Xa une-eCommerce, into oyifunayo kukuba yonke imihla uvuka nentengiso ezininzi, nokuba oko kuthetha ukuba kufuneka ulungiselele iiodolo ezininzi kwaye uzithumele. Nangona kunjalo, ukufezekisa oku kuya kufuneka uqhubeke isicwangciso sokuthembeka ngamanye amaxesha, inokukongamela. Okanye ungazi ukuba wenzeni okanye ungayenza kanjani.
Ukuba ukhathazekile ngento yokuba bathenga kuwe kanye kwaye bangabuyeli kwiwebhusayithi yakho, ukuba ufuna abathengi bazive bethandwa, okanye ufuna nje ukuguqula umsebenzisi abe ngumthengi kunye nomthengi abe ngumthengi othembekileyo, ukuthembeka Isicwangciso sesona siphumo esihle sinika. Kodwa uyakwazi njani ukuwenza ngempumelelo?
Izimvo ezi-7 kunye neengcebiso zokuphumelela ngesicwangciso sakho sokunyaniseka
Alithandabuzeki elokuba ukunyaniseka kwabathengi kunzima namhlanje xa kukho izinto ezininzi kunye nevenkile. Uninzi lwazo luthengisa iimveliso ezifanayo, ngamanye amaxesha ngexabiso elifanayo njengabanye, kwaye ke uyabona ukuba kukho ezinye ezithengisa ngakumbi ngenxa yento elula yokuba ngoobani. Ngaba banamaqhinga? Ngokuqinisekileyo ... yeyiphi? Inkqubo ye- qhinga lokunyaniseka.
Ngokukodwa, obu buchule busekwe ekusebenziseni izixhobo ezikhoyo eCommerce ukufumana umthengi lowo kwaye, ekuthengweni kwexesha elizayo, baya kuzikhetha kwakhona kukhuphiswano. Ukwenza oku, akukho nto injenge:
Yeka ukuthengisa
Hayi, asiphambani. Kananjalo asikuxeleli ukuba kuya kufuneka ucime i-eCommerce yakho kwaye uqale ekuqaleni kwenye into. Eli phulo lijolise ikakhulu kwinethiwekhi yoluntu. Kwaye ngaba iinkampani ezininzi zenza ntoni xa zibhengeza kuFacebook, ku-Instagram ... bapapasha kuphela amanqaku abo ngomyalezo oqhelekileyo osisiseko othi "thenga, thenga, thenga."
Abasebenzisi bakhathele yile nto, kwaye emva kwemizuzwana emithathu baya kubaleka kolo papasho (nge-10 banokushiya iphepha). Ukuthintela eso sithintelo, eyona nto ibalulekileyo kukwakha ubudlelwane kwinethiwekhi, imiyalezo, iileta ... Sele ubaxelele ukuba ukhona ukuba bafuna into, kodwa Akunyanzelekanga ukuba uzame ukunamathela kwiimveliso zakho ngamehlo ukuze uzithenge kuwe.
Uqwalaselo lomntu
Abantu bafuna ukuviwa kwaye beviwe ixesha kuphela kubo. Ke yiya ekunikezeni iimpendulo ngokubanzi kwaye ugxile koko kufunwa ngabathengi. Zama ukukhathazeka malunga nokuba umthengi ngamnye ufuna ntoni ngale ndlela azakuziva ebalulekile.
Uyifumana njani le nto? Tsiba ubeke impendulo esemgangathweni kwaye ifuna ukunika umthengi eyona mpendulo ifanelekileyo kuye.
Amaxabiso akhethekileyo
Kuthekani ukuba umthengi ubeke iiodolo ezintlanu? Okanye amashumi amahlanu? Ngaba awucingi ukuba kufanelekile ukuba ayifumane? Yikholwe okanye ungakholelwa, ukunika umvuzo kwabo bathengi baphindaphinde iiodolo zabo, okanye abathembele kuwe kwakhona, yindlela elungileyo yokwakha ukuthembeka. Zama ukubanika ezinye izaphulelo, ikhadi, idiploma okanye isipho.
Bayayixabisa kwaye ilizwi lomlomo lisisixhobo esinamandla kakhulu kwintengiso.
