Amavidiyo ayithuluzi elibaluleke kakhulu lokufundisa nokuzijabulisa kwengxenye enkulu yabantu emhlabeni jikelele. Kepha okungaziwa kokuningi ukuthi kungasetshenziselwa ukuthengisa kakhulu imikhiqizo yenkampani yakho, izinsiza noma izinto. Kusuka ku- indlela yokuhweba kusha kakhulu kunalokho okunikwe amandla kuze kube manje. Ukufika ezingeni lokuthi bajoyine ithuluzi ebelibaluleke kakhulu kochwepheshe abasebenza emnyangweni wezentengiso wezinkampani.
Ngamavidiyo ungathola ulwazi oluningi lokwenza lo msebenzi obalulekile wobungcweti. Okuningi okuningi ongakucabanga njengamanje nokuthi sizokukhombisa kule ndatshana. Kusukela kumasu wokumaketha we-avant-garde kakhulu okwamanje kusetshenziswa amasu ahlukene emkhakheni wezohwebo. Akukho okushiyelwa ekuphuculeni uma lokho okukhulunywa ngakho ekupheleni kosuku kungukuthengisa kwenkampani.
Kusukela esiteji, akumangazi ukuthi ingxenye enhle yabasebenzisi icubungula ngalesi sikhathi mayelana nezifundo ezingenziwa yile ndlela yokuxhumana nabantu. Ngale ndlela, ukusetshenziswa kwayo kufayela le- ukumaketha kwamanje bangamangala umsebenzisi ongaphezu koyedwa. Ngoba bangaba nokuchazwa okungaphezu kokukodwa kokuhweba futhi kulula kakhulu ukuthi bakwazi kusukela manje.
Amavidiyo: ukufaneleka kwawo emkhakheni wokuthengisa
Amavidiyo nangendlela ekhetheke kakhulu amavidiyo womkhiqizo Banekhono eliyisimanga lokukhulisa ukuguqulwa ngoba bangasiza amaklayenti akho angaba khona ukuthi aqonde izinsizakalo ezinikezwa zona kulezi ziteshi ekuxhumaneni nomphakathi. Ngenkathi ngakolunye uhlangothi, asikwazi ukukhohlwa iqiniso lokuthi lawa mathuluzi asho amandla amakhulu okuveza futhi ngalokho akhombisa ngempumelelo umkhiqizo, izici zawo nezinzuzo ezinikezayo.
Kubalulekile futhi ukuhlola ukuthi kulula kakhulu ukwabelana ngabasebenzisi abaningi. Akumangalisi ukuthi ezinye izifundo zibonisa ukuthi abantu bavame ukwabelana ngamavidiyo amaningi kune izakhi zombhalo kwimininingwane yemikhiqizo noma izinsizakalo ezinikezwa yizo zonke izinhlobo zezinkampani. Ngakolunye uhlangothi, ngokuqinisekile i- amakhasimende anakho bazothambekela ekuchofozeni kuvidiyo kunokuthile okungathathwa njengokubonwayo noma i-multimedia.
Ngaphezu kwalokho, inezinhlelo zokusebenza eziningi inhloso yazo enkulu ukusebenzisa ngokunenzuzo le nto ekhethekile ukuthengisa okuningi kusuka manje. Njengomphumela walesi senzo, akungabazeki ukuthi ividiyo eyenziwe kahle futhi ehlelwe kahle ingaba nenzuzo enkulu kwizintshisekelo zezinkampani. Futhi kunoma yikuphi, ngenhla kwezinye izindlela kubhekwe njengokujwayelekile noma okujwayelekile.
