Njengoba ngokuya ngokwanda Abathengi baseShayina bathenga ku-inthanethi nokuhambela phesheya, abaningi banesifiso sokuthenga imikhiqizo yangaphandle ku-inthanethi. Cishe abathathu kwabayisihlanu (58%) babathengi baseChina bathenga imikhiqizo yangaphandle online kusuka kuwebhusayithi yokuthenga yasekhaya esikhathini esiyizinyanga eziyisithupha.
Kepha kungani bethanda ukuthenga imikhiqizo online kakhulu? Ake sithole.
Kungani amaShayina ethanda ukuthenga ku-inthanethi?
I-China yavula ezomnotho ngo-1979, futhi ngaphambi kwalokho, kwakungekho msebenzi wezohwebo nhlobo. Ngenxa yalokhu, imboni yezokuthengisa yaseChina yintsha kakhulu futhi ihlukene phakathi, kunezigidi zezitolo ezincane kanye namakhulu ezigidi ezimboni ezweni lonke.
U-Alibaba uvale igebe ngokuxhuma abakhiqizi abancane baseChina namakhasimende. Kumabhizinisi amancane, ukuthengisa nge-inthanethi kuyindlela elula nenenzuzo enkulu yokufinyelela emakethe enkulu. Kumakhasimende, iTaobao (ephethwe ngu-Alibaba) isebenza njengesixazululo esisodwa sokuthenga noma yini online.
Isingeniso esizukulwaneni sangemva kuka-1985
AmaShayina azalwa ngemuva kuka-1985 ayeneminyaka eyi-15 kuphela lapho iChina ixhuma emhlabeni nge-Intanethi. Ngokungafani nezizukulwane ezindala ezisebenzisa kakhulu i-Intanethi ngomsebenzi, iminyaka engemva kuka-1985 iyingxenye yesizukulwane esikhulele ku-inthanethi.
Kungani kunendaba?
Ngo-2012, kwakukhona abathengi baseChina abayizigidi ezingama-200 besizukulwane se-G2, futhi babalelwa ku-15% wokusetshenziswa kwedolobha okuphelele.
Ngo-2020, lapho isizukulwane se-G2 sifinyelela eminyakeni engama-30, iChina izoba yimakethe yabathengi enkulu kunazo zonke emhlabeni ngokusetshenziswa okuphelele okulinganiselwe kuma-euro ayizigidi eziyizinkulungwane eziyi-13.
Abantu badla okuningi njengoba ingcebo yabo yanda, futhi i-e-commerce inikeza abathengi bamazwe aphesheya ithuba elihle lokuchayeka kubathengi baseChina abakhulayo.