Fumana ukhetho olufanelekileyo ntengiso idla ngokuba ngowona mqobo sijongana nawo xa qala ishishini kwi-Intanethi. Idla ngokuba ngumcimbi onokuthatha iiveki okanye iinyanga ngaphandle kokufikelela kwisigqibo. Iphela iba ngamava aphazamisayo kwaye adimazayo., kodwa ngethamsanqa kukho izinto ezimbalwa ezinokusinceda khetha i-niche ye-ecommerce esebenzayo kunye nenzuzo ngaphandle koxinzelelo olukhulu okanye ukudideka.
Iingcebiso zokukhetha eyona niche Ivenkile yeintanethi
Emva koko siza kwabelana ngezinye zezona zilungileyo Iingcebiso zokukhetha i-Niche ye-Ecommerce enokubakho kwaye apho unamathuba aphezulu kakhulu okuphumelela ngeshishini elitsha le-e-commerce.
Khetha i-niche apho ungongeza khona ixabiso
Le yeyona nto ibaluleke kakhulu ekufuneka uyithathele ingqalelo xa ukhetha i-niche ye-Ecommerce. Inqaku eliphambili nali uyiqonde ngokwenyani imicimbi abajongana nayo kwaye ubabonelele ngezixhobo ezikhulu ukuzisombulula. Oko kukuthi, ngokubonelela ngexabiso kubathengi bakho kunye nokusombulula iingxaki zabo, uyakufumana ukuthembela kwabo kwaye bayakuvuma ukubhatala umntu ongabaniki imveliso okanye inkonzo kuphela, kodwa abaxelele nokuba bayisebenzise njani okanye bayifumane njani. uninzi lwayo.
Ngaphandle koku, ngokunikela ngesixa esikhulu semxholo wolwazi, yakho Ishishini le-ecommerce linokuzibeka njengengcali okanye ingcali kwintengiso yakho. Oku kubalulekile kuba abantu bahlala bethenga iimveliso kwiindawo apho ubuchwephesha buxatyisiwe kwaye isizathu soku kukuba xa kukho into engahambanga kakuhle, abathengi bayazi ukuba banokulufumana uncedo kwiingcali eziyaziyo kakuhle imveliso. Ngenxa yoko, ukuba ufuna ukufumana abathengi ukuba bathenge iimveliso zakho, kufuneka banike into enexabiso.
Kuya kufuneka ungalibali ukuba kwifayile ye- urhwebo lwehlabathi lwe-e, wonke umntu uhlala ethengisa imveliso enye, imifanekiso efanayo kunye neenkcazo ezifanayo, ke into ekufuneka uyinikezele eyahlukileyo kwaye ibhetele kunamava akho, ukucaca kunye nolwazi ngemveliso ebanceda ukuba benze isigqibo esaneleyo.
Ngoku kuya kufuneka uyazi ukuba i-cUkukwazi ukongeza ixabiso kubaluleke kakhulu ekufumaneni inzuzo ye-ecommerce niche, njengokulula kokuphunyezwa. Ukwandisa ixabiso elinokongezwa, eyona nto ilungileyo kukujonga ii-niches ngezi zinto zilandelayo:
- Ndibhidekile Oko kukuthi, indawo apho iimveliso zinzima, apho kukho indawo ethe kratya yokufundisa abathengi kunye nokuphendula yonke imibuzo abanokuba nayo. Ngale ndlela, ukuba ukhupha ukudideka kwimveliso kwaye ucebise abathengi ukuze bazi ukuba imveliso yakho iza kuzisombulula njani iimfuno zabo, aba bathengi bazokuzimisela ngakumbi ukuthenga, nokuba lixabiso eliphezulu. Eminye imizekelo ukudideka niches ezinokuba nomdla kuwe Babandakanya iinkqubo zokucoca amanzi, izixhobo zokhuseleko ekhaya, okanye iinkqubo zestereo.
