Umbutho wentengiso kubathengisi "I-ERA ”ijoyine i-EMOTA, "Umbutho waseYurophu wezoQoqosho noShishino". Ngokwesiqhelo, Imibutho ye-e-commerce yesizwe ijoyina i-EMOTANangona kunjalo, umbutho we-ERA uya kuvula kwaye wandise intengiso yoku ngakumbi eBrussels.
"Umbutho Wokuthengisa Ngelektroniki eYurophu" waziwa ngcono njenge "ERA Yurophu" ngumbutho wamajelo amaninzi wokuthenga ekhaya. Oku kwenzelwe iinkampani ezihambisa iimveliso kubathengi bazo ngokwenza umboniso we-audiovisual, i-Intanethi, kunye nezinye izinto ze-elektroniki. Okwangoku, i-ERA Yurophu imele amalungu avela eYurophu nakuMbindi Mpuma.
Lo mbutho ngoku uqhotyoshelwe kwi Umbutho we-pan-European ecommerce Association "EMOTA". "Oku kuya kunika amalungu ethu ukufikelela kwinani elikhulu lezibonelelo, kubandakanya unxibelelwano oluhle kakhulu eBrussels, ulwazi oluninzi kunye namava kwindawo yobudlelwane boluntu, kunye nolwazi olukhethekileyo kwicandelo le-e-commerce, utshilo uJulian Oberndörfer ., I-COO ye-ERA Yurophu.
Ngokutsho kwakhe, ubulungu benkampani yakhe isenokuba sisiqhagamshelo esilahlekileyo kushishino lweevenkile olunamajelo amaninzi. “Sibona ukungqubana okukhulu kwemicimbi yezoshishino phakathi I-ERA Yurophu kunye ne-EMOTA Oko amalungu ethu kwinkampani angakuphucula ngezakhono zawo kwintengiso ngevidiyo, ukuthengisa ngokuthe ngqo, amajelo eTV abukhoma kunye nentengiso.
I-EMOTA ikwajonga amalungu ayo amva nje njengegalelo elikhulu kumbutho wayo. “Siqaphele ukudibana okukhulu kwamajelo osasazo ahlukeneyo nakwishishini lokuthenga ekhaya eliyimpumelelo, amajelo amatsha okuhambisa anomdla kwizinto ezifanayo nezoqoqosho. Sobabini sijolise kubasebenzisi ngaphandle kwezakhiwo kwaye sinemicimbi efanayo kukhuseleko lwabathengi, idatha yabucala, ukuhanjiswa kwephakheji, iintlawulo zombane kunye nezinye ezininzi, utshilo UNobhala Jikelele we-EMOTA uMaurits Bruggink.