Ungakusebenzisa kanjani ukubuyekezwa kwamakhasimende ukukhiqiza ukuthengisa okuningi ku-eCommerce?

Ungahle ungazi, kepha amaklayenti akho angaba abahlanganyeli abahamba phambili be- ukumaketha kwemikhiqizo yakho, izinsiza noma ama-athikili. Ngecebo, elilula njengokuphumelelayo njengokusebenzisa imibono yamakhasimende kulezi zenzo ngendlela enengqondo futhi ngaphezu kwakho konke ukulinganisela kusukela manje. Futhi lapho ungazuza khona uma uyihlakulela kahle esitolo sakho se-inthanethi noma kwezentengiso. Ngabe ufuna ukwazi ukuthi ngayiphi indlela?

Vele, ukwazi ukuthi ungayisebenzisa kanjani imibono yamakhasimende ukukhiqiza ukuthengisa okuningi ku-eCommerce kufanele ucabangele ezinye izici ezihlobene kakhulu nokumaketha kwanamuhla. Lapho kubaluleke kakhulu ukuthi ubheke kusuka manje ukuthi leyo mibono yamakhasimende ivela ngqo kubathengi abaveza imibono yabo ngokuzithandela. Ungazuza kuphi ngokuvumelana nezintshisekelo zomsebenzi wakho wobuchwepheshe.

Ngalo mqondo, kufanele kukhunjulwe ukuthi ama-70% abantu baseSpain bayavuma ukuthi basebenzisa i-Intanethi ukubheka imibono yabanye abathengi ngemikhiqizo noma izinkampani, ngokocwaningo lwakamuva olwenziwe yi-Opinea. Kukhombisa ukuthi ungaba ngumbono omuhle kakhulu uma usebenzisa okuhle idumela le-intanethi ukuthuthukisa ukuthengisa kwakho nezinga lokuguqulwa kwakho ngenxa yemibono yamakhasimende akho. Ikakhulukazi uma lokhu kungokuhamba phambili onakho kuphothifoliyo yakho njengamanje.

Ukubuyekezwa kwamakhasimende: nikeza ukubonakala kwimikhiqizo yakho

Unganqikazi ngomqondo wokuthi imibono yamakhasimende ikhulisa ukubonakala kwemikhiqizo yakho, ifaka isandla ekwakheni uhambo lwamakhasimende olunamanzi amaningi, ikuvumela ukuthi wazi izidingo zamakhasimende akho futhi ukhiqize ukuthengisa okuningi. Bangaba ngabamele kahle kakhulu okufanele ufeze inhloso yokwandisa inani labasebenzisi ebhizinisini ledijithali. Ambalwa amasu asebenza njengalokhu wokuthuthukisa isikhundla senkampani yakho kancane kancane nangendlela ephumelela kakhulu.

Ngenkathi ngakolunye uhlangothi, ungakhohlwa ukuthi kuyisikhali esinamandla kakhulu sokwenza izimo ezikhetheke kakhulu. Njengasesimweni lapho imibono engemihle ingabuye isetshenziswe kabusha ukuze iholele ekutheni ekugcineni ifane nokufunda okuhle. Akumangalisi ukuthi kunengozi yokuthi kwesinye isikhathi uma yonke imibono ivuma kungaholela kubathengi noma kubasebenzisi abacabanga ukuthi bangamanga. Kuyisenzo esingahle sizwakale ngokwezinga elithile ngenxa yezinhloso ezahlukahlukene kanye nemibono yalaba bantu.

Khulisa imikhiqizo noma izinsizakalo

Vele, le yinhloso efanelekile kuleli banga lamasu wokuhweba wokuthi ungayisebenzisa kanjani imibono yamakhasimende khiqiza ukuthengisa okuningi ku-eCommerce. Lokhu kungenxa yokuthi umbono walaba basebenzisi ungaba nomthelela esinqumweni esenziwe abanye. Ikakhulu lapho benedumela elihle nabanye abathengi futhi bangasetha nomkhuba emkhakheni wabathengi. Lokhu kwenzeke eminyakeni yamuva ngabathonya abangaba ngenye yezinjongo ezifunwa kakhulu ezitolo eziku-inthanethi noma ezikugesi noma amabhizinisi.

