Enye yezindlela ezijwayelekile zokwazisa nge-eCommerce yakho ngemincintiswano ye-Facebook. Ngabo ungafinyelela inani elikhulu lezithameli ezibhalisela ukubamba iqhaza futhi zibe nethuba lokuwina lokho okufunayo. Umklomelo uba ngcono, lapho ungathola okuningi.
Kodwa kunezikhathi lapho imincintiswano ye-Facebook ingahambi ngendlela ofuna ngayo. Ngakho-ke, namuhla sifuna ukukushiya uchungechunge lwamathiphu wokukusiza ube nemincintiswano ephumelelayo ebandakanya ukukhuthaza i-eCommerce yakho ngemiphumela emihle. Ngabe ufuna ukwazi ukuthi kanjani?
Yini imincintiswano kuFacebook
Uma uphequlule i-Facebook, ngokuqinisekile kuphrofayili yomngani noma ngisho nakweziphakamiso ezivela kuphaneli enkulu yenethiwekhi yokuxhumana nabantu uqaphele ukuthi babelane ngekhasi nangozipho. Lezi izi okubizwa ngemincintiswano kuFacebook, indlela yokukhuthaza ikhasi we-Facebook "ukuklomelisa" ngandlela thile abalandeli bekhasi (abakhona manje nabasha ngubani, ofundiswa ngumncintiswano, bathanda futhi balandele ikhasi).
Futhi kuyithuluzi elisetshenziswa abaningi ukuthola ithrafikhi ku-eCommerce yakho (ngoba abaningi, ngenkathi belindile, vakashela iwebhusayithi yakho futhi babone ukuthi uthengisani), noma ukwenza ukubandakanyeka (noma okufanayo, ukuhlanganisa abalandeli futhi abazizwe bekhathalelwe. futhi waziswa). Futhi, ngokusebenzisa ukufinyelela kwe-Facebook, sikwazile ukufinyelela kubantu abaningi ngokwengeziwe. Manje, khumbula ukuthi ngeke uhlale uphumelela. Yize wenza konke kahle, kungenzeka ukuthi awutholi umphumela owulindele. Kepha akunakugwenywa, ngoba awukwazi ukubikezela i-100% okuzokwenzeka.
Imithetho ye-Facebook yokusebenzisa imincintiswano
Ngoba usebenzisa "ipulatifomu" ehlukile kwi-eCommerce yakho, ukuze wakhe imincintiswano ku-Facebook udinga ukuhambisana nemithetho esunguliwe. Futhi yilezi:
- Kwenze kucace ukuthi ziyini izimo zomncintiswano. Lokho wukuthi, ngubani ozophumelela, uma ubamba iqhaza kufanele uhlale endaweni ethile, ube neminyaka yobudala, noma esinye isici (lokho akulona ubandlululo).
- Sungula izici zomthetho. Kulokhu sibhekisa ekuvikelweni kwedatha, ukufinyelela emininingwaneni eyimfihlo yabahlanganyeli (futhi sibacela ukuthi bamukele ukuthi lolu lwazi lungasetshenziselwa ukuthengisa).
- Khipha i-Facebook. Yebo, ungagijima imincintiswano kuFacebook, kepha inethiwekhi yokuxhumana nabantu ayinasibopho sanoma yini, yize iyinkundla lapho umncintiswano wenzeka khona. Eqinisweni, kufanele futhi kucaciswe ukuthi i-Facebook ayixhasi lo mncintiswano.
- Khawulela umlayezo. Futhi kunezinto eziningana i-Facebook engazivumeli, ngokwesibonelo, nokuthile okuvame kakhulu emincintiswaneni: ukwabelana ngokushicilelwa ukuze kubambe iqhaza; cela ukuthi abanye abantu bamakwe; noma ukuzimaka izithombe.
Amathiphu amahle wokudala imincintiswano ku-Facebook
Uma ufuna ukukwenza imincintiswano ku-Facebook ukukhuthaza i-eCommerce yakho, kufanele ucabangele izici ezibalulekile. Ngokwesibonelo:
Izinjongo ofuna ukuzifeza
Ukuthola abalandeli akufani nokushayela ithrafikhi uye kwi-eCommerce yakho. Ngamunye wabo unenhloso ehlukile. Esimweni sokuqala, ozokwenza ukuthi ube nabantu abazolandela ikhasi lakho nokuthi ungakha ukwethembeka ngokuhamba kwesikhathi; Esikhathini sesibili, uzokhiqiza ithrafikhi ukuze iGoogle ikubuke ngamehlo amahle (futhi ngaleyo ndlela ungaqala ukubeka isikhundla).
