Ukuthenga ngeDijithali sele kufakiwe kumdlalo wesizwe njengomkhwa olandelwa ngamawaka kunye namawaka abasebenzisi. Oku kubonisiwe kwingxelo yakutshanje ye-Observatory ye-Evolution ye-Elektroniki yoRhwebo ekutyeni. Kwaye apho kufunyanwa ukuba phantse i-30% yabasebenzisi baseSpain uthenge iimveliso zabathengi ngobuninzi kwi-intanethi. Kwaye oko kunyuka ngepesenti ngokunxulumene namanye amacandelo orhwebo lwedijithali.
Kodwa enye yezona zinto zingathandabuzekiyo aba bantu bazizisayo yile ibhekisa kwimbuyekezo yabo kunye neetshaneli abanazo zokwenza ngokusemthethweni amabango okanye izikhalazo zabo. Ngokunikwa umbono, ngaphezulu okanye kancinci ngokubanzi, ukuba kukho izithuba ezithile kwimimiselo yangoku kulo msebenzi wezoqoqosho. Ukuza kuthi ga kwinqanaba lokuba usirhoxise isigqibo esifanelekileyo malunga noku. Ngokukodwa, ngaphakathi nefayile yakhe Ukuthelekiswa nokusetyenziswa kwesiko okanye ngaphezulu kwesiqhelo.
Ngale ndlela, kufuneka kugxininiswe ukuba urhwebo lwe-elektroniki eSpain lunemithetho ukuze abathengi babuyise imveliso okanye into abayithengileyo. Kodwa apho uthotho lweemfuno kufuneka kufezekiswe ukwenza inkqubo ngendlela eyonelisayo kwimidla yabasebenzisi ngokwabo. Ngokuyinxenye, engaziwa zezi kwaye ihambelana njengeyona iphambili Umthombo wengxabano kwiindlela zokuthenga kwi-Intanethi.
Amabango kwi-Ecommerce
Abasebenzisi kufuneka bazi ngalo lonke ixesha amalungelo abancedayo xa beza kuthenga imveliso kwi-Ecommerce okanye kwivenkile yedijithali. Ukongeza, kuya kusiba yinto eqhelekileyo ukuba ezi nkampani ziveze ngokucacileyo kumaphepha azo ewebhu iimeko zale misebenzi yorhwebo. Ukuze babonisane nabasebenzisi kunye noluntu ngokubanzi ngaphandle kokushiya i-domain.
Ngothotho olupheleleyo lwamalungelo afakiwe kumthetho wabathengi wangoku, kwaye echaphazela naliphi na icandelo lokuthenga kwi-Intanethi. Ukusuka ekufumaneni izixhobo zekhompyuter ukuya kwimpahla yokunxiba okanye yolutsha. Ukupasa, kwelinye icala, kwamanye amacandelo amatsha avelileyo kule minyaka idlulileyo ngenxa yefuthe elihle lale mikhwa ekusetyenzisweni phakathi kwabathengi belizwe.
Kwezi meko, uya kuwaqonda amalungelo kwezinye zeintanethi zokusebenza nakweyiphi na ivenkile yedijithali. Siza kukuveza kwezinye zezo unelungelo kuzo ngokuthenga kwi-Intanethi.
I-Ecommerce kufuneka ichonge umthengi
Usenokungayazi, kodwa ezi nkampani kufuneka zibonelele ngedatha yazo kwiwebhu. Ngethuba nje zizinzile ngokufanelekileyo kummandla wesizwe. Njengemithombo yolwazi elandelayo:
- Ihlelo lasekuhlaleni.
- Inombolo yakho yesazisi yerhafu okanye iNIF.
- Idatha yokunxibelelana nabo xa kukho nasiphi na isehlo.
Iindlela zokuhlawula ukuthenga
Kucatshangelwa yimimiselo yangoku ukuba urhwebo okanye ivenkile yedijithali inikezela abathengi bayo uluhlu lweendlela ezenziweyo zokuhlawula. Phakathi kwazo kukho oku kulandelayo:
- Amakhadi etyala kunye netyala.
