Enye yeendlela eziqhelekileyo zokupapasha i-eCommerce yakho kukhuphiswano lwe-Facebook. Ngabo unokufikelela kwinani elikhulu labaphulaphuli ababhalisela ukuthatha inxaxheba kwaye banethuba lokuphumelela le nto uyibethayo. Umvuzo ongcono, kokukhona unokufumana.
Kodwa kukho amaxesha apho ukhuphiswano lukaFacebook lungahambi ngendlela ofuna ngayo. Ke ngoko, namhlanje sifuna ukukushiya uthotho lweengcebiso zokukunceda ukuba ube nokhuphiswano oluyimpumelelo olubandakanya ukukhuthaza i-eCommerce yakho ngeziphumo ezilungileyo. Ngaba uyafuna ukwazi ukuba kanjani?
Yeyiphi imincintiswano kuFacebook
Ukuba ukhe wakhangela kuFacebook, ngokuqinisekileyo kwiprofayili yomhlobo okanye kwizindululo ezivela kwipaneli yenethiwekhi yoluntu uqaphele ukuba babelane ngephepha kunye nokunikezelwa. Zezi Oko kubizwa ngokuba yimincintiswano kuFacebook, indlela yokukhuthaza iphepha ye-Facebook "yokuvuza" ngandlela thile abalandeli bephepha (bobabini ngoku nabatsha ngubani, oyalelwe kukhuphiswano, bathande kwaye balandele iphepha).
Ikwasisixhobo esisetyenziswa ngabantu abaninzi ukufumana ukugcwala kwi-eCommerce yakho (kuba uninzi, ngelixa belindile, ndwendwela iwebhusayithi yakho kwaye ubone ukuba uthengisa ntoni), okanye ukuvelisa ukubandakanyeka (okanye into efanayo, bamba abalandeli kwaye baziva bekhathalelwe. kwaye uyayixabisa). Ukongeza, ngokusebenzisa ukufikelela ku-Facebook, siyakwazi ukufikelela kubantu abaninzi. Ngoku, gcinani engqondweni ukuba awusoloko uphumelela. Nangona wenza yonke into kakuhle, kunokuba kunjalo ukuba awufumani siphumo ulindeleyo. Kodwa ayinakuphepheka, kuba awukwazi ukuqikelela i-100% ukuba kuya kwenzeka ntoni.
Imithetho kaFacebook yokuqhuba ukhuphiswano
Kuba usebenzisa "iqonga" elahlukileyo kwi-eCommerce yakho, ukuze wenze ukhuphiswano kuFacebook kufuneka uthobele imigaqo emiselweyo. Kwaye ezi zezi:
- Yenze icace ukuba yeyiphi imeko yokhuphiswano. Oko kukuthi, ngubani oza kuphumelela, ukuba ukuthatha inxaxheba kuya kufuneka uhlale kwindawo ethile, uneminyaka yobudala, okanye naluphi na olunye uphawu (olo alunamkhethe, kunjalo).
- Ukuseka imiba yezomthetho. Kule meko sibhekisa kukhuseleko lwedatha, ukufikelela kulwazi lwabucala lwabathathi-nxaxheba (kwaye sibacela ukuba bamkele ukuba olu lwazi lunokusetyenziselwa iinjongo zorhwebo).
- Uxolelo kuFacebook. Ewe ungaqhuba ukhuphiswano kuFacebook, kodwa inethiwekhi yoluntu ayinaxanduva lwayo nantoni na, ngaphandle kokuba liqonga apho ukhuphiswano lwenzeka khona. Ngapha koko, kufanele ukuba kucace gca ukuba i-Facebook ayixhasi ukhuphiswano.
- Nciphisa umyalezo. Kwaye kukho izinto ezininzi ezingavunyelwa nguFacebook, umzekelo, kunye nento exhaphakileyo kukhuphiswano: ukwabelana ngoshicilelo lokuthatha inxaxheba; Cela ukuba abanye abantu baphawulwe; okanye ukuzimaka ngokwakho iifoto.
Iingcebiso ezilungileyo zokwenza ukhuphiswano kuFacebook
Ukuba ufuna ukwenza Ukhuphiswano kuFacebook ukukhuthaza iiCommerce zakho, kuya kufuneka uthathele ingqalelo imiba ebalulekileyo. Umzekelo:
Iinjongo ofuna ukuziphumeza
Ukufumana abalandeli akufani nokuqhuba itrafikhi kwi-eCommerce yakho. Ngamnye wabo unenjongo eyahlukileyo. Kwimeko yokuqala, into oza kuyenza kukuba nabantu abaya kulandela iphepha lakho kwaye ungakha ukuthembeka ngokuhamba kwexesha; Okwesibini, uza kuvelisa ukugcwala ukuze uGoogle ajonge kuwe ngamehlo alungileyo (kwaye ke ungaqala ukubeka indawo).
