6-da May ee soo socota ayaa dhici doonta eRoadshow Valencia iyadoo la hayo a ECommerce iyo Congresska Suuqgeynta Onlineka kaas oo ay ku kulmi doonaan qaar ka mid ah khubarada ugu caansan waaxda. Laga bilaabo 9-ka subaxnimo ilaa 2-da galabnimo waxaa jiri doona shirar iyo doodo lagu falanqeyn doono arrimo kala duwan oo dan weyn u leh xilligan xiisaha loo qabo. Intaa waxaa dheer, galabtii waxaa jiri doona masterclass aad u xiiso badan.
Dhacdadan, mowduucyada sida sida loo helo wax ku dhufashada a istaraatiijiyada suuq-geynta internetka, habka loogu beddelayo martida iibsadayaasha ama habka loo abuuro iyo hagaaji dukaanka internetka, iyo kuwo kale.
El eRoadshow Valencia 2014 yeelan doonaan ka qaybgalka qaar ka mid ah "kalluunka buuran" ka mid ah eCommerce iyo Panorama Suuq-geynta tooska ah.
Mabda 'ahaan, kuwani waa kuwa ku hadla ee la xaqiijiyay:
- Gerardo Cabanas, Agaasimaha Maamulka Gawaarida 24
- Alex Valbona, Agaasimaha Maamulka bichbox
- - Miguel Tena, Maamulaha Suuqgeynta Tubada Taabo
- Camilo Majaron, Glogal Daily Deal ee letsbonus
- Diego marcos, CCO ee PayTpv
- Gorica vukojicic, Maamulaha Dalka iyo goi
- Guillermo Garcia, Agaasimaha Guud kali ah
- Inma England, Madaxa Bixinta Suuqa ee V.me ee Visa
- Javier Gayoso, Agaasimaha Spotify
- Salvador Suarez, Maareynta Iskaashatada Territorio Creativo
- Javier Gorriz, Maareeyaha Aagga M.R.W.
- Henry Saint John, Agaasimaha Bulshada ee Internetka Beesha
- Ruben Calvo, Agaasimaha Suuqgeynta Agaasime
- jordi bashal, Agaasimaha ECommerce ee Banco Sabadell
- - Adrián Mañez, Maamulaha Ozone
- michiel smith, Agaasimaha Suuqgeynta & Iibinta ee fruzzel.com
- Jose Carlos Agrela, Horumarinta Ganacsiga & Istaraatiijiyada Dijital ah ee Akadeemiyada Internetka
Barnaamijka
9-ka subaxnimo ayaa la aqoonsan doonaa aqoonsiyada. 9:30 subaxnimo, xaflada soo dhaweynta waxaa qaban doona qof masuul ka ah rugta ganacsiga ee Valencia.
Bandhigga ugu horreeya wuxuu dhici doonaa 9:40. Gerardo Cabañas (Autoscout24) wuxuu ka hadli doonaa sheekada guusha ee shirkadiisa iyo waxa ku saabsan «Abuuritaanka iibka baabuurta ee khadka tooska ah». Waxaa la filayaa inay socoto 30 daqiiqo.
Kadib, 10: 10, Javir Gayoso (Spotify) iyo Salvador Suárez (Territory Creative) waxay ku bixin doonaan bandhig ku saabsan Warbaahinta Bulshada oo cinwaankeedu yahay "Caqabada calaamadaha ku jira shabakadaha bulshada iyo kuwa badan". Hadalkani wuxuu socon doonaa 30 daqiiqo.
10:40 Inma Anglada, (V.me by Visa Europe) ayaa bixin doona bandhig ku saabsan sida boorsooyinka dalwaddu u beddelaan habka aan wax uga iibsano khadka tooska ah waxayna soo bandhigi doontaa fiisada Visa ee shirkadaha, macaamiisha iyo hay'adaha maaliyadeed: V.me by Visa.
Hadalkan kadib, oo socon doona nus saac, waxaa jiri doona nasasho 20-daqiiqo ah.
