Warbixinta ay soo bandhigtay ONTSI (Kormeerka Qaranka ee Isgaarsiinta iyo Bulshada Macluumaadka) ee ku saabsan horumarinta ganacsiga elektarooniga ah ee Spain intii lagu jiray 2012 waxay soo bandhigeysaa xog aad u xiiso badan oo ku saabsan eCommerce. Mid ka mid ah xogta ugu xiisaha badan ee warbixintan soo bandhigtay ayaa ah in mugga ganacsiga e-commerce ee macaamiisha ugu dambeysa (B2C) kordhay 12,3% marka la barbardhigo sanadkii hore, iyadoo wadarta wareegga uu gaaray 12.383 milyan oo euro sanadkii 2012.
Warbixintan ayaa sidoo kale shaaca ka qaaday xog kale oo wanaagsan, sida tan kororka tirada iibsadayaasha internetka, si tirada dadka wax ka iibsada ee internetka ay u korortay 15%, oo ay gaareen 15,2 milyan.
In kasta oo wax kasta, koritaanka intii lagu jiray 2012 wuu hooseeyay marka loo eego tii soo martay 2011, markii kororku ku dhowaaday 20%. Intaa waxaa dheer, mugga iibsiga ee isticmaale kasta ayaa yara yaraaday
Si kastaba ha noqotee, weli qaar badan ayaa jira xog rajo leh. Waxaan aragnaa qaar:
- Iibsashada lagu sameeyay dhaqdhaqaaqa ayaa kordhay 8%, labadaba alaabooyinka
- Boqolkiiba isticmaalayaasha sameeyay ugu yaraan hal iibsi bishii iyada oo loo marayo internetka ayaa sidoo kale kordhay, oo taagan 16,8%.
- Websaydhyada inta badan ku iibiya internetka ayaa ah kanaalada ugu weyn ee wax laga iibsado.
- Macaamilada ganacsi ee ka dhexeeya shakhsiyaadka (C2C) ayaa kordhay.
- Waxa kale oo kordhay iibsiga ama soo degsashada alaabada ama adeegyada aaladaha moobaylka
Warbixintan ayaa sidoo kale tilmaamaysa qaar biriiga kuwaas oo hoos u dhigaya soo gelitaanka eCommerce ee Isbaanishka, sida diidmada adeegsadayaasha badan inay iibsadaan sheyga ka hor intaadan arkin, kharashka dhoofinta, dammaanad-celinta lacagta iyo kalsooni darrada la xiriirta hababka lacag bixinta iyo amniga xogta shakhsiga ah.
Waa in maskaxda lagu hayaa in 55,7% dadka ku nool Internetka Isbaanishka laga soo iibsaday internetka intii lagu jiray 2012. Wadamada kale ee Yurub sida Faransiiska ama Boqortooyada Ingiriiska waxay ka badan yihiin tiradan, taas oo muujineysa inay weli jirto shaqo badan in la qabto iyo, dhammaan, fursado badan oo lagu qabsado.
Xigasho - Daraasad ku saabsan Ganacsiga elektarooniga ah B2C 2012 (daabacaadda 2013)