Umthelela wayo ekuxhumaneni nomphakathi
Nokho, ungangabazi njengamanje ukuthi izinjini zokusesha eziyinhloko zithanda amavidiyo. Akuwona umqondo wamahhala, kepha ngokuphambene nalokho, ngokungangabazeki ungakhombisa ngokusobala imiphumela efaka amavidiyo, izithombe, izindaba, amamephu nezinye izinsiza. Ukuba namavidiyo womkhiqizo kunikeza ithuba elengeziwe lokubeka isitolo sakho esiku-inthanethi, ikakhulukazi uma bengekho abancintisana nabo abasebenzisa amavidiyo ukukhuthaza ibhizinisi labo noma imikhiqizo.
Ngakolunye uhlangothi, akufanele ukhohlwe ukuthi usesho lukhombisa ukuthi i-Google ibeka phambili amasayithi afaka phakathi amavidiyo, okusho ukuthi ukuba namavidiyo womkhiqizo kuzokuqinisekisa ngamathuba wokubeka izinjini ezinhle kakhulu. Ukufika ezingeni lokuthi uzofinyelela ukubonakala okukhulu kunezinye izisekeli ezinezici ezifanayo. Ngokwalokhu kubheka, kuyithuba leli qhinga elikunikeza lona kwezentengiso zesimanje futhi lapho uzovikela khona izintshisekelo zephrojekthi yebhizinisi lakho. Ngaphezulu kolunye uchungechunge kanye nokucatshangelwa kohlobo lobuchwepheshe.
Isithombe sibiza amagama ayinkulungwane
Lokhu kuyiqiniso ozolibona kungekudala. Futhi lokho kuholela eqinisweni lokuthi kusuka kuvidiyo uqobo unamandla anele woku dlulisa inani elikhulu lemininingwane ngokushesha okukhulu. Ngaphezu kwalokho, ikuvumela ukuthi wabelane ngayo namakhasimende noma abasebenzisi nokuthi imikhiqizo, izinsizakalo noma ama-athikili angafinyelela kangcono kwabanye abantu abayingxenye yale nqubo yezentengiso.
Ngenkathi ngakolunye uhlangothi, futhi yisikhathi sokuqhakambisa umthelela walezi zithombe onamandla amakhulu futhi kunoma yikuphi ukwedlula ezinye izisekelo zokuxhumana. Ngokwalokhu kubuka, ungasebenzisa ukusakazwa kwalokhu okuqukethwe ukuze unikeze ukubonakala okukhulu kumkhiqizo wakho wezohwebo kusukela manje.
Ngakolunye uhlangothi, ungangabazi ukuthi ukubukela ividiyo yokuphromotha kuzonikeza ikhasimende inani elihle lemininingwane eyengeziwe. Ngaphezu kokuncenga imizwa ngenkulumo lapho iklayenti liqonda kahle ukuthi kufanele lizizwe kanjani ngomkhiqizo noma ngenkonzo. Kepha ngakolunye uhlangothi, kuzokhiqiza uchungechunge lwezinzuzo ezilula kakhulu ukuthi uzazi kusukela kulo mzuzu oqondile:
Thola enye ingxenye yenqubo uzizwe ukhonjwe, kodwa ngophawu lokuhweba, yebo okungenani ngomkhiqizo noma ngensizakalo ozama ukuyithengisa. Ngecebo lapho imizwa idlula khona okunye ukucatshangelwa emkhakheni wezokumaketha.
Zama ukugcina ubudlelwane obusikisela kakhulu namakhasimende noma nabasebenzisi ngomthelela wezithombe futhi lokho kuyinto engeke ikwazi ukufinyelelwa ngokuqukethwe okunye okususelwa kumagama.
Ngokuqinisekile ngeke ukhohlwe iqiniso lokuthi unethuba elingcono lokuthenga umkhiqizo ngemuva kokubuka ividiyo ehlobene. Akumangalisi ukuthi lokhu kungenye yezinjongo ezinkulu zamavidiyo ngakho-ke banamasu wokumaketha amancane kakhulu ahleliwe.
Ungawenza kanjani umkhankaso ngalokhu kusekela?