Njengoba ukwazi ukubona, izinhloso zalokho ofuna ukukufeza zibalulekile, ikakhulukazi ngoba ezinye izici zizobusa.
Izithameli eziqondiwe
Ukwenza imincintiswano kuFacebook udinga ukwazi ukuthi uzokhuluma nobani. Hlala wazi ukuthi imincintiswano izokunikeza ukukhula kubalandeli nokuthandwa, kepha lokhu akusho njalo ukuthi bazokhiqiza ukuthengisa. Ngakho-ke, kufanele usungule izithameli zakho eziqondiwe ukukhulisa lowo mphumela owufunayo, ikakhulukazi uma okufunayo kungukuthengisa.
Umklomelo okhangayo
Cabanga ufaka imincintiswano ku-Facebook ukuze uwine… ibhukumaka. Yebo, i-priori, bambalwa abantu abazobhalisa ngoba awunikeli umklomelo oheha abantu, noma kufanelekile ukuthanda noma ukwenza okunye ukuxhumana.
Konke okushiwo, amathiphu amahle kakhulu esingakunika wona wokudala imincintiswano ku-Facebook yile:
Musa ukucela izinto eziningi kakhulu
Emincintiswaneni ye-Facebook, akufanele ucele okuningi kakhulu. Uma uphoqa abantu ukuthi benze izinto eziyi-3-4 ukuthi babambe iqhaza, iqiniso elilula lokuthi kufanele ukhathazeke ngokuhambisana nakho konke kwenza abantu badlule emncintiswaneni, ngoba ababoni ukuthi umklomelo usifanele isikhathi abazositshala (noma ngabe sincane).
Ngalesi sizathu, izama ukwenza lula ukubamba iqhaza kwabo ngangokunokwenzeka ukuze bangakhathazeki ukukwenza, kepha ukuthi bayakuthanda ngoba bezizwa benakekelwa (futhi bangaxhashazwa noma ukuthi bayindlela yokuthi i-eCommerce ibe nokukhangisa kwamahhala) .
Qaphela imininingwane
Wenze umncintiswano, kuhle. Kepha, Ngabe uwubekile umnqamulajuqu futhi ozonqoba uzokhethwa kanjani? Kwesinye isikhathi inkinga enkulu yalokhu ukuthi abantu bacabanga ukuthi kukhona "tongo". Ngakho-ke, lapho ubambe umncintiswano, hlala njalo ubeke yonke imithetho ewuphethe ukuze bazi ukuthi uzokwenziwa kanjani.
Futhi zama ukuba nenjongo ngangokunokwenzeka.
Nikeza umklomelo wokududuza
Ngeshwa, emincintiswaneni ye-Facebook njenganoma iyiphi enye indawo, kuvame ukuba nabaphumelele abayi-1-2 futhi kuphelele lapho. Kepha ake ucabange ukuthi abantu abayi-2000 babamba iqhaza. Noma 20000. Uwinile 1 kuphela kwabaningi obonakala njengehlaya. Futhi, abaningi, lapho bebona ukuthi baningi ababambiqhaza, bayayeka ukuzama.
Ngakho-ke, ngangokunokwenzeka, zama ukunikeza wonke umuntu umklomelo wokududuza, ongaba isaphulelo sokuthenga ku-eCommerce yakho. Ngaleyo ndlela, uzobe unikeza imininingwane ngalabo balandeli ababambe iqhaza. Futhi ukuqala ukwakha ukwethembeka.
Este umklomelo ungawumemezela emithethweni yomncintiswano (ikakhulukazi uma ulinganisela ukuthi uzoba nezithameli eziningi) noma ukwenze ngokumangala kubo bonke ababambe iqhaza. Futhi ungayihambisa kanjani imininingwane? Yebo, unezinketho ezimbili:
- Sebenzisa imininingwane oyiqoqayo ngokubamba iqhaza emncintiswaneni (kulokhu igama ne-imeyili).
- Hambisa incwadi enaleyo mininingwane. Ukuphela kwento labo abangazange babambe iqhaza abangazuza ngayo kulowo mklomelo wenduduzo. Futhi-ke bekungeke kube ngumklomelo kulabo abathathe inkinga ukubamba iqhaza.