Imifanekiso yophawu lwentengiso siseti yemiboniso yengqondo enokubangelwa yinkampani. Ukusuka kwilogo yakho, isilogeni, uhlobo loonobumba, njl. Yonke into ichaza ubuntu bebhrendi. Ukwahluka okona ngakumbi, ngakumbi izingqinisiso zakho, kwaye ekugqibeleni, ubuninzi "bobuntu" obunabo, amathuba okuba uphawu luya kuthi lubenendawo enelungelo ezingqondweni zabathengi bayo. Kodwa ngenxa yokuba umfanekiso wophawu usebenze kwixesha elidlulileyo akusosiqinisekiso sokuba uya kuqhubeka ukwenza njalo kwixa elizayo.
Kwinguqu epheleleyo yedijithali, amashishini aqala ukujongana nemiceli mingeni ekungazange kudityaniswe nayo ngaphambili, kwaye ngamanye amaxesha ulalanisa umfanekiso wakho wohlobo. Ngapha koko, kukho abanye abakwimeko ecacileyo, ngokungakhange benze umtsi ekunikezeni ubukho kumnatha. Le phenology inika imfuno yokuguqula umfanekiso webrand, ukuziqhelanisa namaxesha anamhlanje. Indlela enokusetyenziselwa ukunika inkxaso entle kwinkampani.
Iinkqubo kunye neendlela zokuguqula umfanekiso wegama
Kwiintsuku ezimbalwa ezidlulileyo besiphawula ixesha elide kwibhlog malunga nendlela yokuphucula umfanekiso webrand. Ukusukela iimpazamo ezonakalisa umfanekiso wakho wophawu kwimidiya yoluntu phezulu indlela yokuphucula umfanekiso ngokusebenzisa imifanekiso kunye / okanye iifoto. Nangona kunjalo, iinkqubo ezikhoyo zokuphucula nokuguqula, zihlengahlengisa kumaxesha anamhlanje, zinoluhlu olubanzi kakhulu. Ukuthatha ithuba nge-ecommerce, siza kubona ukuba zeziphi iindlela ezahlukeneyo esinazo, kunye nendlela yokuqinisekisa ukuba abathengi ngokwabo ngabo abazibandakanya nawe.
Lungiselela iminyhadala kwaye wenze indlela eya kubathengi bakho
Ukulungiselela iminyhadala kuvumela unxibelelwano nabathengi bakho abanokubakho. Ukuba abantu banethuba lokwazi iimveliso okanye iinkonzo zakho ngokusondeleyo, bajonge abantu ngasemva kwabo, kwaye bakwazi ukubazama, ivelisa i-aura yokuzithemba kunye neemvakalelo ezilungileyo. Zama ukuba iminyhadala yenzeke kufutshane nabaxumi bakhoNgaphandle kokuba iinkonzo ozinikezelayo zingqalile kwaye zifunwe, apho imeko inganyuka.
Iinkampani ezininzi zibamba iminyhadala ngeemveliso ze "hook". Oko kuthetha ukuba, ukunikezela simahla okanye ngexabiso eliphantsi ukubakho kokuzama oko ukunikelayo, ngesiqinisekiso sokuba ubonelela ngento esemgangathweni. Ngokwesiqhelo, ukudibana okanye ukugqitha kulindelo lwabantu abajonga kuwe, alwenzi nje ukuba bakukhumbule, kodwa bazimisele ukuphinda kwakhona. Indlela enomdla kakhulu yokuchaphazela abathengi bakho.
Ukufumana ukubonakala kwiinjini zikaGoogle
Ukubambisana neeblogi, indawo ezihloniphekileyo zoluvo, kunye neewebhusayithi ezinempembelelo, Ukunyusa iimveliso zakho. Iya kuvusa umdla kunye nokuzithemba kwabaxhasi bakho abanokubakho. Ngaphakathi emazantsi, sonke sihamba sijonga into elungileyo kwaye siyayazi. Ezo ndawo zinamaqondo amahle aziwa ngokunxulumene nebrand yakho ziya kutsala uhlobo lwabantu okhangela kubo.
Ukongeza, njengoko ukwanda kwezithuthi, iinjini zikaGoogle ziya kuqala ukubeka iwebhusayithi yakho ngcono kwaye ingcono, ke iya kuthi ngokuthe ngcembe ifumane ukubonakala okukhulu, kutsala abantu abaninzi. Ukwenza lo mkhwa wokuziqhelanisa ngokufumana ukubonakala ngakumbi kwimithombo yolwazi apho babekwazi khona uya kunceda ukwakha ukuthembeka kunye nokufumana abathengi abaninzi.
Khuthaza iimveliso zasimahla endaweni yokuzibandakanya kwabathengi bakho
Usenokuba uqaphele ukuba ezinye iimveliso zihlala zibonelela ngezaphulelo okanye iirafu zemveliso. Kwaye ayinanto yakwenza nokuqala inkampani, enyanisweni zininzi ezibonelela ngolu nyuso kwaye sele zingaphezulu kokusekwa kwimarike. Ngoba? Kuba isasebenza.