- Indawo apho kufuneka izinto ezininzi. Qaphela ukuba nanini na xa kuthengwa imveliso efuna izinto ezininzi ukuba zisebenze ngokufanelekileyo, abathengi, ngakumbi abathengi bexesha lokuqala, abanakuba noluvo lokuba la macandelo ayahambelana na. Ke ukuba unokwenza abathengi bakho bazi ngokucacileyo ukuba ngawaphi amacandelo asebenza kunye kwaye ngawaphi, uya kuba nakho ukongeza ixabiso elininzi kwezi mveliso.
- Imicu eneemveliso ezifuna ufakelo oluntsonkothileyo. Iimveliso ezintsonkothileyo ezifuna ukufakelwa komthengi zikwalungele ukongeza ixabiso. Unga ukufezekisa iziphumo ezintle kwaye uthethelele iindleko ezongezelelweyo, ukuba unikezela ngesikhokelo sokufaka inyathelo ngenyathelo ngenyathelo, sifumaneka kuphela xa kuthengwa imveliso.
Kuya kufuneka usoloko ukhumbula ukuba xa uthengisa imveliso enokufumaneka kwi-Intanethi, awunakukhuphisana ngexabiso. Ukwenza abantu bathenge le nto uyithengisayo, kuya kufuneka unikezele ngento enexabiso, into ebakhuthazayo kwaye bagqibe ngokubenza baqiniseke ukuba eyakho yeyona ndlela ilungileyo yokuthenga.
Ukujolisa kuhlobo olulungileyo lwabathengi
Kucacile ukuba ayingabo bonke abathengi abafanayo okanye abanokhetho olufanayo. Ngenxa yoko, xa ukhetha i-niche yeshishini lakho le-e-commerce, kufuneka uqinisekise ukuba Jolisa kuhlobo olufanelekileyo lwabathengi. Eminye imiba ekufuneka uyiqwalasele xa ukhetha abathengi ekujoliswe kubo kufuneka bayenze, umzekelo, kunye nokuba:
- Abathengi abanomdla. Kuyamangalisa ngenene ukuba bangaphi abantu abaza kwenza okanye bachithe izinto abazithandayo. Njengomnini wevenkile ekwi-intanethi, kungekudala uza kuqonda ukuba abathengi abanomdla batyala ixesha elininzi kunye nemali kwizinto zabo zokuzonwabisa, into onokuthi uyisebenzise. Ngenxa yoko, ukuba uyakwazi ukufumana isiseko sabathengi esinomdla ngento ethile kwaye emva koko ubanike imveliso eyongezwe ngexabiso, ngokuqinisekileyo unethuba elihle lokuphumelela.
- Abathengi abanengxaki. Olu luhlobo olufanelekileyo lomthengi kuba ukuba uyakwazi ukujolisa kubantu abanengxaki enkulu, tyhala kwaye unike isisombululo, uya kuba nakho ukwenza imali.
- Amashishini okanye abathengi bakarhulumente. Abathengi bezorhwebo okanye bakarhulumente banokuba luhlobo olufanelekileyo lomthengi kwi-ecommerce niche ephumeleleyo. Ezi ntlobo zabathengi zihlala ziodola isixa esikhulu kwaye kuxhomekeke kwiimpawu zemveliso, kunokwenzeka ngakumbi ukuba zi-odolwe ngokuqhubekayo.
Kunye noku kungasentla akufuneki ulahlekelwe ngumbono wedatha, (ubudala, isini kunye nendawo), njengoko zinokuba nefuthe elibonakalayo kwishishini lakho le-Ecommerce.
Thengisa iimveliso ezifuna izixhobo ezininzi
Xa kuziwa kwiimveliso ezinokuthengwa kwi-Intanethi, ezinye zeempawu zinazo ukukwazi ukwandisa amathuba okuphumelela. Abanye badla ngokucinga ukuba eyona nto ilungileyo yile thengisa izinto ezibizayo, ukusukela ngaloo ndlela unokwenza imali eninzi. Rhoqo abantu bakhetha ukuthenga imveliso ngexabiso eliphantsi kwi-Intanethi, nangona kunjalo, ababaninzi kubo abayeke ukucinga ngezixhobo abazakuzidinga ukuze bafumane okuninzi kuloo mveliso.
