Mhlawumbe uzwile ngeMailChimp. Mhlawumbe kungenxa yokuthi ucabange ukuyisebenzisa esitolo sakho se-inthanethi; mhlawumbe ngoba uthola ama-imeyili lapho, ezansi, akwazisa khona ukuthi leli thuluzi liyasetshenziswa. Noma mhlawumbe ngezinye izizathu.
IMailChimp isibe yithuluzi ledijithali eliyintandokazi kwabaningi ukuthumela izincwadi zezindaba kunani elikhulu labhalisile. Kodwa uyazi ukuthi yini? Isebenza kanjani? Uma ngabe kungokokuqala ngqa, noma uma usukuzamile kodwa akucaci kuwe, manje ungakuqonda.
Yini i-MailChimp
I-MailChimp empeleni ithuluzi ongalisebenzisa ukwenza imikhankaso yokuthengisa nge-imeyili. Le mikhankaso ibaluleke kakhulu ngoba ikusiza ukuthi uxhumane nabo bonke abalandeli onabo, ngasikhathi sinye lapho uthumela khona okunikezwayo, izaphulelo, noma i-imeyili nje kulabo bantu abakha uhlu lwabalandeli onabo.
Ngaphezu kwalokho, iba ithuluzi elinamandla kakhulu, ngoba ungakha, uthumele futhi wazi ukuthi unamuphi umthelela ama-imeyili akho. Isibonelo, zicabange uthumela esisodwa sithi ibhizinisi livaliwe ngamaholide. Futhi umthelela yi-1%; Kusho ukuthini? Ukuthi cishe akekho noyedwa onake leyo imeyili. Esikhundleni salokho, uthumela eyodwa ethi isitolo sakho sinikeza isaphulelo esingu-50% kukho konke; kusobala ukuthi umthelela uzoba ngama-70% (noma ama-30, noma u-100%, awazi). Futhi kusho ukuthi izophumelela.
Impela, akunakwenzeka ukwazi ukuthi ngabe i-imeyili ngeMailChimp izophumelela yini noma cha, kepha izokunikeza izibalo ezizokusiza wazi ukuthi okwenzayo kuyasebenza yini ngempela noma uma kufanele ushintshe ukuthuthukisa ibhizinisi lakho kahle .
Kufanele ukwazi lokho IMailChimp inezinguqulo ezimbili, eyamahhala neyokhokhelwayo. I-akhawunti yamahhala ikuvumela ukuthi uthumele ama-imeyili ayi-12.000 ngenyanga, kodwa kuphela koxhumana nabo abangu-2.000 2.000. Ngokwengxenye yayo, i-akhawunti yokukhokha inezinzuzo eziningi (ngokwesibonelo, ama-autoresponders, okuwukuthumela okuzenzakalelayo kwama-imeyili; noma i-trigger, ebhekisa ekuthumeleni ama-imeyili ngomcimbi othile), kepha uma ungafinyeleli kulabo oxhumana nabo abangu-XNUMX XNUMX, akufanelekile ukukhokhela lokho okungeziwe ngezinzuzo ezimbalwa.
Yini ongayisebenzisela yona
Ukuqhubeka netimu efanayo ye-MailChimp, kufanele wazi ukuthi leli thuluzi lisetshenziswa kaningi. Akugcini nje ngokunakekela ukuphatha ukuthunyelwa kwencwadi yezindaba, kodwa futhi kuyakwazi ukulandela umkhondo.
Futhi, ayisebenzi kuphela esitolo esiku-inthanethi. Futhi ngamabhizinisi asebenzisa indawo emakhasini awo lapho abasebenzisi bangabhalisa khona ngokushiya i-imeyili yabo. Isizathu ukuthi le database enkulu ikuvumela ukuthi uxhumane nabo bonke labo bantu. Kepha ukukwenza ngakunye akuyona into enhle kakhulu (kuthatha isikhathi eside kakhulu futhi nama-imeyili angacabanga ukuthi athumela ugaxekile futhi athumele konke okuthumela kuleyo folda (empeleni cishe akubonwa muntu).
Kepha hhayi lokho kuphela, IMailChimp izokusiza ukuthi wakhe amafomu kubhulogi yakho, uthobele imithetho ye-antispam, wenze izivivinyo, noma wenze okuqukethwe kube yigciwane. Futhi okungaphezulu kakhulu kochwepheshe kuleli thuluzi abakwazi ukukufeza.
Ngalo mqondo, i izinzuzo ze-MailChimp Maqondana nokuthunyelwa kweposi kwendabuko abakulo:
- Ukwazi ukukala imiphumela yomkhankaso ngamunye.
- Dala ama-imeyili enziwe waba ngewakho nalawo aklanyelwe ukunaka
- Landelela impendulo yomamukeli (isibonelo, uma bevula i-imeyili, uma bechofoza kusixhumanisi, uma besisusa ngokuqondile ...).
Ungayakha kanjani i-akhawunti yeMailChimp
Ngaphambi kokuba uqale ukucabanga ukuthi uzowathumela kanjani ama-imeyili kubabhalisile bakho, noma uhlobo lomkhankaso ozowenza, kubalulekile ukuthi ubhalise futhi uqedele konke Izinyathelo zokuba ne-akhawunti ye-MailChimp.
