Iinethiwekhi zentlalo, ukufika kwazo, zaguqula abantu. Kodwa, ngexeshana elifutshane, amashishini, kokubini kwiivenkile ezikwi-Intanethi nakwizinto ezibonakalayo, aqala ukungena kuwo ukuze afumane abathengi abanokubakho apho. Enye yezo zinto zikhulayo yi-Instagram kwaye nangakumbi ukusukela oko I-Instagram ngoku.
Kodwa yintoni enxulumene neshishini? Ngaba ngokwenene kukho izibonelelo ze-eCommerce usebenzisa i-Instagram Live ukuthengisa ngaphezulu? Siyihlalutya apha ngezantsi.
Yintoni i-Instagram Live
I-Instagram Live, ekwabizwa ngokuba yi-Instagram Live, sisixhobo Inceda ukuba wenze iividiyo ezibukhoma, oko kukuthi, zivela kuwe, phakathi kwabalandeli bakho. Ngale ndlela, ngokungathi ucwangcisa umnxeba wevidiyo kubo bonke abalandeli onabo kwiakhawunti yakho ye-Instagram kwaye ubamema ukuba bakumamele umzuzwana ngelixa ubachazela into ethile.
Esi sixhobo sesinye sezona zisetyenziswa kakhulu ngabaphembeleli, kuba bayakuvumela ukuba uqhagamshele ngakumbi kubalandeli, ubenza bathathe inxaxheba kwiincoko zakho kwaye ubenze bathathe inxaxheba ngezimvo zakho.
Ngapha koko, yinto esusa iividiyo ezirekhodweyo nezithunyelwe kwiinethiwekhi zentlalo, ngoku ezibonakala zibandayo. Njengoko ezi ngqo zingagcinwa ngexesha kwiakhawunti, unokwenza ezininzi kwaye emva koko ziyaqhubeka ukubonwa kwiintsuku kamva, okanye iiveki okanye iinyanga.
Uyenza njani ngqo kwi-Instagram
Ukuba awuzange wenze i-Instagram Live ngaphambili kwaye awufuni kubonwa njenge-newbie, gcina engqondweni into esiza kukuxelela yona. Ewe kunjalo, ngaphambi kokwenza njalo, sifuna ukukunika ezinye iingcebiso zangaphambili naxa uku-Instagram bukhoma:
- Zama ukuba yonke into ilungiswe. Kubalulekile ukuba ungenzi abo bakubonayo unesiyezi ngokuza nokuhamba, kungekuphela ngenxa yokuba baya kukuphulukana nombono wabo, kodwa nangenxa yokuba abayi kukumamela.
- Ukuthetha ngesandi, ukuba uyabona ukuba abanakukuva, ngamanye amaxesha kungcono ukuba ube nesixhobo esingenazandla, ukuze uqiniseke ukuba baya kukuva ngokufanelekileyo.
- Ngelixa uhlala bukhoma, zama ukubona izaziso eziza kuza kuwe. Inokuba yimibuzo evela kubasebenzisi malunga nale nto uyixelelayo kwaye kulungile ukuba uyayiphendula ukuze babone ukuba uyakhathala ngokusombulula amathandabuzo. Sukuba nexhala ukuba ucinga ukuba imiyalezo ekhubekisayo iza kungena, kuseto lwe-Instagram ungazifihla ezo zimvo ukuze zingabonwa.
- Musa ukuthetha ngokukhawuleza okanye ngokukhawuleza, kwaye ungothuki. Ingathi uthetha nomnye umntu, nokuba awumboni ngelo xesha. Kuya kufuneka ubenakho ukuyicacisa imveliso yakho ngohlobo lokuba uyenze ibe nomtsalane kwabo bayibonayo kwaye bafuna ukuyithenga. Uyifumana njani lonto? Ewe, kulula, ukuzama ukuyenza icace into yokuba ungayisombulula ingxaki onayo (ukwenza oku, sebenzisa amagama anje ngo "cinga, cinga ..." anokubeka lo mntu kwimeko apho enengxaki kwaye loo mveliso isombulula ()).
Ngoku ewe, uyafuna ukwazi ukuba zeziphi amanyathelo ekufuneka uwathathe ukwenza i-Instagram Live? Ngaba ulapha:
- Kwi-Instagram yakho, kuya kufuneka ucofe i icon evela ngasekhohlo kwaye uvule amabali eselfowuni.