Markay tahay 11:30 the Sheekada guusha Letsbonus, Waxayna ka hadli doonaan sida shirkadani uga bilaabatay inay ahaato bilow wax iibsi wadareed oo ay u noqoto suuq dhameystiran iyadoo la xushay in ka badan 2000 qorshayaal, safaro iyo wax soo saar Camilo Majarón (oo ka yimid Letsbonus) ayaa mas'uul ka noqon doona hadalkan, kaasoo socon doona 20 daqiiqo.
Marka hore dood maalinta waxaa la qaban doonaa 11:50. Muddo 40 daqiiqo ah Rubén Calvo (Mdirector of Antevenio Group), Gorica Vukojicic (E-goi), Michiel Smit (Fruzzel.com) iyo Adrián Mañez (Ozongo.com), iyadoo la adeegsanayo dhexdhexaadka Enrique San Juan (Shirkadda Warbaahinta Bulshada) ka doodi doonaan "Sidee loo wadaa olole suuqgeyn toos ah oo internetka ah". Khibradooda, waxay la macaamili doonaan qodobbo ay ka mid yihiin kuwa soo socda:
- Waa kuwee dhinacyada ay tahay in lagu xisaabtamo ka hor inta aan la bilaabin olole suuqgeyn email ah?
- Isdhexgalka Ka Dhexeeya Suuqgeynta Internetka Iyo Suuqgeynta Dhaqanka - Xaddidaadda Iyo Fursadaha Marka La Isku Daro Kanaallada
- Sideen ugu dari karaa bakhaarkayga jireed istiraatiijiyadda dhijitaalka ah?
- Sidee loogu beddelaa ganacsigeyga si guul leh?
- Sideen ku heli karnaa SEO wanaagsan? ¿
- Ma jiraan xeelado si loo helo SEM ka wanaagsan?
- Waa maxay noocyada ololeynta suuqgeynta internetka ee ugu waxtarka badan?
- Sideen ku fulin karaa qorshe Suuqeyn Waxqabad wanaagsan? SEO For ecommerce.
Doodda ka dib, 12:30 pm Jordi Pascual Guerrero (Banco Sabadell) ayaa ka hadli doona eCommerce diiradda saaraya mowduuc aasaasi ah: "Lacag-bixinta wax soo iibsiga elektaroonigga ah kaliya ma ahan rakibidda POS dalwad ah
Tan ka dib casharro dooda labaad ee maalinta ayaa la qaban doonaa, markan eCommerce. - Jordi Pascual Guerrero,
Javier Górriz (MRW Spain), Alex Vallbona (Birchbox Spain), Diego Marcos, (PayTPV) iyo Guillermo García Hernando (Onestic), oo hoos imanaya Enrique San Juan ayaa ka wada hadli doona «Dhinacyada la tixgelinayo marka la abuurayo eCommerce ». Waxay ka wada hadli doonaan isbeddellada ku yimaada e-ganacsiga maanta iyo qodobbada soo socda:
- Tallaabooyinkee ayaa ah inaan raaco si aan u abuuro eCommerce?
- Qaabab noocee ah ayaan u bixin karaa ecommerce-kayga?
- Waa maxay nooca saadka ee uu macmiilkaygu iga doonayo?
- Miyaan tixgeliyaa habdhaqanka macaamiisha hadda jira?
- Sidee ayey ansax u yihiin bogagga isbarbardhigga qiimaha?
- Sideen ku heli karaa bogag kale oo kugula taliya ecommerce?
Kadib, 13:30 duhurnimo, bandhiggii ugu dambeeyay ee subaxnimada waxaa qaban doona Miguel Tena (Tap Tap Networks), oo ka hadli doona Mobile. Hadalkiisu wuxuu wataa cinwaanka soo socda: "Sidee loo saameeyaa macaamilka xiga iyada oo loo marayo mobilada".
Galabtii waxaa jiri doona a masterclass on digitization by ISDI. Laga bilaabo 15:30 iyo 3 saacadood Jose Carlos Agrela (InternetAcademy) ayaa ka hadli doona "Sidee loo bilaabaa qorshe dijitaal ah iyo warbaahinta bulshada". Kulankaan, kaqeybgalayaashu waxay baran doonaan furayaasha ugu muhiimsan ee lagu bilaabayo qorshe dijital ah oo ka dhexjira ururkooda ganacsi iyo in la qorsheeyo lana horumariyo qorshaha warbaahinta bulshada.
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Sawir - Ozongo.com