amawaka eentengiso Lelinye lawona maphepha aziwayo eSpain ngokuba yindawo apho unokuthengisa kwaye uthenge izinto ezininzi. Ngokuqhelekileyo ngabantu abazibekayo, umzekelo emanzini okanye ukuthengisa izilwanyana ezifuywayo, kwiinkonzo, iimveliso zesibini, njl. Kodwa ungasibeka njani intengiso kwiintengiso eziliwaka?
Ukuba unento ofuna ukuyithengisa okanye ukuphisa ngayo kwaye kufuneka uyipapashe kangangoko, siza kukufundisa inqaku ngenqaku indlela omawuyenze ngayo.
Yintoni iintengiso eziliwaka
Izaziso eziliwaka, ezikwabizwa ngokuba yiMilanuncios, ngokwenene a Iwebhusayithi yeentengiso ezihleliweyo. Ukwenza oku, kukuvumela ukuba ufake iintengiso ngabasebenzisi (ngabanye, iinkampani, ii-freelancers ...) ukuze uthenge, uthengise, unikeze umsebenzi okanye iinkonzo, njl.
Ineendidi ezininzi apho i-ad yenze isakhelo, ngoko inomboniso ophezulu ngokufanelekileyo (enyanisweni, kwinqanaba le-SEO, lidla ngokubonakala kwiziphumo zokuqala zeGoogle).
Kwakunjalo eyenziwe ngo-2005 nguRicardo Garcia owathi, ngaphandle kokwenza nantoni na, wakwazi ukwakha iwebhu ngaphakathi kwakhe apho wonke umntu wayethontelana ukuya khona. Ukuya kwinqanaba lokuginya enye iwebhusayithi eyayinenjongo efanayo, i-sethand .es.
Okwangoku, iiNtengiso eziliwaka yeyona webhusayithi ikhangelweyo yeentengiso ezihleliweyo kuGoogle eSpain.
Yintoni ekufuneka uyithathele ingqalelo ukubeka intengiso
Amaxesha amaninzi imveliso ayithengiswa okanye ayibonwa ngenxa yokuba awulisebenzisanga kakuhle iphepha ukuyithengisa. Mhlawumbi kungenxa yesicatshulwa, ngenxa yeefoto (okanye kungekhona iifoto) okanye ngenxa yezinye izizathu. Kwaye yiloo nto, ukuthengisa, kufuneka ufikelele ebantwini, kwaye kwiiNtengiso eziliwaka azifani.
Ke, ukuba ufuna ukuba nentengiso kwiWaka leeNtengiso ezenza impembelelo kwaye, kwimizuzu emihlanu ibekwe, bayakufowunela okanye bakuthumelele imiyalezo, kuya kufuneka wenze oku kulandelayo:
iifoto ezisemgangathweni
Ngokwenene akunyanzelekanga ukuba ubeke enye. Kodwa ukuba uyawabeka, kufuneka abe semgangathweni kwaye, ukuba kunokwenzeka, ngokobuninzi.
Umzekelo, ukuba unikezela ngenjana, thatha iifoto zenjana kwiindawo ezahlukeneyo nakwiindawo ezahlukeneyo zokujonga. Ukuba unabazali bakhe, benzeni, ukuze bafumane ingcamango yokuba uya kuba njani xa ekhulile, kwaye uzame ukuba bonke banike umbono ongcono wenja.
Kwenzeka into efanayo kwimveliso. Ukuba ufuna ukuyithengisa kufuneka uyiveze elubala kuba ngaloo ndlela abantu baya kufumana umbono wento oyithengisayo kwaye ukuba ibamba ingqalelo yabo.
Isihloko esihle
Inokuba "isipho sezinja". Kodwa kuthekani ukuba sibeka into enjengale, “Lo ngumhlobo ongasoze abe ukutya kwakho okanye abe nomsindo kuwe? Kuyothusa, ngakumbi ukuba ubeka enye injana enenkangeleko yengelosi njengeyona foto iphambili.
Isihloko sibangela ukuba abantu bacofe kwintengiso, kwaye linyathelo nje lokuqala esifuna ukuba ulenze, ukuba ubone intengiso. Ngesi sizathu, ngamanye amaxesha akufuneki ungqale ngokuthe ngqo, ngakumbi kumacandelo apho phantse zonke iintengiso ziyafana. Ukuba ufuna ukugqama, kufuneka uphume kwisiqhelo.
