-ke isabelo semakethe siyakhula.
- Ukuthuthuka kokukhiqiza, kusho ukuthi abantu abasha, abebengekho noma bebancane kakhulu phambilini, sebevele bekhulile ngalobu buchwepheshe. Ngokunjalo, isibalo sabantu abadala siyancipha, futhi lapho bekungekho noyedwa umuntu obengabusa, manje sesiqala ukubona abaningi abakwenzayo.
- Ukuqamba nokuthuthuka kuyaqhubeka nokuthuthuka, futhi namuhla sithola amathuba amaningi nezimpikiswano online kuneminyaka eyi-15 edlule.
Umphakathi uhlola, ngqo nangokungaqondile, uma kukhona okuhle. Kukhona ukuhlolisiswa okungaphakathi kokuhlola ukuthi kukhona okuhle yini, nokuthi impumelelo ingaphumelela kanjani kokuthile. Y amakhasi ewebhu avumile, kokubili kumthengi nakumnikazi. Kunamakhasi amaningi kanye nabathengi, futhi kuzoqhubeka nokwanda ngenani.
Obunye bobufakazi obukhulu bokuthi lesi senzakalo siyanda sitholakala kuDatha Yokusebenzisa.
- Ukusetshenziswa kwe-inthanethi muva nje kudlule okwethelevishini.
- Ukuthenga ku-inthanethi kuyaqhubeka nokwanda, futhi kulindeleke ukuthi ngokuzayo bangadlula izitolo ezibonakalayo.
Izinzuzo zamakhasi ewebhu kuma-SME
Ukuba newebhusayithi kufana nokwenyusa. Sizobona izinzuzo zokufaka eyodwa ye-SME yethu.
- Isithombe nobuchwepheshe. Ukuya endaweni ebonakalayo ukuze uthole iseluleko noma ukukopela kuhle kakhulu. Kepha uma sinewebhusayithi lapho amaklayenti ethu angaphequlula khona, kuzoba ngcono. Kuwo, sibavumela ukuthi bafinyelele ngokukhululekile ezintweni abazithandayo ngaphandle kwengcindezi evela kunoma ngubani nangejubane labo. Ngaphezu kwalokho, sengeza ukuthintwa okuvelele kobuchwepheshe, njengoba sinikela ngezinsizakalo zethu ngezindlela ezahlukahlukene. Futhi sengathi lokho bekunganele, sinikela ngokuhlanganiswa komkhiqizo.
- Ukufinyelela kwamakhasimende nokubonakala. Akudingekile ukuthi othile asazi ngoba sendaweni ethile. Ngokuba newebhusayithi, sinikeza ukufinyelela kubantu ababengeke basazi, bangazi ukuthi sikhona, singobani, sikuphi, nokuthi senzani nokuthi yini esiyinikezayo.
- Dlula umncintiswano. Intokazi yewebhu, eyenziwe kahle futhi yakhiwe, isizuzela amaphuzu amaningi. Singagqamisa amandla ethu, futhi uma futhi inembile, isobala, icacile futhi kulula ukuyisebenzisa, iba ngcono. Ngokuzenzakalela, sizibeka ngaphambi kwalabo abangenawo, ngisho nalabo okungenzeka banakho, kepha abawunakekeli. Ubuwazi ukuthi ku-2017, kuphela ama-30% ezinkampani ezinabasebenzi abangaphansi kwe-10 abanewebhusayithi?
- Iwebhusayithi ephendulayo. Yize leli gama libonakala liyinkimbinkimbi, lilula. Kuphathelene nokuba nekhasi lewebhu elingashintshelwa kwamanye amadivayisi njengamaselula noma amaphilisi ngaphandle kwekhompyutha. Kulezi zinsuku, leyo foni yocingo inabalandeli abaningi, yenza lezo zingosi ezingakulungele ukubukwa kwamanye amadivayisi, ziye ngemuva. Okusiletha ephuzwini elilandelayo.
