Esikhathini esingengakanani esidlule, cishe noma iyiphi inkampani ithengise imikhiqizo noma izinsizakalo zayo ngaphandle kokwenza ucwaningo lwemakethe futhi ngaphandle kokufunda kakhulu amakhasimende ayo. Kodwa-ke, ezikhathini esiphila kuzo, futhi ikakhulukazi ngenxa yokugcwala kwemakethe nokukhula komncintiswano, kuya kuba nzima ukwenza noma yiluphi uhlobo lokuthengisa. Ngalesi sizathu, abaqondisi abaningi bezentengiselwano baqala ukucabanga kabusha ngemibono yabo, ngendlela ephumelela kakhulu, futhi bafune izinketho ezintsha zokwengeza umkhiqizo wokuthengisa.
Labo abangaqhubeki nokugxila ekuzameni ukukhulisa izingcingo zeminyango ebandayo noma ukukhawulela ukuvakashelwa kwamakhasimende aqala iphrojekthi entsha. Umqondisi wezentengiselwano noma olula wezohwebo owazi ukuzivumelanisa nezikhathi ezintsha, zama ukuya kwelinye igxathu futhi afune ukusebenzisa CRM (Ukuphathwa Kobudlelwano Namakhasimende) noma shintsha leyo osunayo ukuzama ukuthengisa imikhiqizo yakho.
Namuhla ngale ndatshana sizokukhombisa okhiye abangu-5 bokusebenzisa ngempumelelo i-CRM, ngendlela efanele, kunjalo, futhi sizozama ukukwazisa ngokuningiliziwe ngakho ngoba kubaluleke kakhulu yisebenzise futhi uyisebenzise kahle.ifomu elifanele.
Ukuhlanganiswa kweCRM nohlelo lokuphathwa kwezimali kusivumela ukuthi sazi amaklayenti
Kungabonakala njengokusobala, kepha nokho akwenziwa ngendlela efanele futhi ukuthi ukuhlanganiswa kweCRM nohlelo lokuphathwa kwezimaliKuyinto eyisisekelo, futhi uma yenziwa ngendlela eyiyo, ingaholela ekubeni sazi amaklayenti ethu ngendlela enemininingwane eqondile.
Isibonelo, ngenxa yalokhu kuhlanganiswa, sizokwazi ukwazi ushintsho emaphethini wokuthenga futhi, ngenxa yalokho, senze imikhankaso ethile yokukhangisa esivumela ukuthi sithuthukise lawo maphethini.
Ukuphathwa kwedatha, iphuzu eliyisihluthulelo
Imininingwane ephathwa yinoma iyiphi inkampani noma ezentengiselwano ihlale ibalulekile futhi ukuthi ukungazibuyekezi noma ukuzenza, ngokwesibonelo, okuphindiwe, kungaholela ezinqubweni ezithile noma imikhankaso yezentengiso engenziwanga kahle.
Ikhwalithi yokugcina yolwazi lweCRM ingancika kakhulu kulokhu kuphathwa kwedatha, futhi ngokungangabazeki izothuthuka uma wenza ukuphathwa kwedatha okulungile. Isincomo sethu esingangabazeki ukuthi ugcine imininingwane yakho isesimweni esiphezulu futhi ivuselelwe futhi yenziwe ngcono ngangokunokwenzeka.
Faka umhlaba wokuxhumana nabantu
Izingosi zokuxhumana nabantu namuhla imithombo emikhulu yolwazi, hhayi kuphela kubasebenzisi, kodwa kunoma iyiphi inkampani engabonga ngayo ingakwazi ukwazi abasebenzisi bayo ngokujula futhi abangaba ngamakhasimende angaba khona.
I-Facebook, i-Twitter noma i-Instagram Kungaba yindlela engcono yokuhlangana nokuheha abangaba ngamakhasimende, ngakho-ke ungabashiyi eceleni ngoba uma kungenjalo uzobe wenza iphutha elikhulu.
Isibonelo, I-Sage CRM ihlangana kalula ne-Facebook, Twitter, LinkedIn, ne-Yammer. Ngaphezu kwalokho, i-Sage CRM ingenye yezindawo ezisetshenziswa kakhulu emkhakheni webhizinisi ngakho-ke banesipiliyoni esibaxhasa ngemiphumela emihle.
Ukutadisha kwenzuzo yeklayenti ngalinye kungaholela empumelelweni
Iklayenti esikhathini esithile esidlule ebelingaba yinzuzo kithina noma enkampanini yethu, mhlawumbe namuhla nangezizathu ezahlukahlukene nezinhlobonhlobo, Ukutadisha leyo nzuzo ngeCRM kungaholela ekutheni siphumelele ngokungagxili kuye noma ukuncoma iziphakamiso ezingcono ezihambisana nenzuzo yabo.
Funda iklayenti ngalinye ngokucophelela futhi uhlale ukhumbula inzuzo elisilethela yona.
Inikeza ukufinyelela ohlelweni lweCRM
Okwamanje ukungasebenzisi uhlelo lweCRM kuhamba igxathu elilodwa emuva kokusho komqondoNgakho-ke, uma othile enkampanini yakho engasebenzisi lolu hlelo, kufanele umnikeze ukufinyelela kulo ngokushesha. Ngaphezu kwalokho, kungahle kuthakazelise ukuthi uvumele abasebenzisi abaningi kuleso simiso, okungadingeki ukuthi bavele kuphela kumaqembu okuthengisa noma wokumaketha.
Namuhla kuneminyango eminingi nabasebenzisi ababhekana namakhasimende nsuku zonke futhi okufanele bakwazi ukusebenzisa ngokuqhubekayo izinhlelo zeCRM.
I-athikili ethokozisayo.
Gracias