I-Google Trends: ngeyani?

I-Google Trends: ngeyani?

Elinye lamathuluzi asetshenziswa kakhulu ama-SEO kanye nalabo abasebenza emnyangweni wokuqukethwe libizwa nge-Google Trends. Kwenzelweni? Isebenza kanjani? Ingabe kuhle?

Mhlawumbe uke wezwa leli gama kodwa empeleni awazi ukuthi lisho ukuthini ngokuqondile, kodwa ngenxa yaleso sizathu namuhla sizogxila kulo kusukela lapho, nge-eCommerce, ingaba umlingani onamandla kakhulu uma wazi ukuthi uyisebenzisa kanjani.

Yini i-Google Trends

Okokuqala, yazi ukuthi hlobo luni lwethuluzi. I-Google Trends. Imayelana "nezitayela ze-Google", yahunyushelwa olimini lweSpanishi. Kuyithuluzi ongathola ngalo ukuthi yimiphi imigomo abasebenzisi abayifunayo ngesikhathi esithile. Eqinisweni, ungasesha eminyakeni emihlanu ngaphambili, ukuze ubone ukuthi lokho kusesha kuwumjikelezo noma cha.

Ake sithathe isibonelo. Cabanga ukuthi une-eCommerce yemikhiqizo yokubhukuda. Into evamile kakhulu ukuthi uqala ukukhangisa ngoMeyi noma ngoJuni, lapho abantu sebevele becabanga ngokumisa i-swimming pool. Kodwa nge-Google Trends ungase wazi ukuthi ngoMashi, abantu sebeqala ukusesha futhi uma ulinganisa ngaphambili i-Google ingakunikeza kuqala kunabanye (ngokwenza ezinye izinto eziningi, kunjalo).

Ngamanye amazwi, i-Google Trends iyithuluzi lamahhala ongalisebenzisa nokuthi Ikuvumela ukuthi wazi ukuthi igama liseshwa ngabantu noma cha futhi ngasiphi isikhathi. Akukho lutho ongalufaka, kufanele nje useshe i-Google Trends esipheqululini futhi izovela emiphumeleni yokuqala.

I-Google Trends: elathini leli thuluzi?

I-Google Trends: elathini leli thuluzi?

Njengamanje, kungenzeka ukuthi usuwabonile amandla i-Google Trends enawo. Kodwa uma kungenjalo, sizokuchazela yona.

Uma unebhulogi ye-eCommerce yakho, kungenzeka kakhulu ukuthi ufuna ukuyihlinzeka ngokuqukethwe kwekhwalithi ukuze "i-Google ikuthande". Inkinga ukuthi okuqukethwe ongakukhetha kungase kungabi yilokho okufunwa ngabasebenzisi bakho. Ikusiza kanjani i-Google Trends? Hhayi-ke, ukuze ulunge nabo.

I-Las imisebenzi ongayithola kuleli thuluzi yilena:

  • Yazi ukuthi abantu bafunani lungisa okuqukethwe kwebhulogi yakho futhi ngaleyo ndlela uthole ithrafikhi eyengeziwe (okuyisibonelo esikunikeze sona).
  • Zitholele izihloko eziseshwe kakhulu ukudala okuqukethwe okubalulekile, hhayi kuphela ibhulogi, kodwa futhi zokuxhumana nabantu.
  • para qalisa ibhizinisi elisha Isibonelo, ake sibheke emuva eminyakeni embalwa edlule, lapho imaski yayingadingeki noma isetshenziswe. Ukudala inkampani eyenza imaski ngeke kube yimpumelelo ngoba, ngaphandle kwaseChina nase-Asia emazweni abasebenzisa ebusika nasentwasahlobo, eSpain kuyidlanzana. Kepha, lapho kuqubuka i-Covid, izinkampani zamaski zadalwa futhi zanda. Kungani? Nokho, ngoba i-Google Trends yenze lolo sesho lwaba phezulu kakhulu isikhathi eside futhi lwavumela ukwazi amandla ebhizinisi.

Ungayisebenzisa kanjani kahle i-Google Trends

Ungayisebenzisa kanjani kahle i-Google Trends

Ngaphambi kokuthi uqale ukusesha amatemu nokucabanga ngezihloko noma amabhizinisi angaba mahle ekudaleni i-eCommerce noma izinkampani, udinga ukwazi ukuthi ungathola kanjani okuningi ngaleli thuluzi. Futhi ngenxa yalokho, kufanele umazi.