Khathalela ukuhanjiswa kwemveliso
Akukho mathandabuzo ukuba ukupakisha kubaluleke kakhulu. Kuninzi. Ayisiyiyo kuphela into yokuba ungaphumelela abathengi, kodwa kungenye indlela yokunyaniseka. Ngaba awuyiboni? Khawufane ucinge ngoku kulandelayo:
Uthenge iimveliso ezimbini kwiivenkile ezimbini ezahlukeneyo, kodwa into efanayo. Iphakheji yokuqala ifikile. Yibhokisi eqhelekileyo oyivulayo kwaye ufumana imveliso oy-odole ngaphakathi.
Ngoku kuza elandelayo. Kwaye ibhokisi ayinantsundu, kodwa ihonjiswe ngamachaphaza amnyama amnyama phantsi kwemvelaphi ebomvu. Ukongeza, endaweni yokupakisha iiteyiphu, ineteyiphu ekhethekileyo enegama lenkampani kodwa ihonjiswe ngendlela yokuba ingabonakali. Kwaye iqhina.
Uvula ibhokisi kwaye ufumanisa ukuba imveliso oy-odole iza nengxowa ekhethekileyo evela evenkileni, kwaye inepeni, okanye i-ajenda, okanye ikhalenda.
Siyakubuza, ungakhetha eyiphi? Ngokucacileyo, ungathi owesibini. Emva koko ukweyisela abathengi bakho kwi-eCommerce yakho kubalulekile ukuba unakekele ezo nkcukacha yabo, kuba zizinto ezinokubenza baphinde bathenge kuba bayazi ukuba bayafana. Kwaye ayithathi lukhulu ukuyenza Izipho zeshishini ezinelogo eMartgifts. Lutyalomali olunokufumana iziphumo ezilungileyo kakhulu ekunyanisekeni kwabathengi.
Izaphulelo, izibonelelo kunye neekhuphoni
Ungathini xa uthe "wadlala" kunye nabathengi bakho ekuzingeleni ubuncwane? Ngaba ngumdlalo omnandi onokuwusebenzisa xa i-eCommerce yakho ingekho nkulu kakhulu kwaye ungazi nto ingako? Yintoni egqithisile, ibandakanya iwebhu kunye nenethiwekhi yoluntu. Yintoni ekufuneka yenziwe? Ewe, fihla amakhuphoni esaphulelo, unikezo okanye izaphulelo kumaphepha evenkile yakho ekwi-intanethi.
Unokunika imikhondo ngothungelwano lwentlalo kwaye ubandakanye abasebenzisi ukuba bandwendwele iwebhusayithi yakho (ngendlela, bayayazi kwaye bayayibona into oyithengisayo).
Yikholwe okanye ungakholelwa, umdla, ukungcakaza kunye nomnqweno wokuphumelela zinamandla kwaye abantu baya kuvuya.
Cela iingcebiso
Cinga ngomthengi. Ngumntu owenza yonke inkqubo yokuthenga xa ufaka imveliso kwinqwelo yakho de uhlawule kwaye ufumane oko uthengileyo. Ngaba awucingi ukuba baya kuba nalo naluphi na uluvo ukuba kukho impazamo kwikhonkco lokuthenga? Ukuba umbuza uluvo lwakhe, kusenokwenzeka ukuba uya kubonisa iimpazamo, amanqaku aphosileyo okanye into ayithandayo.
Ngokusekwe kuwo onke la magqabantshintshi ubunakho phucula amava omsebenzisi wabathengi bakho, Kwaye wenze kube lula, ngokukhawuleza nangcono ukuthenga kwiwebhusayithi yakho kunaleyo ukhuphisana nayo.
Yiya phambili kweziganeko eziphambili
Unokunikezela ngezaphulelo ezingcono, okanye uye phambili kukhuphiswano lwakho ukuze abasebenzisi bakho baqale ukubona ifayile ye- Iimveliso zokuqala zalo msitho phambi kwakhe nabani na.
Umzekelo, ngeKrisimesi, kutheni ungaqali ukongeza ibrashi? Jonga isicwangciso sikaMercadona, esele sinee-roscones de Reyes ezivenkileni… (bezingabokuqala kwaye wonke umntu uthethile ngazo kwaye abathengi abaninzi sele betyile kwaye bayazingca ngokuthenga i-roscón de Reyes phakathi ehlotyeni).
Njengoko ubona, kukho imibono emininzi yokwakha isicwangciso sokunyaniseka kwabathengi. Oku akuthethi ukuba kuya kufuneka uziphumeze zonke, kodwa ukhethe ezo zimela elona shishini lakho ukufezekisa iziphumo ezilungileyo, kunye nabathengi bakho kunye nentengiso yakho. Ngaba ungacebisa ezinye iimbono ukwakha ukuthembeka?