Ingabe ucabanga ukukhangisa ezinkundleni zokuxhumana? Ingabe unaso iso ku-Instagram? Futhi ingabe uyazi ukuthi yiziphi izinhlobo zezikhangiso ku-Instagram ezikhona?
Uma ufuna ukuthuthukisa ibhizinisi lakho futhi ulenze kahle, Udinga ukwazi konke ongakunikeza ukukhangisa ku-Instagram. Futhi lokho kuhlanganisa nokwazi ukuthi yiziphi izinhlobo zezikhangiso ongazenza nokuthi yiziphi ezihamba phambili esimweni ngasinye. Singakusiza ngakho?
Khangisa ku-Instagram, yebo noma cha?
Izikhangiso ze-Instagram ziyindlela yokukhangisa okuthunyelwe kwakho ukuze kufinyelele isibalo esikhulu sabasebenzisi. Ayafana nokuthunyelwe okuvamile, kodwa anelebula ethi "ukukhangisa" noma ukuthi anyusiwe, ngaphezu kokuqukatha isixhumanisi, inkinobho yokubizela esenzweni, njll.
Iqiniso liwukuthi, Ngaphambi kobhubhane lwe-Covid, ukukhangisa ezinkundleni zokuxhumana kwasebenza kahle. Futhi hhayi lokho kuphela, kodwa futhi kwakushibhile.
Manje izinto sezishintshile futhi kubiza kakhulu ngembuyiselo yokutshalwa kwezimali okungatholakala. Ngamanye amazwi, uma bekuvame ukukubiza isenti ukuheha umuntu (ngokomfanekiso), manje ukwenza lokho kufanele utshale amasenti ayishumi.
Ngabe usho ukuthi ukukhangisa ku-Instagram akusebenzi? Cha. Kepha kufanele ulawule imikhankaso eyenziwa kakhulu futhi uthembe ochwepheshe abaqeqeshelwe ukwenza umsebenzi omuhle.
Izinhlobo zezikhangiso ku-Instagram
Manje yebo, wazi okwengeziwe mayelana nesimo samanje sokukhangisa kumanethiwekhi omphakathi. Manje, Kufanele uzazi izinhlobo zezikhangiso ku-Instagram ngokujulile ukuze uthole okuningi kuzo.
Ku-Instagram, njengakwezinye izinkundla zokuxhumana, unamafomethi ambalwa ezikhangiso. Lezi izi:
isithombe isikhangiso
Zibonakala ngoba ziyizincwadi ezinesithombe ngasinye. Kuyinto evamile futhi elula, kodwa isasebenza. Ngaphezu kwalokho, ungakwazi ukwengeza ucingo esenzweni.
Mayelana nosayizi, usayizi onconywayo ngu-1080 x 1080 ngefomethi ye-jpg noma ye-png kanye nosayizi omkhulu ongu-30 MB.
Nokho, ungase futhi ukwenze kube ngu-1080 x 608 px noma 1080 x 1350 px. Zibukeka zizinhle futhi zivunyelwe, nakuba zingajwayelekile kunethiwekhi yokuxhumana nabantu (ungasebenzisa futhi lokhu ukuze ugqame).
isikhangiso sevidiyo
Kulokhu, ukushicilelwa akwenziwa ngesithombe esisodwa, kodwa ngevidiyo. Lokhu kufanele kube isikwele noma okuvundlile futhi akumele kudlule imizuzwana engama-60. Futhi lapha ungakwazi ukwengeza ucingo esenzweni.
Kuvidiyo kwenzeka okufanayo nesithombe, kuhle kakhulu ukuthi kube ngu-1080 x 1080 px kanye ne-aspect ratio engu-4:5. Ifomethi, i-mp4 engcono noma i-mov. Kodwa ungakwazi futhi ukuyenza 1080 x 608 px noma 1080 x 1350 px.
isikhangiso sendaba
I-Instagram inezindaba, okungukuthi, okuthunyelwe okuqondile okungahlali ngaphezu kwamahora angu-24 ku-inthanethi (bese ziyanyamalala uma zingagcinwanga kungobo yomlando). Hhayi-ke, lokho okuthunyelwe okuqondile nakho kungaba uhlobo lokukhangisa ku-Instagram.
Zingakhiwa izithombe kanye/noma amavidiyo aqondile (lawa angeqi imizuzwana eyi-15).
Mayelana nosayizi bezindaba, hamba ku-1080 x 1920 px nge-aspect ratio engu-9:16.