Ubuwazi ngokwesibonelo ukuthi cishe i-80% kokuqukethwe okudliwe ku-inthanethi sekuvele kungukuqukethwe okubukwayo? Kunezizathu eziningi zokuchaza lo mkhuba ngombono onengqondo futhi onengqondo. Owokuqala wabo usekelwe embonweni wokuthi okuqukethwe yividiyo kuyakuthanda futhi kuyakhanga, phakathi kwezinye izizathu ngoba kulula ukuyisebenzisa futhi kuyashesha, akudingi mzamo, kuyajabulisa futhi kunezela inani. Kepha ngaphezu kwalokho, kusebenza kakhulu kuzo zonke izinhlobo zamabhizinisi futhi kusebenza njengesisekelo sokusheshisa indlela yakho ebheke ezinhlosweni zenkampani yakho.
Kunoma ikuphi, kufanele ucabange ukuthi amavidiyo asondelene, ayabiwa, ahamba kalula kalula kunakho konke okuqukethwe, enza ukwethenjwa, anikeze ukuthembeka, anikeze ukubonakala futhi avuse intshisekelo enkulu. Yizizathu ezanele zokukhetha lelisu lokuhweba ukukhulisa ukuthengiswa kwemikhiqizo yakho, izinsizakalo noma izinto. Ngaphezu kolunye uchungechunge lwezimpikiswano esizokudalula ngezansi:
- Izilinganiso zokuguqulwa ziyanda ngaphezu kwamanye amasu okuhweba amukelwa kabanzi kwezentengiselwano.
- Zikhuthaza ukusebenzisana futhi ngenxa yalokho kuvumela izinga eliphakeme lokuzwela kuzo zombili izingxenye zenqubo.
- Izokwenza igama lezentengiselwano olimela limele laziwe kangcono nokuthi ubungeke uzuze kanjani ngalezi zinhlelo zokungena kumyalezo wakho wezohwebo.
Uma ungekho kule modeli, uzobe usilela emuva kokunikezwa abakwethula emncintiswaneni. Kufanele ube kulo mkhakha wezokuxhumana uma ekugcineni ufuna ukuba khona emithethweni yomdlalo emhlabeni webhizinisi.
Chaza izinhloso eziseduze kakhulu
Ekugcineni, kufanele kuqashelwe ukuthi kufanele ucabangele lokho ofuna ukukufeza namavidiyo wakho. Ungahle ufune ukuheha ithrafikhi ethe xaxa kuwebhusayithi yakho, uthole ukubukwa okuningi noma umane wandise amakhasimende akho noma inani lokuthengisa kwakho. Lezi ezimbili zokugcina ekugcineni zingenye yezinjongo zakho lapho ungena emkhakheni webhizinisi. Futhi-ke awukwazi ukuphuthelwa yisikhathi nethuba lolu lwazi lwe-audiovisual olunikeza lona.
Kuzobuye kubaluleke kakhulu ukuthi uzinike isikhathi sokwazi izilaleli zakho. Lokhu kungenxa yokuthi amavidiyo kufanele aqoqe lokhu kukhathazeka ukuze afinyelele emphefumulweni walaba bantu futhi abe nezinto ezingenabo ubuntu. Ngoba uma usuyazi, uzophoqeleka ukuthi unqume ukuthi iziphi izinhlobo zamavidiyo ozozifaka isu lakho. Mhlawumbe enye yezingxenye eziyinkimbinkimbi kakhulu zale nqubo. Ukuqinisekisa ekugcineni ukuthi awukhohlwa noma yini ebalulekile, kungasaphathwa ngezidingo zamakhasimende noma zabasebenzisi. Ukuze ekugcineni umphumela uhambe phambili kukho konke kuyo yonke into ephathelene nokuthengiswa kwemikhiqizo yakho futhi lokho kuzoba umgomo wakho obaluleke kakhulu kusukela manje. Ngaphezulu kokunye ukucatshangelwa kobuchwepheshe.