Ngokwedatha ebonelelwe yifayile ye- Umbutho we-Ecommerce yaseFrance iTevad, urhwebo lwe-elektroniki eFrance lufumene ukonyuka nge-15% kwikota yokuqala yalo 2016 kunye nokunyuka kwe-13% kwiinyanga ezintandathu zokuqala. Ngeli xesha, abathengisi eFrance babenentengiso ye-35 yezigidi zeerandi.
Lo mbutho wabelana ngayo yonke le datha ngexesha umsitho we-Ecommerce Paris 2016, Ngelixa kuchazwa ukuba ukukhula kwezorhwebo lwe-elektroniki kwilizwe laseFrance ngesiqingatha sokuqala sonyaka kuqhutywa linani elikhulayo lokuthengiselana kwii-Smartphones, kunye nokunyuka kweemarike ezikwi-Intanethi.
Kwaye kwaqaqanjiswa ukuba ukuthengiswa okwenziwe kwiimarike ezisekwe kwiwebhu, ifumene ukukhula nge-16% kwikota yesibini yalo nyaka, ngelixa ukuthengisa ngeselula kunyuke ngama-38%.
ukuba UMarc Loliver, oyintloko ye-Fevad, Ukuba intengiso igcina le ndlela yokukhula okuqinileyo, ingeniso yonyaka ye-Ecommerce eFrance inokugqitha kwi-70 yeebhiliyoni zeerandi.
Ngokumalunga nekota yesibini, i-230 yezigidi zentengiselwano kwi-Intanethi zibhalisiwe, eziguqulele kunyuso lwe-21% xa kuthelekiswa nexesha elifanayo kodwa kunyaka ophelileyo. Yintoni egqithisile, isixa esiqhelekileyo sentengiselwano nganye sibuye sehla ngepesenti, ngeli xesha zibeka kwi-75 euros.
KwiLoliver, oku kuncipha kususwe ukwanda kwexesha lokuthenga, ke ngoku kunyuka okuncinci kwenani labantu abathenga kwi-Intanethi.
Idatha ityhila kuba kukhankanyiwe ukuba umthengi okwi-Intanethi uthenge umndilili wamaxesha asibhozo kuloo kota. Kunika umdla ukuthetha ukuba inani leendawo ze-Ecommerce eFrance zikhuphukile.
Ukuphela kukaJuni 2016, bekukho amaphepha angama-189.240 e-Ecommerce eFrance, ukwanda nge-13% xa kuthelekiswa noJuni kunyaka ophelileyo. Eli nani kulindeleke ukuba lifikelele kwiindawo ezingama-200.000 e-commerce eFrance kwikota yesithathu.