Ewe kunjalo, umkhankaso wentengiso we-imeyile onomdla unokuba neziphumo ezilungileyo kumgca weshishini ledijithali. Kuba inokukunceda ukuba uzithengise nabantu abadala iziqinisekiso zempumelelo iimveliso zakho, iinkonzo okanye amanqaku okuphucula ubudlelwane beshishini kunye nabathengi bakho okanye abasebenzisi. Ukuya kwinqanaba lokuba nakuphi na ukongamela okwenzayo kungonakalisa zonke iinzame obuzenza ukuza kuthi ga ngoku.
Ukuphunyezwa kwentengiso ye-imeyile kufuneka kwenziwe kunye nenkqubo ekuvumela ukuba ufezekise iinjongo zenkampani yakho kuba kuphela esiphelweni sosuku okubandakanyekileyo kwezi meko. Kuya kufuneka uphephe iimpazamo kuphuhliso lwayo ezinokukwenza uphulukane nabaxhasi bakho kwaye ke unciphise Ukubiza amatyala ekupheleni kwenyanga. Ngale ndlela, kuluncedo kakhulu ukuba ukusukela ngoku ukuimeko ezifanelekileyo zokwenza intengiso ye-imeyile ekhuthaza kakhulu.
Ke ukuba awunangxaki, akukho nto ingcono kunokufunda kulo msebenzi ngokusebenzisa imizekelo yentengiso ye-imeyile. Hayi ngelize, iya kukunika izikhokelo eziyimfuneko zokwenza lo msebenzi ubalulekileyo ngaphakathi kwezo zibizwa ngokuba zorhwebo lwedijithali. Apho eyona nto ibaluleke kakhulu kukweyiseka kumxholo wokwenza indlela yakho kule ndawo ibaluleke kakhulu yentengiso yanamhlanje kwaye isetyenziswe kumajelo edijithali.
Imizekelo yentengiso ye-imeyile: ungabaphuhlisa njani?
Kuya kufuneka ucace kwasekuqaleni ukuba imiyalezo inyulu yokwazisa Bayadinwa kwaye abasebenzisi baya befuna ngakumbi ngeempawu zorhwebo. Ukuya kwinqanaba lokulindela umxholo ophakamileyo kunye nangaphezulu kwayo yonke into enezinto ezintsha. Esi sesinye sezizathu eziphambili zokuba kutheni kufuneka uprinte ubuchule bokuyila ngakumbi kwaye uzahlule kwabanye xa kufikwa kwezi nkxaso zokuqala kulwazi.
Ewe ixesha nexesha uya kube uzibuze ukuba ungasitshintsha njani isicwangciso sakho ngokubhekisele kulo mba. Oku kungenxa yokuba kunyanzelekile ukuba ukusukela ngoku ubenesimo esifanelekileyo ukuze ukhethe izindululo ze-imeyile ezingaphezulu kwaye zinomdla. Kodwa ungayiphuhlisa njani ukusuka kula mathuba? Akufanele ukhathazeke kakhulu ngalo mbandela kuba siza kukubonelela ngombono ongaphezulu kwesinye ukuze usilungise esi siganeko sinokuchaphazela inkampani yakho, ishishini okanye ivenkile ekwi-intanethi kakhulu. Ngaba ukulungele ukubathatha?
Sebenzisa uburharha njengeqhinga lokuthengisa
Yindlela esetyenziswa kakhulu ziinkampani kunye namaqonga edijithali asisiseko sokwenza umxholo kwii-imeyile apho ubumnandi buhamba phambili kunezinye izinto eziqwalaselwayo ubuchule kunye neethoni yazo. Ngaba awucingi ukuba ifomathi emnandi kakhulu inokutsala icandelo elilungileyo labathengi okanye labasebenzisi?
