Sweden fashoni kambani H&M iri kushanda muchivande purojekiti nyowani, iyo inotarisira kutengesa mbatya dzake dzakapiswa pamhepo nemitengo yakadzikiswa. Parizvino, chirongwa ichi chakatumidzwa zita kuti P12 uye chakarongerwa kutanga muna Kubvumbi.
El webhusaiti yekambani yeSweden Breakit akapa iyi nhau, achiwedzera kuti pane zvatove nezvibvumirano pamwe nemakumi matanhatu emafashoni emahara kuitira kuti zvigadzirwa zvavo zvitengeswe pane itsva saiti dhisikaundi. Zvinorehwa kuti saiti ino H&M webhusaiti, uve chikuva chitsva chine dhizaini yakakura uye dzakasiyana siyana dzekupa.
H & M haina kusimbisa kana kuramba chero chinhu nezve "P12", asi sekureva kwa tyora Chikwata chiri seri kweprojekti chiri mune isingazivikanwe hofisi kuchamhembe kweStockholm uye ine vashandi vanosvika zana.
Sekureva kwemuvambi we Kuputsa Stefan Lundell, Nhau kubva kuH & M kuvhura iyi webhusaiti webhusaiti ichauya panguva yakanaka. Iyo fashoni yeSweden hofori yakatsva mushure mekuburitswa kweshumo "inoshungurudza" mukota yechina ya2017, umo kutengesa kweH & M kwakadonha 2 muzana panguva iyoyo.
Sezvatakambotaura, H&M haidi kusimbisa iyi nhau (zvakadaro). Nils Vinge, mukuru wehukama hwevatengesi akati havangambokurukura mhando dzemapurojekiti aya asati atangwa. "Isu tinogara tiine mapurojekiti mazhinji matsva ari kuenderera uye isu tichangoburitsa Arket." Arket ndicho chiratidzo chekupedzisira chakaburitswa munyika gumi nesere muEurope munaKurume wegore rapfuura. Ichi chigadzirwa chine zvese zvigadzirwa zveArket uye zvigadzirwa kubva kune mamwe mabhureki kusasanganisira H&M ayo ari akati kwirei mumutengo kupfuura iwo makuru H&M zvigadzirwa.