Uma ufaka i-Google Trends, into evamile ukuthi ikhasi livela ngeSpanishi nokuthi, engxenyeni engenhla kwesokudla, ubeka iSpain (uma kungenjalo, kufanele uchofoze umcibisholo bese ukhomba kuwo ukuze ukwazi ukucinga izihloko ezihlobene. ezweni).

Manje, ngezansi nje kwesihloko, ungakwazi beka igama, iqoqo lamagama noma ibinzana olifunayo. Uma ushaya u-'enter' isikrini sizoshintsha ukuze sikubonise umugqa ongaya uqonde, ukhuphuke noma/noma phansi, njll. kuze kube yidethi owenza ngayo usesho.

Njengomthetho ojwayelekile, Izohlala ikukhombisa imiphumela ibe yizinyanga eziyi-12, kodwa ungayikhawulela ngisho nasehoreni lokugcina. Isincomo sethu ukuthi ukwenze ngezinsuku ezingama-30, ukuze wazi izitayela zenyanga.

Ngaphansi nje kwaleyo grafu 'unenzalo ngendawo'. Lokhu kubaluleke kakhulu ku-eCommerce esebenza engxenyeni ethile yase-Spain, noma enesitolo esiphathekayo. Kungani? Ngoba ngaleyo ndlela uzokwazi ukuthi ungakwazi yini ukukhulisa lokho sesho edolobheni lakho ngokusekelwe kumkhuba wosesho.

Ngokwesibonelo, ake ucabange ukuthi e-Aragon bafuna ezokuvakasha eScotland. Futhi uyi-ejensi yezokuvakasha. Ekhasini lakho ungagxila kulabo bantu abakufunayo.

Okuqhubekela phambili kancane kunezihloko nemibuzo ehlobene. Lawa amagama abasebenzisi abawasebenzise nokwengeza, okungakunikeza imibono ye-semantic yama-athikili.

Yiziphi ezinye izici i-Google Trends enazo?

Yiziphi ezinye izici i-Google Trends enazo?

Ngaphezu kwethuluzi lekhasi eliyinhloko, lapho ungathola khona ukuthi ukuthambekela kuyini igama elingukhiye noma isihloko esithile, kunezinye izici ezingase zithakazelise, nakuba kungezona zonke ezinikwe amandla eSpain. Ngokwesibonelo:

  • Amathrendi osesho lwansuku zonke. Ngenye yalezo esakuxwayisa ngazo ukuthi ayikho eSpain futhi kuzomele ukhethe ukuthi uwabone amanye amazwe. Yingakho ingelona usizo kakhulu.
  • Unyaka ekusesheni. Lapho ikubonisa khona ukuthi yimaphi amagama, ahlelwe ngokwezigaba ezehlukene, aseshwe kakhulu onyakeni odlule. Ngale ndlela ungathola umbono wokuthi imaphi amagama aseshelwe kakhulu futhi njengoba ikunikeza iminyaka eminingana ukusuka lapho ungathola amagama angukhiye owaziyo ukuthi ayasebenza.
  • I-Google News Initiative. Kuyithuluzi lokuqonda kangcono i-Google Trends. Uma uchofoza kuyo, kuzokuyisa ekhasini elinemibhalo ehlukene (qaphela, ngoba ngokuzenzakalelayo iyibeka ngesiNgisi futhi kuzodingeka uyiguqule ibe yiSpanishi) lapho ichaza ukuthi ithuluzi lisebenza kanjani.

Njengoba ubona, i-Google Trends isetshenziselwa izinto eziningi, kodwa ngaphezu kwakho konke ukusungula isu lokuqukethwe elingakusondeza kubasebenzisi kanye namakhasimende angaba khona ebhizinisi lakho. Ngeke sathi iyithuluzi elingcono kakhulu, ngoba kufanele ulihlanganise namanye, kodwa kungaba yisiqalo esihle ukwazi ukuthi bafunani labo abangaba nentshisekelo emikhiqizweni yakho. Wake wayisebenzisa?


Yiba ngowokuqala ukuphawula

Shiya umbono wakho

Ikheli lakho le ngeke ishicilelwe. Ezidingekayo ibhalwe nge *

*

*

  1. Ubhekele imininingwane: Miguel Ángel Gatón
  2. Inhloso yedatha: Lawula Ugaxekile, ukuphathwa kwamazwana.
  3. Ukusemthethweni: Imvume yakho
  4. Ukuxhumana kwemininingwane: Imininingwane ngeke idluliselwe kubantu besithathu ngaphandle kwesibopho esisemthethweni.
  5. Isitoreji sedatha: Idatabase ebanjwe yi-Occentus Networks (EU)
  6. Amalungelo: Nganoma yisiphi isikhathi ungakhawulela, uthole futhi ususe imininingwane yakho.