- Ukutshintshwa kweBhanki, kokubini kuzwelonke nakwamanye amazwe.
- Iifomathi ezintsha zokuhlawula ngetekhnoloji.
Kwaye ekugqibeleni iinkqubo, ezinje ngePay Pal okanye ezinye ezineempawu ezifanayo.
Kuzo zonke iimeko ezichaziweyo, abayi kuba nakho ukuhlawulisa abathengi okanye abasebenzisi babo intlawulelo yokusebenzisa kwabo. Oku kunokuba yinkohliso yomthetho efuna isikhalazo kwangexesha kwabasemagunyeni abanesakhono, ngokubanzi iinkonzo zabathengi kuluntu oluzimeleyo okanye amabhunga edolophu.
Ukuthobela imihla ebekiweyo
Yenye yemiba ebakhathaza kakhulu abasebenzisi, ngakumbi ngenxa yolibaziseko lokuba iimveliso okanye izinto ezifunwayo zinokubandezeleka. Ngale ndlela, ukuba akukho zinkcazo zichaziweyo, lixesha apho iimveliso zinokufunyanwa khona inyanga epheleleyo.
Ukuba kuzo naziphi na iimeko azizalisekanga, umsebenzisi uya kuba neenketho ezininzi zokwenza okusesikweni kule nkqubo:
Yazisa umthengi ukuba kuyakubakho iyantlukwano ngokwemigaqo. Ujongene nale meko, uneendlela ezimbini onokukhetha kuzo:
Rhoxisa umsebenzi wentengiso
Qhubeka nenkqubo, kodwa kufuneka uhlawule iindleko ezongezelelweyo.
Ngelixa kwelinye icala, kwiimeko zolibaziseko olungenasihlahla, banokuhlala bebanga ukuba bahlawula kabini isixa ekucingelwa ukuba sithengiwe. Nangona ufuna ukuba icace gca ukusukela ngoku, yonke into iyehla kwinto yokuba umsebenzisi Uneentsuku ezili-14 zokurhoxisa ukuthengwa ye-asethi ngaphandle kokuthethelela isizathu, kwaye isixa-mali kufuneka sibuyiswe kwithuba leentsuku ezili-14 zokurhoxa.
Iziqinisekiso ekuthengweni kwe-Intanethi
Enye yezona zinto zixhalabisayo phakathi kwabathengi. Yazi ukuba imveliso okanye into ethengiweyo inesiqinisekiso. Ewe, kuyafana nokuba besiyithengile kwivenkile ebonakalayo. Oko kukuthi, inexesha eliphezulu lokufikelela iminyaka emibini Kwaye iyanqanyulwa isithandathu xa isiphene sisuka kuyo kwaye ke ayithathi xesha lide ukuba nolu khuseleko kubasebenzisi.
Kuzo naziphi na iimeko, imimiselo isombulula nakuphi na ukuthandabuza kwaye ekugqibeleni ibonelela ngamalungelo afanayo nakawo okuqhelekileyo okanye ngakumbi ekuthengeni ngokwesiko. Yeyiphi eyona nto ekugqibeleni kwezi meko.
Ixesha lokurhoxa
Le yeyona micimbi iphikisayo kwivenkile ekwi-Intanethi kwaye de kwaba yiminyaka embalwa edlulileyo enikezela ngokungathandabuzekiyo okungaphezulu kwesinye. Kodwa ngesicelo eso kuqokelela kumthetho wabathengiisonjululwe ngokuqinisekileyo ukuba yanelise abasebenzisi abatsha.
Zonke ezi ngcaciso ziveza imeko ecacileyo kubathengi. Kwaye kukuba imithetho iyabakhusela kubudlelwane babo bezorhwebo nge-Intanethi. Nangona kungenjalo, ewe ubuncinci kuninzi lwentengiselwano yemihla ngemihla enorhwebo okanye ivenkile ye-elektroniki. Ukuza kuthi ga kwinqanaba lokuba ube ziindaba ezibalaseleyo, kokubini koosomashishini nakwabaxhasi benethiwekhi yokuthengisa.
