Ukufinyelela kubasebenzisi ngefomethi yevidiyo kuwumkhuba okhulayo. Eqinisweni, ngemuva kwesifo se-coronavirus, amavidiyo akhulise ukubonakala kwawo. Uma sengeza kulokho i-Google ibuka okuqukethwe okulalelwayo nokuthandwayo, kufanele kubhekelwe i-eCommerce yakho. Manje, udinga ukwenza i-SEO enhle ku-YouTube ukuthola imiphumela emihle.
Uma ufuna wazi ukuthi ungayenza kanjani i-SEO ku-Youtube, isizathu sokuthi kungani siyincoma, namasu abasebenzisi bakho abazowathanda, ngakho-ke ungayeki ukufunda lokho esikulungiselele kona.
Kungani ukuba nesiteshi se-YouTube se-eCommerce yakho kungumbono omuhle
Uma uvula isitolo esiku-inthanethi, i-eCommerce, into yokuqala ocabanga ukuthi kufanele ugxile ekunikezeni iwebhusayithi okulula ukuyisebenzisa nokuhehayo ngangokunokwenzeka. Futhi uqinisile. Kepha kufanele wazi ukuthi kulezi zinsuku okuqukethwe okuhamba kwi-Intanethi, kumacala angama-80%, kwenziwa ngevidiyo. Lokho kusho ukuthi noma ngabe i-eCommerce yakho yinhle kangakanani, uma kungaziwa, ngeke uthole lutho.
Ngakho-ke, ukusetshenziswa kwezingosi zokuxhumana nabantu. Kepha, enye yazo esingayinaki kakhulu yi-YouTube. Futhi nokho namuhla yiyo engakunika izinzuzo eziningi.
Noma kunjalo. Siyazi ukuthi i-eCommerce ingahle ingabi nesitolo sangempela, ngakho-ke ngeke ukwazi ukuqopha amavidiyo amaningi alokho. Kungenzeka ukuthi awunayo ngisho nemikhiqizo, ngoba uqashe enye inkampani ezophatha ukuthunyelwa kwemikhiqizo, futhi ufake ikhathalogi yalokhu kuphela. Kulezo zimo, kuba nzima kakhulu ukuhlinzeka ngokuqukethwe okubukwayo. Noma cha.
Kungani ungakhombisi ukusetshenziswa kwemikhiqizo onayo oyithengisayo? Kungani ungakhulumi ngezinkinga ezihlobene nemakethe yakho ye-eCommerce? Yizingqikithi zangempela ezingagxili kakhulu kokuthi "thenga, thenga, thenga", ezengeza inani futhi ezinikeza ukuthembeka okukhulu kwi-eCommerce yakho.
Futhi lokhu sekuvele kuyisizathu sokubheja ngokuba nesiteshi se-YouTube. Kepha, ukuze uyisebenzise futhi uyenze isebenze, kufanele wazi ukuthi ungayenza kanjani i-SEO enhle ku-YouTube.
Kungani i-YouTube izothuthukisa i-SEO ye-eCommerce yakho
Ngabe ucabanga ukuthi ukufunda ukwenza i-SEO ku-YouTube ngeke kuthinte lutho ku-eCommerce yakho? Iqiniso lihluke kakhulu.
I-SEO isiqiniseko ikwehlisela emgwaqweni wobumunyu. Kuyinto eyinkimbinkimbi kangangokuba awusoze waqeda ukwazi ukuthi yini okufanele uyenze ukuze uzuze kukho futhi uthuthukise ukuma kwakho. Futhi uma sengeza kulokho, lapho kubonakala sengathi uyabusa, imithetho iyashintsha bese ikuhlanyisa ngoba abakutsheli ukuthi bashintshe ini, izinto ziba mnyama.
Kepha iqiniso yilokho namuhla okuqukethwe okubukelwayo nokubukwayo kungenye yezinto ezithandwa kakhulu yi-Google futhi kuyakuqinisa ngaphezu kokunye okuqukethwe. Ngakho-ke, ngamavidiyo uzofinyelela ukubonakala okukhulu, okuzohumushela ekuvakasheni okuningi ku-eCommerce yakho. Eqinisweni, uma wenze inqubo enhle ye-SEO ku-YouTube, futhi iku-eCommerce yakho, ungathola izinzuzo ezimbalwa kunabancintisana nabo.
Phakathi kwezinye izinto, nge-YouTube uzokwazi yakha isakhiwo sesixhumanisi mahhala, okungukuthi, ungabeka izixhumanisi kuwebhusayithi yakho noma kokuqukethwe futhi i-Google izokubona ngamehlo amahle. Ungafaka futhi amavidiyo ahlobene nesihloko obhekene naso. Futhi uma usuzibeka njengomphembeleli, kuningi okufanele ukunqobe.
