Accenture wethule Ipulatifomu Yeselula Yeselula kwi-Mobile World Congress 2014 eBarcelona, inkundla entsha ye uvikele izinkokhelo zeselula enothisa imvelo ye eCommerce ngezinketho izinkokhelo zedijithali nokumaketha okuhlosiwe.
Lona ipulatifomu yesikhwama seselula ngamakhono we izibalo kanye nedatha enkulu, amathuluzi isincomo nezinto ze ukuphepha, ukuqinisekisa ukuthi baqinisekisa ukuphepha kokukhokha kweselulaukuze amakhasimende we-Accenture akwazi ukuthuthukisa izinsizakalo azinikezayo.
Njengoba kushiwo UJin lee, Umqondisi ophethe umhlaba wonke we-Accenture Mobility:
Ukhiye wezentengiselwano zedijithali ukujabulela uhlelo olusebenzayo lwezemvelo ukuba nesikhulumi esinamandla esisiza ukusebenza kwaso.
Le ngxenyekazi izosiza amaklayenti ethu, kungaba amabhange, ama-mobile opharetha, abathengisi noma inhlangano yabo bonke, ukuqonda ukuthi yiziphi izinsizakalo okufanele zinikeze iklayenti ngalinye nokuthi nini. Ipulatifomu ifaka phakathi izici zokukhokhela lezo zinhlinzeko, kanye nokuqoqa idatha ukuqhubekisela phambili inqubo yokwazi amakhasimende kangcono nokuqinisa ubudlelwano nawo.
Ipulatifomu Yeselula Yeselula ivumela abathengi phatha futhi usebenzise wonke amakhadi akho, noma ngabe kuyisikweletu, imali edonswayo, ezokuthutha, ukwethembeka noma isipho. Le ngxenyekazi futhi ilawula konke ukukhokha nokusebenza okusebenzisa amakhodi we-proximity technology (NFC) noma ama-QR lapho amakhadi ethulwa ezindaweni zokuthengisa ezihambisanayo.
Omunye umsebenzi we-Mobile Wallet Platform ukuthi abasebenzisi bangakwazi thumela imali kwabanye abasebenzisi, eyehlisa isidingo sokusebenzisa amanye amathuluzi ekusebenzeni kwezezimali.
Lesi sixazululo sisuselwa kwesivele sivele kusuka ku-Accenture, ngoba sifaka nenjini Injini Yokuncoma ye-Accenture, isixazululo se Idatha enkulu ihlanganiswe futhi yathuthukiswa yi-Accenture Interactive engatholakala efwini noma ezinhlelweni ngokwazo nge-Accenture Analytics, enikeza amakhasimende izincomo ezenziwe ngezifiso ngesikhathi sangempela. Ngenxa yesisekelo sayo esibanzi sama-algorithms wokufunda ngomshini, injini ivumela izinkampani ukuthi zihlunge izincomo ngokushesha futhi kalula, ngaleyo ndlela zenze i- izincomo ezizenzakalelayo Enye yamadili aphambili ukwethula kumakhasimende, asuselwe kuma-analytics athuthukile emininingwane yokuhlonza amakhasimende lapho kuxhunyanwa khona nalapho behamba emaphethelweni esitolo.
Ngokusebenzisa ama-beacon amandla we-Bluetooth aphansi akhulisa ukulungiswa kwamapherimitha abonakalayo, abathengisi bangakwenza chaza amagama angukhiye ahlobene nezindawo ezahlukahlukene zesitolo, thinta i-Accenture Mobile Wallet bese uthola ukuthi iziphi izinhlinzeko ezithandwa kakhulu kuleyo ndawo. Injini Yokuncoma ye-Accenture ivumelanisa ukunikezwa kwedatha nokusetshenziswa kokuthandwa ngumsebenzisi, kukhomba ukunikezwa okufanele kakhulu futhi kuyithumele ngqo kudivayisi yomthengi nge-Accenture Mobile Wallet.
URobert Hasson, umphathi omkhulu we-Accenture Mobility yezentengiselwano zedijithali, wenze izitatimende ezithokozisayo mayelana ne-Accenture Mobile Wallet Platform:
Iningi lisakuthola kunzima ukwamukela ukuhwebelana kwedijithali. Ipulatifomu eqinile neyi-modular efana ne-Accenture Mobile Wallet iyona nje edingekayo ukuthola izinkokhelo zedijithali zisuka phansi, ”kusho uRobert Hasson, umqondisi ophethe i-Accenture Mobility kwezentengiselwano ezidijithali.
Mningi umsebenzi okusamele wenziwe ukwenza abasebenzisi bokugcina bathembe ubuchwepheshe bokukhokha beselula nokuthi abathengisi, amabhange nezinye izinhlangano basebenze ndawonye kuhlelo lwemvelo olukhiqizayo oluletha inzuzo kubo bonke. I-Accenture Mobile Wallet ihlanganisa amakhono we-analytics athuthukile ngamathuluzi aklanyelwe ukwakha ukwethembana nokwenza ukuhweba kwedijithali kuvezele wonke umuntu. Ikhasimende lizozuza kakhulu, ngoba lizokwazi ukuthola okunikezwayo okubathakazelisa ngempela kudivayisi yabo.
Izindaba zePlatform
Ipulatifomu iveza amanoveli amasha ambalwa avelele, ngaphezu kokuklanywa kwesibonisi esisha, ukusetshenziswa okubanzi kwe- API kumamojula amakhulu kanye Compatibilidad ngezinhlelo zokusebenza zeselula ezibaluleke kakhulu:
# 1 - Umphathi Wezinsizakalo:
- Ipulatifomu inika amandla amabhange nabanye abahlinzeki bezinsizakalo ukuthumela ngamandla nangokuvikelekile ukuthumela nokwenza ngezifiso izinhlelo ze-smart card.
- Kungenzeka ukufaka ikhadi lesikweletu nayo yonke idatha efanelekile endaweni ephephile yedivayisi.
- Leli thuluzi lingasetshenziselwa ukwenza ezinye izenzo kumakhadi agciniwe (njengokukhipha ukude noma ukukhiya) ukuvikela umsebenzisi uma elahlekelwa yidivayisi yakhe.
# 2 - Umsebenzi wokukhokha:
- Ngalesi sigcawu, umthengi unamandla aphelele okukhokha, okwandisa ukuzethemba ezinkokhelweni zeselula, ngoba akudingekile ukuthi umsebenzisi abelane ngemininingwane ye-akhawunti yakhe nomthengisi. Abasebenzisi abakwazi ukudlulisa imali eya esitolo ngaphambi kokuthola izinto, ngokuphambene nalokho okuvame ukwenziwa cishe njalo.
- Lolu hlelo lubuye lunciphise ubungozi umthengisi anabo ukubuyisa imali noma ukuphelelwa yimali, ngoba ngumsebenzisi okufanele abeke imali.
# 3 - Accenture Customer Insight Integration:
- Ipulatifomu inikeza idatha nokuhlaziywa kwabasebenzisi, kufaka phakathi ukuhlukaniswa ngokuya ngemikhuba yokusebenzisa nezintandokazi.
- Ngaphezu kwalokho, izinkampani nabathengisi bangasebenzisa amathuluzi obuhlakani ukuguqula imininingwane ibe imikhankaso esebenza ngesikhathi sangempela ngokusebenzisa isikhwama semali eselula.
Isithombe - Accenture