Kufuneka ujonge ezinye iimveliso zorhwebo ezikhethe esi sicwangciso sokuhenda. Umzekelo, uninzi lwazo zinxulumene nezemidlalo okanye amanqaku okuzilolonga kwezemidlalo. Ii-imeyile zabo zokucebisa ziya kutsala umdla wakho ngobume babo, kodwa ngaphezulu kwako konke kuba baya kufumana uncumo olungaqhelekanga kwimilebe yakho. Ngokucacileyo ngempumelelo kwiziphumo ezingathandabuzekiyo kwizifundo zentengiso.
Biza ingqalelo
Yenye yeenjongo eziphambili zeenkampani eziphakathi nezikhulu. Iimodeli zabo zisekwe kwinto elula njengokwenza ifilosofi yeshishini labo laziwe ngezi ndlela zolwazi. Ezona zifundo zibalaseleyo zentengiso yedijithali zithi kubo: ezona imeyile zintle zezo zikwenza ungene kwihlabathi lezi nkampani. Ngenjongo echazwe kakuhle kwaye ayikho enye into ngaphandle kokutsala umdla wakho kubasebenzisi.
Ukuba kukho icandelo leshishini eliqulunqe esi sicwangciso, lelo linxulunyaniswa namashishini ebhanki. Umzekelo, i-Bankinter okanye i-ING abazama ukufundisa abathengi babo ngeyona migaqo mihle. Umxholo odibanisa uguquko kunye nokukhuthaza iimveliso kunye neenkonzo. Iziphumo ezilungileyo phakathi kwabamkeli bale miyalezo. Kwelinye icala, inenzuzo enkulu yokuba inokukunceda ukuba ubandakanyeke ngakumbi kubudlelwane beshishini neebhanki. Ngendlela eya kuthi uzimisele ngakumbi ukwenza ikhontrakthi kwiimveliso zabo okanye iinkonzo ukusukela kuloo mzuzu.
Yakha ukuthembana phakathi kwabathengi
Umxholo wendalo sisixhobo esinamandla sokwenza ukuthembana phakathi kwamaqela omabini. Kule meko, kunokuba luncedo kakhulu ukwenza njalo ngomyalezo ngokungathandabuzekiyo ozama ukuhambisa inkxalabo ukwanelisa iimfuno zomsebenzisi. Le njongo inokufezekiswa ngezi zinto zilandelayo sikubhengeza apha ngezantsi.
Yenza iimeyile zakho kwaye elinye iqela liya kubonisa ukuba kukho umzamo omkhulu kunye nokuzinikezela kwicala lamashishini edigital. Kule nto, awuzukukhetha ngaphandle kokukhuthaza umxholo owenziweyo ongeyena umphumo wokuphindaphinda kunye nomsebenzi woomatshini.
Ukuba umxhasi okanye umsebenzisi azive edityanisiwe kwaye oku kube ngale ndlela kuyakufuneka ukuba aqonde ukuba umyalezo ulungiselelwe yena kwaye ayingomxholo wenziwe ngobunzima, njengoko kwelinye icala kuhlala kwenzeka Ngamaxesha athile.
Banike iinkonzo ezizodwa ukuba kunyanzelekile ukuba basebenzise esi sicwangciso sorhwebo. Ewe, kule ngqondo, akukho nto ilunge ngakumbi kunokuba umsebenzisi azive ukuba uthathelwa ingqalelo kwaye isigqibo asenzayo ukusukela ngala mzuzu sinokucingwa ngcono. Ukuya kwinqanaba lokuba kufuneka likhuthazwe ngendlela elungeleleneyo kunye nengqiqo.
Kwaye njengesicwangciso sokugqibela, inyani yokuba i-imeyile elungileyo yentengiso kufuneka isekwe kumgangatho ongathethathethaniyo kwaye yiyo loo nto inokubangela umdla wabathengi okanye abasebenzisi ukuba babuyele kwiprojekthi yethu yedijithali.
Ungazifezekisa njani iinjongo zakho?