- Emva koko Skrolela apho ithi "Phila" okanye "Phila." Iya kuba phantse esiphelweni. Ngaphambi kokunika eli qhosha lukhulu liza kuvela, kuya kuba lula ukuba ucofe ivili lokuseta (ngasentla ngasekhohlo) ukujonga ukuba izinto zilungile kwaye awuyi kuba nangxaki, ukuba izimvo ziyasebenza kwaye yonke into isebenza ngokuchanekileyo. Ukuba kunjalo, hit the Live button.
- Sele ukwi-Intanethi, kwaye into onokuyenza kukubulisa abo bangaphandle, linda kancinci ukuba bajoyine ngakumbi kwaye baqale ukuhlala kunye nale nto ufuna ukubeka izimvo kuyo.
- Xa ufuna ukugqiba, kuya kufuneka ucofe i icon yokuphela ukuphelisa uqhagamshelo. Ke, ividiyo iya kuhlala kumabali akho iiyure ezingama-24 kuphela. Kodwa kukho ubuqhetseba kwaye kukuba xa ucinezela la machaphaza mathathu ungawalayisha kwelinye leendaba. Ngale ndlela ayizukucinywa ngaphandle kokuba uyenza ngesandla.
Ihlala njani i-Instagram isibonelelo seCommerce?
Alithandabuzeki elokuba ukwalathisa abachaphazeli, ababhali kunye nabanye abafuna ukwenza uphawu yinto eluncedo kukhuphiswano ngaphezu kwabakhuphisana nabo. Kodwa kuthekani nge-eCommerce? Ngaba uye kwingxaki yokwenza i-Instagram Live izuze ngokwenene?
Inyani yile ewe, kwaye kakhulu. Kuba, phakathi kwezibonelelo oza kuzifumana zezi zilandelayo:
- Uya kunxibelelana ngakumbi nabaphulaphuli bakho. Ngokukodwa kuba xa usiya kuqala ividiyo ebonakalayo unokwazisa abalandeli bakho ukuze bakhuthazwe ukuba bathathe inxaxheba kule vidiyo. Ayenzeki xa upapasha iposti kwi-Instagram.
- Ukuphucula ukusebenzisana. Kungenxa yokuba abo bantu baya kuba nakho ukukubuza kwaye bathumele izimvo bukhoma, onokuthi uphendule nazo (ukuba ungazifunda). Oku kuyakwenza ukuba bazive "kubalulekile", oku kubanceda ukuba banxibelelane nenkampani yakho, ivenkile, okanye imveliso.
- Ukukhawuleza kokuduma. Khawufane ucinge ukuba ubukele ividiyo ebukhoma kwaye ngesiquphe bakubiza ngegama, okanye bathethe into exabisekileyo ngawe. Ngaphandle kwamathandabuzo, iyakukunika ikratshi elininzi, nangona ikwahlazo noko, kodwa iya kuhlala apho kwaye uya kuthanda ukuyibona.
- I-ECommerce iba ngumntu. Nangona kusekho abantu abathanda ukuhlala bengaziwa kwaye benze imveliso abayithengisayo yaziwe ngakumbi kunabo, inyani kukuba uluntu ngoku lufuna ukwazi yonke into ngayo. Kwaye oko kubandakanya ukwazi ukuba ngubani osemva kwivenkile ekwi-intanethi onokuyithenga.
Asinakho ukuqikelela ukuba une-Instagram Live kwaye ngequbuliso abalandeli bakho baya kunisa kuwe kwaye abo banabo baya kuqala bagqabaze. Ayisebenzi ngoluhlobo. Kusenokwenzeka ukuba kwizinto zangaphambili akunakuba nakho ukubonwa. Kodwa musa ukukhutshwa yile nto. Eyona nto intle kukuqhubeka nokuzama kwaye, njengoko ubona ukuba kuyasebenza, phucula ukunika ubuchwephesha ngakumbi kwelojelo lithe ngqo kunye nabathengi bakho.
Ekugqibeleni, uyakuyiqala, kwaye ukuba uyayenza, uneenkomo ezininzi. Ngaba sinokukunceda ngenye into?