Ewe, kunzima, kodwa akunakwenzeka. Oku kubizwa ngokuba yi "copywriting", okubhaliweyo okukholisayo, kwaye kunye nayo unokuthengisa nantoni na.
isicatshulwa esilungileyo
kwiintengiso eziliwaka Imibhalo enjengale: xxx isipho sokungakwazi ukumkhonza ziyanda; Ndithengisa ii-xxx kwii-euro ze-xx.
Kodwa linjani inqaku? Sinjani isimo sesilwanyana? Zeziphi izinto ozithandayo onazo? Ingaba imveliso yeyesibini okanye yeyesithathu?
Mininzi imibuzo eshiyeke ingaphendulwa. Kwaye loo nto inengxaki: loo nto bazakukukhathaza kuyo yonke loo mibuzo kwaye ke kunokwenzeka ukuba akukho mntu ufuna oko ukubhengezayo.
Ngoko, kutheni ungabeki yonke into oyifunayo ukusuka ekuqaleni ukuze, ukuba umntu unomdla ngokwenene, unokubhalela okanye akufowunele? Awuchithi xesha kwaye awuchithi nakwabanye abantu.
Silandela umzekelo ebesiwumisela. Uphisa injana. Xela ukuba wayengowokuqala kwi-litter, ukuba ulidla-kudla, ukuba unazo naziphi na iindawo ezicacileyo, ukuba u-docile okanye u-adventurous, ukuba ube nonina lonke eli xesha, ukuba sele esitya yedwa, ukuba uyagonywa... Zonke ezo zinto, kunye nezinye ezininzi esinokucinga ngazo, abathengi abanokubakho baya kubuza.
Ngoko musa ukubeka into ecacileyo kwaye uchaze indlela eyabakho ngayo ebomini. Ibali elincinane lisenokubonakala libudenge kuwe, kodwa ukhangela ikhaya lesilo-qabane, okanye imveliso. Kwaye kungcono ibe yindawo apho bayayixabisa ngokwenene.
Ifowuni
Imeyile, WhatsApp, ifowuni... Zezona ziqhelekileyo, ke ukuba unako, kwaye ufuna, zibeke zontathu. Ngale ndlela ufikeleleka ngakumbi ukuba baqhagamshelane nawe.
Uyibeka njani intengiso kwiintengiso eziliwaka
Ngoku sinayo yonke into kwaye siqhuba, lixesha lokuba wazi ukuba usibeka njani intengiso kwiintengiso eziliwaka. Kwaye ixabiso enalo.
Masiqale ngexabiso. Ixabisa… zero euro. Yiwebhusayithi apho ukubeka intengiso akubizi nto. Enye into kukuba ufuna ukuyixhasa okanye uyibonise kakhulu kuneyasimahla, ewe. Kodwa ukuba awuyifuni loo nto ngokuyibeka abayi kukuhlawulisa nto.
Kwaye ngawaphi amanyathelo okuyenza? Qaphela:
- Kufuneka uye kwiphepha elisemthethweni le-milanuncios.
- Nje ukuba ulapho, kufuneka ufumane iqhosha elithi «papasha». Ukwanayo efumaneka phezulu kwiphepha, iqhosha elityheli elithi + Papasha.
- Khetha ukuba loluphi udidi ocinga ukuba intengiso yakho ingena kulo. Kulapho ungathatha khona ixeshana kuba ininzi kangangokuba ngamanye amaxesha kuyabhidisa ukufumana lowo umfunayo.
- Into elandelayo eza kukubuza yona kukubeka indawo yakho. Apha ayifuni, ke kufuneka uchaze kuphela ukuba yeyiphi idolophu okanye isixeko osibeka kuso intengiso.
- Khetha ukuba into oza kuyenza kukuthenga into ethile (okanye ucele inkonzo) okanye uthengise (okanye unikeze iinkonzo).
- Gcwalisa idatha kwaye ucofe okulandelayo. Ngelo xesha iya kukucela ukuba wongeze iifoto (zinokuzikhethela kodwa siyaphinda ukuba kulungele ukuzibeka).
- Ekugqibeleni uyaphonononga kwaye upapashe.
Kwaye kunjalo!
uya kuba nayo kuphela linda abantu babone intengiso yakho kwaye uqhagamshelane nabo banomdla.
Jonga ukuba kulula kangakanani ukufaka intengiso kwiMil Ads?