The lekisa - amaxabiso ezinto ezine okanye ezintlanu kunye nokujonga elona xabiso liphantsi, Kuyacaphukisa ngakumbi kunokujonga amaxabiso emveliso enye ephambili. Esi sizathu sokuba uninzi lwabathengi lungazikhathazi ngokwenza njalo. Isesona sizathu sokuba Ukuthengisa iimveliso ezifuna izixhobo ezininzi yinto enomtsalane kakhulu. Oko kukuthi, abathengi banolwazelelelo lwamaxabiso ngakumbi xa kuziwa kwinani elikhulu lezincedisi ngamaxabiso asezantsi, into evumela umthengisi ukuba abize ipremiyamu kwezi, ngakumbi ukuba umthengisi unikezela ngexabiso elongezelelweyo.
Kuya kufuneka uyazi ukuba ukuthengisa iimveliso ezifuna izixhobo ezininziAyizukuvumela kuphela ukuba uthengise izinto ezinemida ephezulu, kunokwenzeka ukuba inani leemveliso onokuzithengisa nge-odolo nganye ziya kwanda, ezonyusa inzuzo yakho ngakumbi. Ukuqinisekisa iziphumo ezilungileyo, kuyacetyiswa ukuba udibanise le niche yeemveliso kunye nezinto ezininzi, kunye iwebhusayithi enexabiso eliphezulu. Oku kunokuba yinto ephambili ekwakheni iwebhusayithi ye-Ecommerce enenzuzo.
Thengisa iimveliso ezaziwayo zorhwebo
Nangona kunokuba nzima, ngakumbi xa ungazi nto malunga nemarike, ilungile Khetha i-e-commerce niche apho uthengisa khona iimveliso zegama lophawu okanye iimveliso ezivela kubavelisi abaphumeleleyo. Ukuthengisa iimveliso zebrendi esemgangathweni kunceda ukonyusa intengiso, ungasathethi ke ukuba kunokwenzeka ukuba uhlangane namaxabiso asezantsi okuthengisa, ngokwenza njalo kukuvumela ukuba ugcine imida kwaye wenze kube lula ukubiza ipremiyamu.
Ke ngoko, xa ujonga i-niche kubalulekile ukuba wenze uphando ngabavelisi Ngubani osemva kwemveliso. Ngenxa yoko, kuya kufuneka utyelele iiwebhusayithi zabo bavelisi, uthethe nabameli babathengisi babanye abathengisi ukuze ufumane umbono olungileyo lolona hlobo lweempawu luhloniphekileyo.
Indawo apho uthengisa khona into ekunzima ukuyifumana ekuhlaleni
Ukuba umntu ufuna ukuthenga imveliso angenakuyifumana kwiivenkile ezibonakalayo kwindawo yabo, indawo yabo yokumisa elandelayo kunokwenzeka ukuba yi-Intanethi. Ngenxa yoko, licebo elilungileyo khetha i-niche apho uthengisa khona imveliso ekunzima ukuyifumana ekuhlaleni. Ngokufanelekileyo, yinto enesidingo esaneleyo sokutsala abathengi kunye nokugcina ishishini le-e-commerce liqhubeka, ngelixa kwangaxeshanye likhethekileyo ngokwaneleyo kwiimveliso ezingathengiswa kakhulu kwiivenkile ezibonakalayo.
Isiphelo
Ekugqibeleni, khetha ifayile ye- Inika amandla kwaye inenzuzo i-ecommerce niche, apho zonke ezi mpawu zidityaniswe ngokufanelekileyo, linyathelo elinye kuphela eliya kwimpumelelo kurhwebo lwe-e. Ukufezekisa iziphumo ezilungileyo, kubalulekile ukuba nemfuno ebanzi yabathengi, isiseko somthengisi esomeleleyo kunye nentengiso engonelanga kangako.