Sonke siyazi namhlanje ukuba iteknoloji iyaqhubeka ukuqhubela phambili. Kakhulu kakhulu, kangangokuba phambi kokuba wonke umntu aphile ngaphandle kwe-intanethi, namhlanje baninzi abantu abangazukuphila ngaphandle. Kwaye kunjalo intanethi, ivula uluhlu lwamathuba.
Nokuba kukwanelisa intswelo, ukufumana njani ulwazi, ukufumana iimveliso okanye iinkonzo, ukufumana izimvo, okanye ukucebisa ngento ethile, kuyasinceda ukuba nathi sizinike oko. Kwaye kunjalo iwebhusayithi yindawo yokudibanisa yokwenyani kwinkampani yethu, uphawu okanye umntu. Licandelo elingayeki ukukhula, kwaye nakweyiphi na i-SME, ukuba newebhusayithi sisigqibo esifanelekileyo. Kodwa masivavanye, kutheni kubalulekile, kwaye sinokuma njani kolu lwandle lubalaseleyo.
Iiwebhusayithi. Ukudibanisa okufunwa yi-SME yethu
Inkqubela phambili yokunxibelelana phakathi kwabaxumi kunye namaphepha ewebhu ayithandabuzeki. Enye yezinto eziphambili kubathengi. Kwiminyaka eyadlulayo, i-intanethi yayingumhlaba owawukhulisa umdla kunye nomdla phantse kuye nabani na. Nokuba kungenxa yokungazi kwayo kunye nomnqweno wokufuna ukwazi phakathi kwabantu abadala kunye nabantu abadala, kunye naphakathi kwabantu abancinci nabantu abadala abanxibelelana nayo kwaye babona izibonelelo ezinokubakho abazinikiweyo.
Njengoko iminyaka idlula, Ulawulo lwe-intanethi luye lube yinto ngokubanzi, ngenxa yezinto ezininzi, phakathi kwezi zinto zilandelayo:
- Ngakumbi nangakumbi abantu balawula ukusetyenziswa kwayo, Ke isabelo sentengiso sikhula.
- Ukuqhubela phambili kwemveliso, kuthetha ukuba abantu abancinci, ababengekho okanye abancinci kakhulu ngaphambili, sele bekhulile nale teknoloji. Kwangokunjalo, inani labantu abadala liyancipha, kwaye ngaphambi kokuba kungabikho mntu ubalawulayo, ngoku siqala ukubona abaninzi abakwenzayo.
- Ubuchule kunye nophuhliso luyaqhubeka ukuqhubela phambili, kwaye namhlanje sifumana amathuba amaninzi kunye neengxabano kwi-intanethi kuneminyaka eyi-15 edlulileyo.
Umbutho uvavanya, ngokuthe ngqo nangokungathanga ngqo, ukuba kukho into elungileyo. Kukho ukujongwa okungaphakathi kokuvavanya ukuba ingaba into ilungile na, kwaye yiyo ke indlela enokuthi ibe nempumelelo ngayo into. Y amaphepha ewebhu aqinisekile, zombini kubathengi nakumnini. Kukho amaphepha amaninzi nangaphezulu kunye nabathengi, kwaye iya kuqhubeka nokwanda kwinani.
Obunye bobona bungqina bukhulu bokuba le nto inyukayo ifumaneka kwiDatha yaBathengi.
- Ukusetyenziswa kwe-Intanethi kutshanje kugqithile kumabonwakude.
- Ukuthenga kwi-Intanethi kuyaqhubeka ukwanda, kwaye kulindeleke ukuba kwixesha elizayo banokudlula kwiivenkile ezibonakalayo.
Izibonelelo zamaphepha ewebhu kwii-SMEs
Ukuba newebhusayithi iyafana nokwazisa. Siza kubona izibonelelo zokudibanisa enye ye-SME yethu.
- Umfanekiso kunye nobungcali. Ukuya kwindawo ebonakalayo ukuze ufumane iingcebiso okanye ukukopela kulungile kakhulu. Kodwa ukuba sinayo iwebhusayithi apho abathengi bethu banokukhangela khona, konke kungcono. Kuyo, sibayeke bafumane ngokukhululekileyo izinto abanomdla kuzo ngaphandle koxinzelelo kubukho bakhe nakubani na ngesantya sabo. Ukongeza, songeza umnxeba owaziwayo wobuchwephesha, njengoko sinikezela ngeenkonzo zethu ngeendlela ezahlukeneyo. Kwaye ngokungathi ayonelanga, sinikezela nge brand plus.
- Ukufikelela kwabathengi nokubonakala. Akukho mfuneko yokuba umntu asazi kuba sikwindawo ethile. Ukuba newebhusayithi, sinika abantu abangenakuze basazi, bangazi ukuba sikhona, singobani, siphi, kwaye senza ntoni kunye nezinto esizibonayo.
