Ukuba ne-eCommerce ayiloshishini apho yonke into ihamba "njengaleyo". Ngokwenyani, ungangena engxakini enkulu. Kwaye enye yazo ilahla. Yintoni?
Khawucinge ukuba unomntu okhuphisana naye othatha isigqibo sokuthoba amaxabiso eemveliso ezifanayo ozithengisayo ngaphantsi kwexabiso lexabiso. Ewe, ukuphulukana. Kulungile yiloo nto ebizwa ngokuba yi-dumping kwaye yinkqubo eyenziwa "ukuqhekeza imarike", kodwa kunye nokhuphiswano. Sithetha nawe ngayo.
Yintoni ukulahla
Ukulahla singakuchaza njenge umkhuba apho urhwebo okanye inkampani ithengisa iimveliso okanye iinkonzo ngexabiso elingaphantsi kwexabiso lexabiso.
Ngamanye amazwi, sithetha ngomsebenzi ongalunganga apho inkampani ithatha isigqibo sokubeka amaxabiso aphantsi kakhulu kwiimveliso zayo, nokuba ithatha ilahleko, ukuze ingene kwimarike "enkulu", kuba iya kuthatha zonke iintengiso zaloo maxabiso.
Kuya kufuneka wazi ukuba esi senzo sinetyala, oko kukuthi, sisenzo esingafanelekanga kwaye salelwe nguMbutho woRhwebo weHlabathi kunye nemiyalelo nezivumelwano zamazwe ngamazwe. Ngokukodwa, kukho isiVumelwano Jikelele soRhwebo kunye neeRhafu, ekwaziwa ngokuba yi-GATT, efuna ukukhusela iinkampani kwiimarike zorhwebo. Kukwakho nomthetho ochasene nokulahlwa yi-European Union.
Ziziphi iinjongo zokulahla?
Ukulahla asiyonto eyenziwa ngenjongo, isoloko inenjongo. Ngokuqhelekileyo oku kukuphumelela ukhuphiswano, oko kukuthi, lufuna ukukrazula loo marike ngokuzibeka phambili kukhuphiswano lwayo. Ngoba? Ngokuba ifuna ukuba nemonopoly kuloo marike. Kwaye ikwenza oko ngokutsiba amanyathelo aqhelekileyo kunye nesiqhelo emarikeni.
Umzekelo, khawucinge ukuba inkampani ikhupha imveliso enexabiso le-euro ezi-2. Kwaye bayithengisa ngamashumi amahlanu eesenti. Wonke umntu uya kufuna ukuthenga, eshiya ukhuphiswano ngaphandle kokuthengisa kwaye bafumane yonke into. Benze ntoni? Ukulahla ezinye iinkampani, zizibeka phambi kwazo "njengookumkani" beemarike kwaye ushiye ezo nkampani ngaphandle kwabathengi.
kutheni kubi
Cinga ukuba une-eCommerce apho uthengisa khona imveliso. Kwaye ngequbuliso enye i-eCommerce iqhuma ngamaxabiso asezantsi. Abantu baya kuthenga kuye, ekubeni uhlala ehamba umgangatho ofanayo, ngexabiso eliphantsi. Ke ngoko, uyayeka ukuthengisa kwaye oko kuchaphazela ishishini lakho; uyeka ukuba neenzuzo zokufumana ilahleko.
Ngaphezu koko, uqala ukubeka abantu emsebenzini kwaye, ukuba oku kuyaqhubeka ngokuhamba kwexesha, kugqiba isigqibo sokuvala ishishini.
Ukulahlwa kwenkunkuma kubangela ukuvalwa kweshishini kunye nokulahleka kwemisebenzi emininzi. Yiyo loo nto isisenzo esingalunganga, esingafanelekanga kwaye salelweyo.
Kodwa musa ukucinga ukuba kubi nje kwishishini, kuba ngokunjalo nabathengi. Ekuqaleni, kubo yonke into inzuzo, kuba bathenga ngexabiso eliphantsi, banemveliso yomgangatho ofanayo ababefanele bahlawule ngayo ngaphambili, njl. Kodwa, xa loo nkampani ibona ukuba ayisenalo ukhuphiswano, iqalisa ukunyusa amaxabiso, kwaye ayiwashiyi koko amanye amashishini ebenayo, kodwa ihambela phambili, iwenza abize kakhulu. Ngapha koko, ayisenalo ukhuphiswano kuba ifumene imonopoly.