Amasu we-SEO we-Youtube: Menze athande i-eCommerce yakho!
Manje njengoba wazi okuningi nge-SEO ku-YouTube, asifuni ukushiya isihloko ngaphandle kokukhuluma kuqala ngalezo zindlela ezingakusiza wenze abasebenzisi bakho beCommerce bathandane. Vele, uma ungenaso isitolo esiku-inthanethi, akusho ukuthi awukwazi ukusisebenzisa, empeleni, sisetshenziselwa noma yisiphi isiteshi se-YouTube.
Hlaziya izithameli zakho
Elinye lamaphutha amakhulu esilenzayo ukucabanga ukuthi isiteshi sethu singaba nentshisekelo kuwo wonke umuntu. Akulona iqiniso ngempela. Isibonelo, cabanga ngesiteshi samathoyizi. Izothakazelisa izingane nemindeni enezingane. Kepha umbhangqwana oshadile ongenazo izingane ngeke uhehwe amathoyizi (ngaphandle kokuthi angabaqoqi noma okufanayo).
Ngakho-ke, kubalulekile ukuthi Uchaza ukuthi izithameli zakho ezihlosiwe zizoba yini, ngoba ngaleyo ndlela ungagxila kuzo ngqo.
Ukusesha kwegama elingukhiye
Udinga ukwazi ukuthi yimaphi amagama angukhiye wokulinganisa okuqukethwe kwakho. Futhi ungakwenza lokhu ngezindlela ezimbili ezihlukile:
- Ifunda umncintiswano wakho nokubona ukuthi yimaphi amagama asemqoka abawasebenzisayo ukwenza okufanayo. Ngaleyo ndlela uzokhuphuka ezikhundleni futhi uzokwazi ukubeka isiteshi. Kepha hhayi ukuhlukanisa, iso.
- Isesha amagama angukhiye angaxhashaziwe kangako. Yebo, kuzothatha isikhashana, kepha kuzoba nokwehlukaniswa kwabancintisana nabo, okungaheha, phakathi kwezithameli zakho, abanye abantu abazothuthukisa ukuma kwakho.
Isincomo sethu? Kwenze kokubili. Amagama angukhiye owaziyo ukuthi ayasebenza bese uzama amasha ukuze ubone ukuthi uthola imiphumela emihle yini.
Lungiselela isihloko nencazelo yevidiyo ngayinye
Ngalawo magama angukhiye owatholile, kufanele wakhe isihloko nencazelo yamavidiyo.
Ngokuqondene nesihloko, into enhle kakhulu ukuthi beka amagama angukhiye aqinile kuyo, kepha wakhe imishwana eheha ukunakwa, exazulula izinkinga zomsebenzisi, njll. Isibonelo, ake ucabange ukuthi wenze ividiyo yokufakelwa kwe-orchid. Imvamisa kuGoogle ungakufaka lokho enjinini yakho yokusesha, kepha isihloko esinjengaleso ngeke sidonse ukunakwa. Ngakolunye uhlangothi, uma ubeka "Ungakwenza kanjani ukufakelwa kwe-orchid okusindisa isitshalo sakho ekufeni okuthile" ungaba nezithameli eziningi.
Encazelweni, kufanele ubeke okungenani izinhlamvu ezingama-500, lapho uchaza ngokusemandleni akho ukuthi ividiyo imayelana nani. Yilapho kufanele futhi ufake amagama angukhiye futhi ungeze isixhumanisi (ngokwesibonelo ku-eCommerce yakho).
I-SEO ku-Youtube: Amathegi
Amathegi, njengamanethiwekhi omphakathi, aba lusizo olukhulu ngoba ngawo usiza abasebenzisi ukuthi bakuthole. Noma kunjalo, akukuhle ukwengeza ngokweqile le ngxenye, ngoba ungathola umphumela ohlukile. Ukuze wenze lokhu, ukubheja ngamagama asemqoka nemigomo ehlobene nokuqukethwe okuthumele.
Qaphela ikhwalithi yokuqukethwe
Ividiyo erekhodwe kabi, ezwakala kancane, futhi ehlelwe kabi ngeke isebenze ukuthuthukisa i-SEO ku-YouTube noma ukubeka isiteshi sakho se-eCommerce. Udinga ukumnika okunye ikhwalithi kuvidiyo yakho, ngaphezu kwemininingwane ebasebenzela okuthile. Ngaphandle kwalokho, ngeke kuthakazelise noma ubani.