Amalungelo abathengi ngakumbi kwi-intanethi
Ngayiphi na imeko, unokufikelela kwinqanaba lendibano kwaye kungenxa yokuba abasebenzisi abakhuselekanga ekuthengeni kwabo kwivenkile ekwi-intanethi. Ukuba akunjalo, ngokuchaseneyo, banamalungelo aphantse afane nawokuthenga ngokwasemzimbeni okanye ngesiqhelo. Le yinto yokuba amaqela omabini anokuyisebenzisa kuba inika ukhuseleko olukhulu kunye nokuhlonipheka kwinkqubo yeshishini, ngaphandle kokukhetha kulo naluphi na uhlobo.
Ngelixa kwelinye icala, kufuneka kwakhona kugxininiswe ukuba umsebenzisi uyaxhaswa ngoku Umthetho woLawulo lweRhwebo. Ngokukodwa ngamanqaku ayo i-39, 40 kunye ne-41 apho icacisa gca lonke ulwazi umsebenzisi anokulwazi xa uthenga. Ayinamsebenzi, uhlobo lwemveliso okanye inqaku: izinto zetekhnoloji, ukugcinwa kweenkonzo zabakhenkethi, iimpahla zemidlalo okanye iifowuni eziphathwayo phakathi kwamanye amacandelo ezorhwebo afanelekileyo.
Nazi ezinye ze amalungelo abasebenzisi be-intanethi kwaye ngandlela thile ahlukanga ngokugqithisileyo kwizinto ezithengiweyo. Umzekelo, ezo sizibhengeza ngokulandelayo.
- Isazisi somthengisi kunye nedilesi yakhe ngokweenkcukacha.
- Iimpawu eziyimfuneko kwimveliso, ezinje ngokubaluleka okanye ezona mpawu ziphambili.
- Ixabiso lokuthenga, kwaye apho zonke iirhafu kufuneka zibandakanywe.
- Ukuhanjiswa kunye neendleko zothutho, ukuba kufanelekile.
- Uhlobo lokuhlawula kunye nokuziswa okanye iindlela zokwenza. Ukubonakalisa, umzekelo, ukuba lo msebenzi wenziwa ngekhadi lekhredithi okanye ledebhithi okanye iinkqubo zetekhnoloji entsha.
- Ubukho belungelo lokurhoxa okanye lokusombulula, okanye ukungabikho kwezivumelwano ekubhekiswe kuzo kwinqaku 45.
- Iindleko zokusebenzisa indlela yonxibelelwano ekude xa ibalwa kwisiseko ngaphandle kwenqanaba elisisiseko.
- Ixesha lokuba semthethweni kwesithembiso kunye nexabiso. Ke ngale ndlela, akukho zimpazamo malunga nemigaqo yokunikezelwa kunye nokunyuselwa kwezorhwebo kwi-Intanethi.
Ubuncinci bexesha lekhontrakthi, ukuba liyasebenza, kwimeko yeemvumelwano zonikezelo lweemveliso ezilungiselelwe ukwenziwa ngokusisigxina okanye okuphindiweyo.
Iimeko neemeko apho umthengisi anokuthi abonelele ngemveliso esemgangathweni kunye nexabiso elilinganayo, endaweni yaleyo icelwe ngumthengi, xa oku kunokwenzeka.
Ukulungiswa kunye nokubuyiselwa kwemveliso
Ayibalulekanga kangako lelinye icala kwicandelo le-e-commerce. Ewe, kuya kufuneka ukhumbule ukusukela ngoku ukuba le midlalo mibini iya kuba simahla kumthengi. Apho kubandakanywa khona ezi ndleko zilandelayo:
- Iindleko zokuhambisa ngenqanawe.
- Iindleko ezivela kwimisebenzi.
- Iindleko zezixhobo.
Ezi zezinye zezinto ezibalulekileyo, kodwa kwelinye icala uya kuba nelungelo lokufumana inkonzo yezobuchwephesha echanekileyo kunye nobukho beendawo zokugcina izinto kangangesithuba seminyaka emi-5 ukususela kumhla imveliso eyeka ukuveliswa ngawo. Oko kukuthi, uninzi ngaphezu kokuba unokucinga kwasekuqaleni.