Kwaye ezo lahleko wabandezelekayo ekuqaleni, ubuyisela ngenzuzo enkulu. Ngaba uyaqonda ngoku ukuba lo mkhuba awubi kumntu wonke?
Zeziphi iintlobo zokulahla ezikhoyo
Nangona isisenzo esingalunganga, eneneni iinkampani ezininzi ziyayenza kwaye, kuxhomekeke kwimvelaphi kunye nenjongo enayo, inokuba hlela kwiindidi ezahlukeneyo zokulahla. Ezizi? Ngqo ngqo:
Social
Kwenzeka xa, ngenxalenye yomthetho, amashishini anyanzelekile ukuba abeke iimveliso ezithile ngexabiso eliphantsi.
Ngokuqhelekileyo zichaphazela iimveliso ezisisiseko kodwa kunye nezo zinento yokwenza nempilo. Umzekelo? Ewe, inokuba luvavanyo okanye imaski xa uRhulumente ebeka ixabiso kubo nangona lalingekho ngaphambili.
kuhlu
Kuxa i iimveliso ofuna ukuzithengisa zinolunye uhlobo loxolelo lwerhafu okanye izibonelelo ezivumela ukuba zithengiswe ngexabiso eliphantsi.
Kule meko, loo nkxaso-mali okanye i-exemption ivumela inkampani ukuba ixhase ukuthengisa ngamaxabiso aphantsi nangona benza inzuzo encinci okanye bangenzi nzuzo.
Imali yokutshintsha
Ngegama layo usenokuba uqaphele ukuba ibhekisa kwi iintlobo ezahlukeneyo. Kukho amanye amazwe enza ukuba izinga lotshintshiselwano lichaphazele imveliso ngendlela enokuthi ithengiswe ngaphantsi kweyabakhuphisana nabo.
utshaba
Eneneni oku kubizwa ngokuba kukulahla. Yi Inyathelo eliya kuthathwa yinkampani ukuthoba amaxabiso angaphantsi kweendleko ngenjongo yokungena kwimarike kunye nokufumana imonopoly kuyo.
Ngexesha elifutshane, kubangela ilahleko kodwa, kwixesha eliphakathi kunye nexesha elide, lifumana inzuzo eninzi, ngaphezu "kokutshabalalisa" iinkampani ezikhuphisanayo.
Yintoni omawuyenze xa ulahliwe
Xa imakethi idibana nenkampani elahlayo, eyona nto iqhelekileyo iya kuba ingxelo kwiKhomishini yaseYurophu, ngokuthe ngqo okanye ngeLizwe eliLungu. Esi sikhalazo kufuneka sifike kwiNkonzo yeKomishoni yokuLahlwa kokulahlwa kwenkunkuma apho, ngokubhaliweyo, kufuneka kubekho ubungqina bokulahla, umonakalo obangelwayo kunye nemibandela (izibakala, iziphumo ...).
En Iintsuku ezingama-45 kufuneka kubekho impendulo evela kwiKhomishoni. Kodwa loo mpendulo icinga ukuba, ukuba iqinisekisiwe, ukuvulwa kophando olusesikweni.
Lo uphando lwenziwa kwisithuba esiphezulu seenyanga ezili-15, nangona kuqhelekile ukuba kwiinyanga ezili-9 into sele iyaziwa. Ukwenza oku, iKomishoni ithumela ikhweshine kubamangalelwa kunye nakubamangali ukuze bazane omabini amaqela. Emva kokuba ifumene lonke ulwazi, ithatha isigqibo sokuba ngaba lo mkhuba wenziwa okanye awukho kwaye ubeka imilinganiselo yokuchasana nokulahla ukuba kunjalo.
Ukongezelela, amanyathelo okwethutyana angamiselwa, okwenzeka phakathi kweentsuku ezingama-60 kunye neenyanga ezili-9 emva kokuba uphando luvuliwe, ukuthintela inkampani ukuba "iqhubeke nokwenza okubi" okwangoku.