- Liphumelele ukhuphiswano. Inenekazi lewebhu elenziwe kakuhle nelakhiwe kakuhle lisifumana amanqaku amaninzi. Singaqaqambisa amandla ethu, kwaye ukuba ikwanomdla, icacile, icacile kwaye kulula ukuyisebenzisa, ibhetele. Ngokuzenzekelayo, sizibeka phambi kwabo bangenayo, kwanabo banokuba nayo, kodwa abayikhathaleli. Ngaba uyazi ukuba kwi-2017, kuphela yi-30% yeenkampani ezinabasebenzi abangaphantsi kwe-10 ababenewebhusayithi?
- Iwebhusayithi ephendulayo. Nangona eli gama libonakala linzima, lilula. Ikwa malunga nokuba nephepha lewebhu elinokuthi lilungelelaniswe nezinye izixhobo ezinje ngee-mobiles okanye iipilisi ngaphandle kwecompyuter. Kule mihla, loo telephony yeselula inabalandeli abaninzi, yenza ukuba ezo ndawo zingakulungelanga ukujongwa kwezinye izixhobo, ziye ngasemva. Oko kusizisa kwingongoma elandelayo.
- Ukubekwa kuGoogle. UGoogle ufuna ukunika ezona nkonzo zibalaseleyo, kwaye enze ubomi bube lula kwabo banomdla wokwenza ukuba iiwebhusayithi zabo zifikeleleke. Ngesi sizathu, iya kugqamisa iwebhusayithi ephendulayo ngaphambili, kuleyo ingekhoyo. Thambisa iwebhusayithi yakho, kwaye uGoogle uya kukukhataza kwaye akubeke endaweni ukuze ubonakale ngakumbi kwinjini yokukhangela. Isifo sokudibana, apho nophumelela nobabini.
Uyifumana njani iwebhusayithi yethu ichanekile
Le nxalenye, iyintloko. Kuya kufuneka ujonge izinto kuluntu ngokubanzi, kwaye hayi kukhetho lwethu. Ngaba unokulithelekelela ufunda eli nqaku linye ngoonobumba abaluhlaza kwimvelaphi etyheli? Ewe, ngamanye amaxesha, ndize kwiiwebhusayithi ezinje ... kwaye phantse kwangoko ndabaleka! Kodwa makhe sijonge kumanqaku aphambili, ukuba ubuhle bubalulekile, kodwa ayisiyiyo kuphela.
Silungele ukukhula
Kubalulekile ukwakha iwebhusayithi elungelelaniselwe utshintsho olunokubakho kwixesha elizayo, kwaye ungabambeki kwiimodeli ezimileyo. Iwebsite esivumela ukuba siphumeze amacandelo anamandla, iya kusinceda sidibanise amacandelo kude kube namhlanje, asikachukumisi. Ngaphandle koko, ukuba siyakholelwa ukuba ayihambi nathi, umhla esifuna ukwenza utshintsho ngawo, asizukukwazi ukubenza.
Uyilo
Ndiyayipheka, kwaye ndiyatya. Kwaye kuhlala kunjalo, ii-SMEs, zihlala zinemali ezimbalwa kunye nokonga kubalulekile. Ukutshintsha i-mindset kule meko ngumbono omkhulu. Kanye njengokuba umhombisi eyazi indlela yokuyakha indlu, Ingcali iyazi indlela yokuyila iwebhusayithi elungileyo. Singazisindisa iintloko, kwaye siyilo loyilo oluthetha ngcono kunathi. Yonke into oyibonisayo iyathetha malunga nenkampani yakho.
Iimpawu zeFlash
Lumka ngayo. Abantu abaninzi kwiwebhusayithi yabo yokuqala, abanomdla wokuchukumisa kunye nokutsala iindwendwe, buza abayili ukuba benze oopopayi abahle. Ingcinga ibingayi kuba ngumbono ombi, ukuba bekungekho inyani yokuba isifundo simisele ukuba emva kwemizuzwana eli-15 ukuya kwengama-20 silindile, inani elikhulu labantu lishiye iwebhu ngenxa yeengxaki zokulayisha umxholo. Kwaye asifuni mntu oza kuhamba kuba kufuneka alinde imizuzwana eli-10 ubude kunesiqhelo. Ke ngoko, into ebalulekileyo iya kuba ngumxholo, kwaye akukho mntu uziva ngathi uchitha ixesha labo kwaye uyalahla.
Umgangatho wokubamba
Umahluko phakathi ukubamba umgangatho kwaye enye ayisiyiyo, ibalulekile ekusebenzeni kakuhle kwewebhusayithi yakho. Isantya, ukhuseleko, inkxaso kunye nozinzo zithatha isigqibo sokulondolozwa okuhle kunye nokusebenziseka. Y Andikukhuthazi ukusingathwa simahla nokuba, ukuba asifuni ukuthatha isimanga esibi.
Ungakulibali oko indawo elungileyo ibalulekile, kwaye nokwenza iwebhusayithi yakho ihambelane neselfowuni nezinye izixhobo. Ngayo yonke le nto sithethe ngayo, uya kufumana umhlaba omninzi. Konke kuxhomekeke kuwe. Nikezela ngenkonzo elungileyo, kunye nolwaneliseko lokuba abathengi bakho bafumane into ebebeyifuna.