Iimpawu isungule a Isixhobo seSEO efini ehlalutya ukubonakala kweshishini kwi Internet ukunceda iinkampani ukuphucula ukubonakala kwazo kwiwebhu kunye nokukhulisa amashishini abo. Ne "Ingxelo yeSEO yasimahla" kwaye iinkampani ezizenzekelayo ziyakwazi ukubazi zabo ukubeka indawo ngokuchasene nokhuphiswano kwaye uthintele iimpazamo ezinkulu ze-SEO, ezinje ngokungayihlaziyi iwebhu, ukuyenza nkulu indawo ngamagama aphambili, ukwenza iikopi zethegi, njl.
Nge «Free SEO Report» umsebenzisi unolwazi oluxabisekileyo ukwandiswa kwezithuthi kwiwebhusayithi yakho kubulelwe kuluhlu olubanzi lweedatha eziphambili, ezinje ngokuthandwa kwewebhusayithi yakho kunye namakhonkco angenayo, amagama aphambili abasebenzisi abafikelela ngawo kwisiza, unxibelelwano kwinethiwekhi yoluntu ,; ukubekwa kukhuphiswano kunye namanqanaba ePageRank kunye ne-Alexa, phakathi kwezinye iiparameter.
Ingxelo ye "SEO yasimahla" yi sixhobo se intanethi iluncedo kakhulu ebonelela nge izitshixo Eyona nto ibalulekileyo kukwazi ukubonakala kwewebhusayithi okanye ishishini kwi-Intanethi kunye nokuma kwayo ngokuchasene nokhuphiswano. Esi sicelo siyafumaneka kwi- ifu phantsi kwesoftware njengenkonzo (i-SaaS) imo. Nawuphi na umsebenzisi, nokuba ungumthengi we-Acens okanye hayi, unokufikelela kuyo.
Iindlela zokubeka indawo efanelekileyo kwiwebhu
Ukusuka Iimpawu banyanzelisa ukuba I-SEO sisiqwenga esibalulekileyo sentengiso ekwi-intanethi yeengcali, ii-freelancers kunye neenkampani ukuphucula ukubonakala kwamashishini abo kunye nokwandisa ukugcwala komgangatho kwiwebhusayithi yabo. Nangona kunjalo, iinkampani ezininzi zityala imali kwindlela yokuqala kwaye emva koko azilandeli zonke iingcebiso okanye azabeli zibonelelo kulondolozo lwazo.
Ngesi sizathu, inkampani yomboneleli ngenkonzo efini bendifuna ukwazi ukuba iiwebhusayithi zaseSpain ziyayithobela na eminye imigaqo esisiseko yokuma kwewebhu. Emva kokuhlalutya izehlo zokusetyenziswa kunye neziphumo ezifunyenwe ngabasebenzisi besixhobo sakho Cofa kwiSEO ivelise isifundo esimele uhlobo lwe infographic.
Ndiyazazi iziphumo zolu phononongo, ukusuka kwii-Acens bafumana i izigqibo y Ingcebiso:
- Yiba neetayitile zemeta ezizodwa: I-61% yeenkampani ezihlalutyiweyo zinezihloko eziphindiweyo kumaphepha azo, xa le thegi kufuneka inike abantu kunye neinjini yokukhangela ulwazi oluxabisekileyo malunga nomxholo wewebhu.
- Faka i-'al 'kwimifanekiso: Emfanekisweni, uphawu lwe 'alt' luchaza umxholo kwiinjini yokukhangela, ngelixa 'isihloko' sichaza umxholo kubasebenzisi. Nangona kunjalo, phantse isiqingatha seenkampani azisebenzisi uphawu lwe 'alt'.
- Hlaziya iwebhu ngomxholo omtsha: Kwilizwe ledijithali apho umsebenzisi ajonga khona umgangatho kunye nomxholo wangoku, iinjini zokukhangela zibonisa kwiziphumo zazo zokuqala iisayithi ezihlaziya ulwazi. Nangona kunjalo, uphononongo lubonisa ukuba phantse isiqingatha seenkampani asihlaziyi iwebhusayithi yabo ubuncinci kube kanye kwiintsuku ezilishumi elinesihlanu, kwaye le yinto yokukhangela yezohlwayo kakhulu.
- Thintela umxholo ophindiweyo: Nokuba kungaphakathi okanye ngokudibanisa nabantu besithathu, isinye kwisithathu seziza ezihlalutyiweyo zikhuphela umxholo, oqhele ukohlwaywa ziinjini zokukhangela.
- Jonga amakhonkco aphukileyo: I-url engabhalwanga kakuhle okanye ikhonkco eliphelelwe lixesha ziziphoso ezibalulekileyo kwilizwe ledijithali kuba iphepha elingu-404 lephepha elingafumanekanga liya kuba nefuthe elibi ekubekeni indawo. Ngaphandle koku, ngama-30% amasayithi enza le mpazamo.
- Qhagamshela kumaphepha angaphandle: Ukuphucula ulwazi ngolwazi olunxulumene nomxholo wangaphandle yinto exatyiswe kakhulu ziinjini zokukhangela kunye nabasebenzisi, kodwa yinto eyenziwa ziinkampani ezingama-22%.
- Ukulayisha iwebhu kuthatha ngaphantsi kwemizuzwana emi-2: Ukwazi ngokukhululeka kokutshintsha iphepha ukuba alilayishi, iinkampani zizama ukuphucula isantya sokulayisha iwebhusayithi yazo. Ngethamsanqa, i-94% yabo ihlawulisa kwimizuzwana engaphantsi kwemibini.
- Ungabinazo iimpazamo zeseva ezingama-500: Iimpazamo ezingama-500 kulula ukuzichonga kwaye zihlala zibangelwa ziinkonzo ezingafanelekanga zokubamba okanye ukungalawulwa kakuhle kwezithuthi. Ukwazi oku, kwaye enkosi kwizixhobo ezinje ngeCofaSeo, yiipesenti ezi-5 kuphela zewebhusayithi ezihlalutyiweyo ezinamaphepha anale mpazamo.
Iinkcukacha ezithe xaxe - Iingcebiso ze-SEO kwiivenkile ezikwi-intanethi eziphuhliswe nge-Prestashop