Ngaba unombono ngengqondo enokukunceda kakhulu kuphuhliso lomsebenzi wakho kwaye ayikho enye ngaphandle kweyona imeyile intle ayizizo ezo zithengisa ezona mveliso. Ukuba akunjalo, ngokuchaseneyo, zizona ezitsala ingqalelo yabo bonke abafumanayo. Phantsi kwale ndlela isisiseko siza kuba nemizekelo yeemodeli esiya kuba nakho ukuzilingisa ngoku.
I-imeyile eyamkelekileyo
Olu hlobo lwe-imeyile lolo kanye lusetyenziswa ziimpawu zorhwebo eziqala ukuzibeka kwindawo yentengiso, ezinje ngomsebenzi wonxibelelwano nge-Eurona. Basebenzisa iinkqubo ezahlukeneyo zentengiso ezijolise kuzo ukwakha ukuthembana nabathengi bakho kwaye ngowuphi umgangatho okanye ezinye iindlela ezingasindiswanga kulwazi ukubonisa umxholo wakho.
Ukuphuculwa kwemveliso okanye kwenkonzo
Kananjalo abanakuphulukana nokhuthazo lukhethekileyo, olufuna ngaphezulu kwayo yonke into ukubonelela ngolwazi olulungileyo kwelinye icandelo lenkqubo yeshishini. Ngenxa yale meko, kubalulekile ukuba ukusukela ngoku ukuya phambili, kwaye ngenye yezi imeyile, wazise abathengi okanye abasebenzisi bakho ngokusungulwa kwemveliso entsha okanye inkonzo yophawu lwakho. Ngazo zonke izibonelelo ezinokubazisa, kunye nokuba nophawu lwentengiso olufana nolwakho.
Le yinkqubo ethi iinkampani ezikwicandelo lonxibelelwano, ngakumbi ezo zinxibelelene nomnxeba ophathwayo, ziyisebenzise rhoqo. Le yimeko ethile yeTelefonica okanye iJazztel kwaye ngokuqinisekileyo ukuba amaxesha ngamaxesha uthathe inxaxheba kwisicwangciso sezi mpawu zisebenzayo.
Landa umkhondo wenkonzo okanye imveliso
Lo ngumzekelo obonakala ngokuba nomda omkhulu wokuhamba kwaye ke kuyacetyiswa kakhulu kwimidla ye-ecommerce. Kuba kulula kakhulu ukuyisebenzisa kwaye iziphumo zayo zikhawuleza. Ukuba le modeli ibonakaliswa yinto kulawulo lweenkampani zedijithali, kungenxa yokuba omabini la maqela anokuzuza. Isetyenziswa kumacandelo anjengempahla, izinto zokuzonwabisa kunye nayo yonke imimandla yenkcubeko. Umzekelo, kwintengiso yeencwadi kwi-Intanethi.
Funa ingxelo yokuvunywa
Ewe kunjalo, yinkqubo esebenzayo yeenkampani zedijithali kuba ufuna ukufikelela kubathengi bakho abagqwesileyo kwaye ubathumele umkhankaso wentengiso ngendlela eyenzelwe wena. Inenzuzo enkulu yokuba ayizukuxabisa mzamo omkhulu wokungenisa imodeli kwaye ekubuyiseni ikunika izixhobo eziza kusebenza kakhulu ekulandeleleni abathengi bakho abagqwesileyo. Ngenjongo yokunyusa ukuthengisa kwiimveliso zakho, amanqaku okanye iinkonzo, eyona nto ibandakanyekileyo kwezi meko.
Kuzo zonke iimeko, awuzukuthandabuza malunga nokuphumelela kwee-imeyile ekuthiwa zezentengiso kwaye zibonisiwe kwimizekelo ebesikhe sayityhila kuwe ngaphambili. Apho bonke oovimba beenkampani abanokukwenza ukuphumeza iinjongo zabo kwicandelo lentengiso yedijithali kugxilwe.