- Ukuma ku-Google. I-Google ifuna ukuhlinzeka ngezinsizakalo ezihamba phambili, futhi yenze impilo ibe lula kulabo ababhekene nokwenza amawebhusayithi abo atholakale kalula. Ngalesi sizathu, izogqamisa iwebhusayithi ephendulayo ngaphambili, kuleyo engekho. Phambanisa iwebhusayithi yakho, futhi iGoogle izokutotosa futhi ikubeke ukuze ikwenze ubonakale ngokwengeziwe enjini yokusesha. I-Symbiosis, lapho niphumelela nobabili.
Ungayithola kanjani iwebhusayithi yethu ilungile
Le yingxenye, izithoba ngokwengeziwe. Kufanele ubheke izinto zomphakathi ojwayelekile, hhayi okuncamelayo. Ungacabanga ukuthi ufunda le ndatshana inezinhlamvu eziluhlaza ngasemuva okuphuzi? Yebo, kwesinye isikhathi, ngize kumawebhusayithi afana nalokhu ... futhi cishe ngaso leso sikhathi ngabaleka! Kepha ake sibheke amaphuzu ayisihluthulelo, ukuthi ubuhle bubalulekile, kepha hhayi kuphela.
Silungele ukukhula
Kubalulekile ukwakha iwebhusayithi ehlelelwe ushintsho olungaba khona ngokuzayo, futhi hhayi ukubambeka kumamodeli we-static. Iwebhusayithi esivumela ukuthi sisebenzise izigaba ezinamandla, izosisiza ukuthi sifake izigaba kuze kube namuhla, esingakazithinti. Ngaphandle kwalokho, uma sikholwa ukuthi akuhambi nathi, usuku esifuna ukwenza ngalo izinguquko, ngeke sikwazi ukuzenza.
Umklamo
Ngiyayipheka, futhi ngiyayidla. Futhi ukuthi kaningi, ama-SME, athambekele ekubeni nezimali ezimbalwa nokonga kubalulekile. Ukushintsha ukucabanga ngalokhu kuwumqondo omuhle. Njengoba nje umhlobisi azi ukuthi angayakha kanjani indlu, uchwepheshe uyazi ukuthi angayakha kanjani iwebhusayithi enhle. Singazisindisa ikhanda, futhi sibe nomklamo wokunethezeka okhuluma kangcono kakhulu kunathi. Konke okukhombisa kukhuluma ngenkampani yakho.
Izithombe ze-Flash
Qaphela ngakho. Abantu abaningi kuwebhusayithi yabo yokuqala, abanesifiso sokuhlaba umxhwele nokuheha izivakashi, cela abaklami ukuthi bakhe izithombe ezinhle ze-flash. Umbono ubungeke ube ngumqondo omubi, ukube bekungengenxa yokuthi ucwaningo lunqume ukuthi ngemuva kwemizuzwana engu-15-20 yokulinda, inani elikhulu labantu lishiye iwebhu ngenxa yezinkinga zokulayisha okuqukethwe. Futhi asifuni muntu ozohamba ngoba kufanele alinde imizuzwana eyi-10 ubude kunokujwayelekile. Ngakho-ke, into ebalulekile kuzoba okuqukethwe, nokuthi akekho noyedwa ozwa ukuthi bamosha isikhathi sabo futhi bayashiya.
Ukusingathwa Kwekhwalithi
Umehluko phakathi ukusingathwa kwekhwalithi nokunye okungekho, kubalulekile ekusebenzeni kahle kwewebhusayithi yakho. Isivinini, ukuphepha, ukusekelwa kanye nokuzinza kuyisinqumo esihle sokugcinwa okuhle nokusetshenziswa. Y Angikukhuthazi ukusingathwa kwamahhala nakho, uma singafuni ukuthatha isimanga esibi.
Ungakukhohlwa lokho ukuma okuhle kubalulekile, nokuvumelanisa iwebhusayithi yakho neselula namanye amadivayisi. Ngakho konke esixoxe ngakho, uzoba nomhlaba omningi ozuziwe. Okusele kukuwe. Nikeza insizakalo enhle, nokwaneliseka amakhasimende akho akutholayo abekade ekufuna.