Ukwenza lokhu, isinyathelo sokuqala okufanele usenze ukuya ekhasini elisemthethweni lethuluzi, https://mailchimp.com/.
Uma usufikile, kufanele uchofoze ku- "Sign Up Free". Faka idatha yakho efomini, kanye nephasiwedi ozoyisebenzisa. Lokhu kuzokuthumelela i-imeyili ukuqinisekisa ukubhaliswa kwakho. Kufanele uchofoze inkinobho ethi "Yenza kusebenze i-Akhawunti".
Ngaleso sikhathi, kuzovulwa isikrini esisha lapho kuzodingeka ugcwalise imininingwane eyengeziwe: imininingwane yomuntu, igama lenkampani, ikheli, uma uthumele okuthile, uma unezingosi zokuxhumana nabantu futhi ufuna ukuwaxhuma ... Ngesikhathi esifanayo time, uzothola i-imeyili ekwamukela futhi ikunikeze ibhukwana losizo ukuze ukwazi ukuqonda ithuluzi, ulisebenzise kahle futhi, ngaphezu kwakho konke, ufunde amaqhinga okusetshenziswa kwalo.
Ungalisebenzisa kanjani ithuluzi lenkampani yakho
Ukusebenzisa kahle iMailChimp akuyona indaba yamahora, cishe izinsuku, ngoba iseluleko esihle kakhulu esingakunika sona ukuthi ufunde okuningi ngethuluzi lokuzuza kakhulu kulo. Ngakho-ke, sizokushiyela ukusetshenziswa okuyinhloko enakho nokuthi kufanele ukwenze kanjani.
Ungalwakha kanjani uhlu loxhumana nabo ku-MailChimp
Ukwakha uhlu loxhumana nabo kubalulekile ngoba, uzothumela obani ama-imeyili akho lapho? Ngakho-ke, kufanele ucabangele lesi sinyathelo esikhulu. Ukuze ukwenze, Kumele ucacelwe ngohlobo lwekhasimende ozokhuluma nalo. Isibonelo, awukwazi ukudala uhlu lwamathoyizi wezingane nabantu noma abasebenzisi abangenazo izingane.
Uma uku-MailChimp, kufanele uchofoze esigabeni sohlu, okuyilapho uhlu lwakhiwe khona. Lapho uzobona, ngakwesokudla, inkinobho encane ethi Yakha Uhlu. Qhubeka.
Manje kuzofanele ugcwalise ikhasi elinemininingwane, okungukuthi, igama lohlu, iyiphi i-imeyili ozoyisebenzisa ukuthumela kulolo hlu, futhi kuzoba yini igama lomthumeli. Kwesinye isikhathi, ungabeka isizathu sokuthi kungani babhalisele lolo hlu, futhi ugcine engqondweni ukuthi bangasuswa kulo.
Uma konke sekuphelile, chofoza ku-Gcina futhi uzoba nohlu lwakho loxhumana nabo.
Ungangenisa kanjani uhlu lwababhalisile ku-MailChimp
Kungenzeka ukuthi Usuvele unohlu lwababhalisile futhi awufuni ukulayisha ama-imeyili ngamunye ngamunye ku-MailChimp. Uma kunjalo unezinketho ezimbalwa zokungenisa. Kanjani? Ungakwenza:
- Kusuka ku-Excel.
- Kusuka ku-CSV noma kumbhalo wombhalo.
- Noma kusuka kuzinhlelo zokusebenza ezifana neGoogle Drayivu, Zendesk, Eventbrite ...
Ungayakha kanjani i-imeyili
Usuvele unayo uhlu. Manje thinta yenza i-imeyili ofuna ukuthi labo bantu obhalisele ukuyithola. Ukuze wenze lokhu, kufanele uye Emikhankasweni. Futhi ukusuka lapho uye kunkinobho engakwesokudla, Dala Umkhankaso.
Manje, emkhakheni wokusesha ungathola izifanekiso zomkhankaso ezahlukahlukene ezingasiza, njengokwamukela ababhalisile abasha, noma ukukhumbula ukuthi ulahle izinqola esitolo sakho esiku-inthanethi. Kukhona nokubonga ...
Uma usunayo, kufanele unikeze umkhankaso wakho igama, kanye nohlu ofuna ukuluthola lelo imeyili. Futhi ushaye u-Start.
Okulandelayo, sekuyisikhathi sokwakha i-imeyili. Lokhu kwenziwa ku-Design Email (ngakwesokudla), lapho kuzofanele ugcwalise imininingwane eceliwe.
Okulandelayo, kufanele ukhethe ithempulethi ye-imeyili, ezoncika kunambitheka yakho. Ungayibuka kuqala, ngakho-ke kufanele uqondiswe yibhizinisi lakho kanye nombono ofuna ukuwunikeza.
Vele ungenza ngezifiso umbhalo, izithombe, nanoma yini oyifunayo.
Okubalulekile, njalo engeza amathuba okukhansela okubhaliselwe, ngoba kuyilungelo lomsebenzisi. Futhi ukunikela okukodwa, zama ukuthi konke kungolimi olufanele. Lokho wukuthi, uma ukhuluma nabasebenzisi abavela eSpain, ngeSpanishi (kufaka phakathi unyaweni); kepha uma kungamaNgisi, kungcono wonke umbhalo wesiNgisi.