Njengoko ubona, iinjongo zento ofuna ukuyiphumeza zibalulekile, ngakumbi kuba ezinye izinto ziya kulawula.
Abaphulaphuli ekujoliswe kubo
Ukuqhuba ukhuphiswano kuFacebook Kuya kufuneka uyazi ukuba uza kujongana nabani. Gcina ukhumbula ukuba ukhuphiswano luza kukunika ukukhula kubalandeli kunye nezinto abazithandayo, kodwa oku akusoloko kuthetha ukuba baya kuvelisa ukuthengisa. Ke ngoko, kuya kufuneka usete abaphulaphuli ekujoliswe kubo ukuze wandise iziphumo ozifunayo, ngakumbi ukuba into oyifunayo yintengiso.
Ibhaso elinomtsalane
Khawufane ucinge ukuba ubeka ukhuphiswano kuFacebook ukuze uphumelele… ibhukumaka. Ewe, i-priori, bambalwa abantu abazakubhalisa kuba awuyikunika ibhaso etsala abantu, okanye kufanelekile ukuthanda okanye ukwenza olunye unxibelelwano.
Konke okuthethileyo, iingcebiso ezilungileyo esinokukunika zona zokudala ukhuphiswano kuFacebook zezi:
Musa ukucela izinto ezininzi
Kukhuphiswano lwe-Facebook, akufuneki ubuze kakhulu. Xa unyanzela abantu ukuba benze izinto eziyi-3-4 zokuthatha inxaxheba, inyani elula yokuba nexhala lokuhambelana nayo yonke into yenza abantu baphumelele ukhuphiswano, kuba ababoni ukuba ibhaso lilifanele ixesha abaza kulityala (nokuba lincinci).
Ke ngoko, izama ukwenza lula ukuthatha inxaxheba kwabo kangangoko ukuze bangakhathazeki ukuyenza, kodwa bayayithanda kuba baziva bekhathalelwe (kwaye abaxhatshazwanga okanye bayindlela ye-eCommerce yokuba nentengiso yasimahla).
Qaphela iinkcukacha
Ukhuphiswano, ulungile. Kodwa, Ngaba uwubekile umhla obekiweyo kwaye ophumeleleyo uya kukhethwa njani? Ngamanye amaxesha ingxaki enkulu kwezi kukuba abantu bacinga ukuba kukho "tongo". Ke, xa ubambe ukhuphiswano, soloko ubeke yonke imigaqo elawulayo ukuze bazi ukuba iza kwenziwa njani.
Kwaye zama ukuba nenjongo kangangoko.
Nika ibhaso lokuthuthuzela
Ngelishwa, kukhuphiswano lwe-Facebook njengakuyo nayiphi na enye indawo, kuhlala kukho abaphumeleleyo aba-1-2 kwaye yiyo loo nto. Kodwa khawufane ucinge ukuba ngabantu abangama-2000 abathatha inxaxheba. Okanye ngama-20000. Mnye kuphela ophumeleleyo kwabaninzi abonakala ngathi uyadlala. Kaninzi, xa bebona ukuba baninzi abathathi-nxaxheba, bayayeka ukuzama.
Ke ngoko, kangangoko unako, zama ukunika wonke umntu ibhaso lokuthuthuzela, elinokuba sisaphulelo sokuthenga kwi-eCommerce yakho. Ngale ndlela, uya kuba unikezela ngeenkcukacha kwabo balandeli bathathe inxaxheba. Kwaye ukuqala ukwakha ukuthembeka.
Este Ibhaso unokulibhengeza kwimigaqo yokhuphiswano (ngakumbi ukuba uqikelela ukuba uza kuba nabaphulaphuli abaninzi) okanye wenze ngokumangalisa kubo bonke abathathe inxaxheba. Kwaye ungazihambisa njani iinkcukacha? Ewe, unokukhetha ezimbini:
- Sebenzisa idatha oyiqokeleleyo ngokuthatha inxaxheba kukhuphiswano (kule meko igama kunye ne-imeyile).
- Beka upapasho naloo nkcukacha. Ekuphela kwento abo bangakhange bathathe inxaxheba banokuxhamla kwibhaso lokuthuthuzela. Kwaye emva koko ayizukuba ibhaso kwabo bathathe inkathazo yokuthatha inxaxheba.