Yinto eqhelekileyo kwindawo yokunxibelelana kwezentlalo. Inkampani iqhuba i-raffle kwenye yeemveliso zayo, kwaye ukubuyisa konke ekucelayo "kufana" kwaye isasaze olo nyuselo ngothungelwano lwentlalo. Bonke abantu abafuna ukuthatha inxaxheba, baqala ukunika ukubonakala ngakumbi kungekuphela kwelo raffle, kodwa nakwinkampani eyenzayo, kwaye ifuthe liphezulu kakhulu.
Ngendlela efanayo, ukubakho kokufumana izaphulelo ngokutshintshiselana ngokwabelana ngemifanekiso okanye olunye unxibelelwano yindlela elungileyo yokwenza uvelwano phakathi kwabathengi bakho. Baza konga imali, kwaye abantu abaninzi baya kuyibona i-brand yakho. Unyango olukhulu.
Ubume bendalo kunye nobumbano
Ngayiphi na imeko, kodwa kubalulekile ukuba uphawu lwakho lujikeleza okanye luhambelana nokusingqongileyo okanye ukunceda abantu. Ukusoloko, kodwa ngakumbi namhlanje, kukho ulwazi olunzulu kunye nobuntununtunu ekulondolozeni indalo kunye nokulwa notshintsho lwemozulu. Ukwenza imisebenzi, ukusebenzisana, kwaye emva koko ukwazi ukubonisa ukuba uyasebenza kwaye wabela inxenye yemizamo yakho yokuzibandakanya kule micimbi, iya kuvelisa uvelwano lwegama lakho. Kwangelo xesha, uya kuba nakho ukuyinyusa, kwaye ukwazi ukuba wenza izinto ezilungileyo kuya kukwenza uzive unebhongo.
Kwangokunjalo, ukuthatha inxaxheba kwi-NGO, isiseko okanye ukudala iminyhadala ejikeleze ukunceda abantu abahlelelekileyo okanye abasesichengeni kuya kuba neziphumo ezifanayo. Kwaye kukuba sonke sixabisile ukuba ngubani oxhasa kwaye axhasa le misebenzi. Ukuba unexesha, kwaye ufuna ukulinika amandla kuguquko lomfanekiso wakho, le yenye indlela enokwenzeka.
Yiba ngumxhasi wemicimbi okanye amaqela
Luhlobo olukhulu lwenkxaso-mali. Ukuba uphawu lwakho lubonakalisiwe kwimarathon okanye kuhambo lwamanzi, licebo elilungileyo. Ngamanye amaxesha akukho mfuneko okanye inxulumene nemidlalo. Umzekelo, xa uhamba ngebhayisikile. Mna ngokwam ndandibaleka ngebhayisikile kwiminyaka eyadlulayo, kwaye abaxhasi bam babesuka kurhwebo lwasekhaya ukuya kumazwe aphesheya njengeToyota. Olo lwazi lwalusoloko lubonwa kwimidlalo nganye, kwaye noqeqesho, kuba "sihamba" ezindleleni. Yeyiphi indlela ebhetele yokunxibelelana nomfanekiso wakho wentengiso kwinto esempilweni njengemidlalo.
Yenza izangqa ezikhethekileyo
Ayizizo zonke iinkonzo kunye / okanye iimveliso ezinomdla ngokubanzi. Umzekelo, awunakho ukubanga ukukhuthaza iinkonzo zezezimali kubantu abangenawo umdla okhethekileyo kuqoqosho. Okanye ngekhe sithethe okanye sikhuthaze izifundo zokuthobela i-canine phakathi kwabo bangenazo nezilwanyana zasekhaya.
Nangona kunjalo, ukuba uphawu lwakho lunokujikeleza kwimiba ethile, bamba iminyhadala kunye nethuba lokuyiphinda, uya kuba nakho ukuvavanya ukuba kulungile kangakanani. Izinga eliphezulu lokubuyela kwabaxumi kwiinkonzo zakho liya kubonisa ukusebenza kwakho kakuhle. Kwaye ulivile ilizwi elithi "UThixo uyabaphakamisa, kwaye bayahlangana." Abantu bathambekele ekunxibelelaneni omnye nomnye ababelana ngezinto esizithandayo kunye nezinto esizithandayo. Into ethandwayo iya kuyenza loo niche yomthengi ikhule.
Ukuba ukhetha le ndlela, yenza umsebenzi olungileyo kwaye ukhanye. Iziphumo kwinqanaba loqoqosho kunye nolwaneliseko lomntu ziya kuhamba kunye. Ukusuka apha ukuya phambili, ndinokuninqwenelela amathamsanqa kuphela, kwaye ndiyathemba ukuba nenza umsebenzi olungileyo.