Akukho mfihlo kuye nakubani na ukuba ubhubhane wango-2020 unyanzelise imibutho emininzi (ngokwesiko elilondolozayo) nemibutho yabantu ukuba ngena kwezorhwebo ukuze baqhubeke nokuqhuba amashishini abo. Nangona kunjalo, i-e-commerce yajika yaba luncedo ngakumbi kunokuba bebekulindele kuba abaninzi bakwazi ukwandisa amashishini abo, nokuba kungokunikezelwa kweemveliso ezininzi okanye iinkonzo ngexabiso eliphantsi kakhulu.
Elinye lala matyala aphumeleleyo ibilolodokotela wesikhumba owaziwayo NguFelipe Madrid ethi, ngenxa yoko kubizwa ngokuba "yinto entsha yesiqhelo", ikwazile ukwandisa ishishini layo ngokunikezela kungekuphela ngeenkonzo zalo zobungcali, kodwa nakwiimveliso. Kwaye ngaba Ivenkile kaFelipe Ngomnye wemizekelo wentengiso ye-e enokunika abanye abantu abanomdla wokuyenza.
Yintoni enokunika i-e-commerce kubantu ngabanye?
Ngokungafaniyo nezithintelo ezisengqiqweni ezisebenza kwiivenkile ezibonakalayo, kwihlabathi ledijithali kunokwenzeka ukuba ngokuthe ngqo nikela yonke into kunye nexabiso elincinci. Kwimeko ye-e-yorhwebo kugqirha wesikhumba uFelipe, ayisiyiyo kuphela inkonzo yobungcali efana nolwazelelelo kwezonyango, kodwa ishishini liyaqhubeka:
- Ukubonisana ngokubonakalayo
- Un ikhathalogu enkulu yeemveliso kunye neempawu
- Inkonzo ukuhanjiswa kwasimahla kwasekhaya kunye nembuyekezo
Kuya kufuneka ukhumbule ukuba akukho mfuneko yokuba neevenkile zesebe okanye imveliso inikezelwe ngokwasemzimbeni. Ngapha koko, kwiimeko ezininzi, umnini-e-commerce akaboni nokuba imveliso injani. Bayenza njani loo nto? Ewe, usebenzisa iindlela zorhwebo njenge ukwehla
Olu tshintsho olwenziwe yimodeli yeshishini likaFelipe lusebenza ngokugqibeleleyo nakowuphi na umsebenzi (nokuba ngowuphi na umsebenzi wabo) okanye umntu onqwenela ukuwenza. Nangona kunjalo, imiba ethile esisiseko kufuneka ithathelwe ingqalelo ukuze iphumelele kurhwebo lwe-e.
Yazi abathengi bakho
Imikhwa, amaxabiso, ukhetho kunye neepatheni zokusetyenziswa kwi-Intanethi zahluke kakhulu kubathengi bemveli. Ngapha koko, abasebenzisi abahlala bethenga kwi-intanethi balumke ngakumbi kwaye banolwazi, kuba bayaxoxa kwiiwebhusayithi ezahlukeneyo, nakwinethiwekhi yoluntu. Ke ngoko, ukubonelela ngemveliso kunye neenkonzo kuphela akunakwanela ukubatsala, ukuguqula kubathengi kwaye kugcinwe.
Ukufikelela kubathengi abanokubakho kufuna ukusebenzisa isicwangciso-qhinga sonxibelelwano abavakalelwa ngaso "ngokuhambelana" kwaye akufuneki kugxilwe kuphela ekukhuthazeni iimveliso kunye neenkonzo. Abasebenzisi be-Intanethi bayixabisa kakhulu into yokuba thetha nabantu ngasemva kwe-e-yorhwebo.
Kuphephe ukuwa "kwimfazwe yamaxabiso"
Nangona kuyinyani ukuba ukhuphiswano kwi-Intanethi "alunasidima", oku akuthethi ukuba kufanelekile yehla kububhanxa bokuvelisa imfazwe yamaxabiso Ukuba ekugqibeleni kuya kwenzeka kuphela ukuqhubekeka ukuthambisa ixabiso kunye nokugxotha abathengi abanokubakho. Kuya kufuneka ucace gca ukuba inye into ukubonelela ngezaphulelo kunye nokunyusa, kwaye enye into kukuthoba amaxabiso ukuya kuthi ga kwinqanaba lokuba ungafumani nzuzo incinci.
Kubalulekile ukuba ukhankanye ukuba ayingabo bonke abathengi abathenga kwivenkile ekwi-intanethi abajongeka ukuba balungile. Ngapha koko, abathengi abaninzi bedijithali abapheleli ekunyanisekeni kuhlobo.