Uma unesayithi le-e-commerce, umqondo ukuthi abathengi abaningi ngangokunokwenzeka bangayithola. Ngalokhu, kubalulekile ukufeza i- cwaninga igama elingukhiye le-ecommerce.
Ucwaningo lwegama elingukhiye lwesitolo esiku-inthanethi, Kufanele kususelwe ekunqumeni ukuthi obani abantu abafuna ukuthola imikhiqizo noma izinsizakalo ezinikezwayo. Indlela imikhiqizo echazwa ngayo kusayithi ye-e-commerce nayo kufanele ibhekwe, ngaphezu kwendlela abantu abachaza ngayo imikhiqizo. imikhiqizo ku-inthanethi naku-inthanethi.
Ukunquma uhlobo lwabantu abafuna imikhiqizo noma izinsizakalo ezinikezwayo, ungasebenzisa ifayela le- ithuluzi elifana ne-Google Analytics, enikeza umbiko wesayithi kusetshenziswa imibuzo yosesho olwenziwe. Ungasebenzisa futhi ithuluzi le-Google Adwords, kanye namanye amathuluzi omgwaqo.
Okubalulekile lapha ukugxila kubo bonke labo amagama angukhiye ahambisanayo ngemikhiqizo noma izinsizakalo ezithengiswa kusayithi. Ungakhohlwa indlela abantu abaxhumeka ngayo ngokwemvelo kusayithi, ngoba lokhu kungatshela okuningi ngalokho abakucabangayo ngemikhiqizo noma ngomkhiqizo.
Vele, esinye sezici ezibaluleke kakhulu ku- igama elingukhiye lokusesha i-Ecommerce Kuhlobene nokuhlaziywa komncintiswano. Ngalolu hlobo lokuhlaziya, ungafunda ukuthi abanye bayichaza kanjani imikhiqizo yakho namagama asemqoka abawasebenzisayo ukushayela ithrafikhi ethe xaxa, kufaka phakathi nendawo yokuthengisa esetshenzisiwe kuzinto zakho zokumaketha noma izikhangiso ze-banner.
Kepha ngokungangabazeki esinye sezici ezibaluleke kakhulu ku- Ucwaningo lwegama elingukhiye lwe-Ecommerce ukubheka inhloso yabantu abasesha i-Intanethi. Lokho kusho ukuthi, isimo sabo sengqondo ngenkathi benza ukusesha kwabo; uma bakulungele ukuthenga umkhiqizo noma bafuna okuthile okuzobasiza bathathe isinqumo sokuthenga.