Uma kuyizithombe, i-jpg noma i-png futhi ingaphansi kuka-30 MB. Uma kungamavidiyo, i-mp4 noma i-mov.
isikhangiso se-carousel
Sibuyela emuva ku okuthunyelwe okujwayelekile ku-instagram futhi, kuleli cala, ku-carousel ibhekisela eqinisweni lokuthi, esikhundleni sokusebenzisa isithombe esisodwa, eziningana ziyasetshenziswa, ngendlela yokuthi umuntu obona isikhangiso akwazi ukuswayipha ukuze abone izithombe ezahlukene.
Yebo, kufika ku-10. Futhi kungaba kokubili izithombe namavidiyo.
Ama-carousels ahlala engcono ukuwenza abe ngu-1080 x 1080 px ngefomethi ye-jpg noma ye-png kanye no-30 MB ubuningi besithombe ngasinye.
Uma uzobeka amavidiyo, ukulungiswa kufanele kube phakathi kuka-600 x 600 kanye no-1080 x 1080 px, nesisindo esiphezulu esingu-4 GB futhi njalo kufomethi ye-mp4.
Izikhangiso Zokuqoqa
Lawa a hlanganisa phakathi kwe-carousel nezikhangiso zokuthenga. Umgomo uwukubonisa imikhiqizo evela kukhathalogi yakho ukuze abantu bakwazi ukuyithenga. Ukukunikeza umbono, lapho umsebenzisi echofoza esikhangisweni, i-Instagram ibaqondisa esitolo se-Instagram ukuze bathole ngomkhiqizo noma bawuthenge ngokuqondile.
Kulokhu asikazitholi izilinganiso, ngakho-ke sincoma ukuthi uyidlale iphephile: 1080 x 1080 px.
Izikhangiso ku-Explore
Ubuwazi ukuthi izikhangiso zingaphinda zibekwe kuthebhu ethi Hlola? Yebo yebo, lapho ungathola khona okuqukethwe okusha kukhona nezikhangiso. Impela, enziwa asebenze kuphela lapho umsebenzisi ethinta okushicilelwe kugridi ethi Hlola.
Ku-Explore ungabeka kokubili izithombe namavidiyo. Izithombe kufanele zibe ngu-1080 x 1080 futhi zibe nokubukeka kwesilinganiso okungu-9:16. Ku-jpg noma ku-png futhi akukho ngaphezu kuka-30 MB.
Endabeni yamavidiyo, ukulungiswa kuzoba ngu-1080 x 1080 px.
Isikhangiso Sokuzizwisa Osheshayo
Kulokhu kufana nezimemezelo zeqoqo, kodwa ibukeka isikrini esigcwele futhi ungenza ngendlela oyifisayo cishe yonke into ukuze ivumelane nomsebenzisi.
Asikatholi izilinganiso lapha futhi, kodwa njengoba kuyisikrini esigcwele, kujwayelekile ukuthi ziyizilinganiso ezifanayo nezindaba ze-Instagram.
Kubiza malini ukukhangisa ku-Instagram
Usuvele uyazazi izinhlobo zezikhangiso ku-Instagram futhi mhlawumbe kukhona eyodwa noma ezinye ozithanda kakhulu ukusizakala ngebhizinisi lakho. Kodwa, ingabe uke wacabanga ukuthi yimalini okufanele uyikhokhe ukuze ukhangise? Ingabe likhona inani elimisiwe, ibhajethi...?
Ukuphendula umbuzo osekhanda akulula ngoba kunezici eziningi ezinomthelela njengokuhlukaniswa kwezigaba ozenzayo, ukuncintisana, uma ubeka isikhangiso, indawo, njll.
Ngokuvamile, unesabelomali osiphathayo ukuze uzuze ngokugcwele kuso. Ngezinye izikhathi kulula ukunweba umkhankaso futhi ukhokhe kancane nsuku zonke, futhi ngezinye izikhathi kungcono ukuba nomthelela ngokushesha nangesikhathi esifushane.
Manje njengoba usuzazi izinhlobo zezikhangiso ku-Instagram, esingakutshela khona ukuthi yini okufanele uxabise ngayinye yazo. Buyekeza ukuthi umncintiswano wakho wenzani, uma uphromothwa, futhi ubheke ifomethi okungenzeka abasebenzisi ozobakhomba bayithande. Ngale ndlela, uzothola umphumela ongcono ngokutshalwa kwezimali okwenzayo. Ingabe usenokungabaza? Sibuze.