Lokhu kungaba elinye lamasu wokuhweba angcono kakhulu angashintshwa kusukela manje kuqhubeke ngoba inezindleko eziphansi kakhulu noma ezingezona izindleko zokusetshenziswa. Kufike ezingeni lokwehlisa isabelomali izinkampani ezizoba naso kulo mqondo. Ngohlelo olulula kakhulu ngoba ludinga kuphela abasebenzisi abanendlela yethu yokuphatha inkampani. Ukuze ngale ndlela, bangabi abahlanganyeli abajwayelekile kakhulu kulokho okungumnyango wezabasebenzi. Ekupheleni kosuku, izinhloso esizifisa kakhulu zizogcwaliseka futhi ezingekho ngaphandle kokuthola amaklayenti amaningi kunanamuhla.

Njengethuluzi lokugcina amakhasimende

Ukwakha ukwethembeka kwamakhasimende kubiza izikhathi eziphansi kakhulu kunokuqasha entsha, njengoba kukhombisa eminye imibiko yemboni ngalesi sikhathi. Ukunikeza abasebenzisi be-Intanethi ukuthi kungenzeka bathinte imibono yabanye abathengi namakhasimende akho ukuze babelane ngolwazi lwabo lokuthenga. Lokho kusho ukuthi, kuyakhonjiswa ukuthi ekugcineni kosuku kuyathakazelisa, njengoba kufanele kube kunoma yiziphi izimo ezihlongozwayo.

Ngale ndlela, uzokwazi ukuthola ukuthi yini abayazisa kakhulu ngesipiliyoni futhi uphakamise izixazululo uma kukhona ukugxekwa. Ngemuva kwalokho, kuyindlela yokuqala futhi entsha yokuba ngumholi, ngokuya ngekhwalithi yesevisi futhi nakubudlelwano bamakhasimende! Futhi lesi yisici esingasiza kakhulu izinkampani zedijithali ukuthi zikhule ngendlela elinganiselayo nephumelelayo. Njengoba kungamasu ambalwa angenziwa ngalesi sikhathi nangendlela ephumelela kakhulu ezinhlosweni ezizofinyelelwa.

Gqamisa imibono yamakhasimende akho afanele kakhulu

Ngokwalo mongo ojwayelekile, kubalulekile ukuthi uqaphele ukuthi amakhasi ewebhu afaka ukuphawula okuqinisekisiwe nemibono abhalisa izinga lokuguqulwa eliphakeme kakhulu kunalawo angawenzi. Ngakho-ke, unganqikazi nganoma yisiphi isikhathi ukufaka izilinganiso zakamuva, kanye nezinkanyezi kanye nemaki emaphakathi yesitolo sakho ekhasini lasekhaya nasezigabeni ezahlukahlukene zomhubhe wokuthenga.

Le mibono izokuvumela ukuthi uthole ukwethenjwa kwabo ngesikhathi senqubo yesinqumo ukuze baqinisekise okwenziwayo futhi bafinyelele esigabeni sokugcina: inkokhelo. Kepha ngaphezu kwalokho, izokhiqiza olunye uchungechunge lokudlala ongalusebenzisa ngokukhulu ukushuba kusuka manje. Njengesibonelo, lezo esizodalula ngezansi:

Khiqiza ukwethembana okwengeziwe phakathi kwabasebenzisi noma amaklayenti, kepha ngokungafani namanye amasu wokuhweba ngokuthembeka okukhulu. Ukufika ezingeni lokuthi bangenza laba bantu abakhethekile bathembeke nakakhulu.

Kuyithuluzi elingasetshenziswa ngokuphelele ukuthengisa imikhiqizo yakho, izinsizakalo noma izinto. Ngendlela eqhubekayo futhi kusukela ekubonisweni kwakho ohlangothini lwabasebenzisi noma amaklayenti. Ukufika ezingeni lokuthi kuyindlela ecishe yehluleke.

Ivumela isithombe somkhiqizo wezohwebo senziwe sibonakale ngendlela engokwemvelo, futhi kulokhu kusebenza futhi. Awukwazi ukukhohlwa ukuthi kuyisu lokumemezela imigqa yebhizinisi oyifakile enkampanini yakho yedijithali.

Futhi ekugcineni, kuba yisikhali esinamandla sokubhekana nomncintiswano. Ngamanye amagama, iyazihlukanisa nezenzo ezenziwa ezinye izinkampani ezinezici ezifanayo. Ngophawu lwayo olususelwa ekusebenziseni njalo imibono yamakhasimende ukukhiqiza ukuthengisa okuningi ku-eCommerce.

Thuthukisa imibono yalaba basebenzisi abakhethekile

Kunoma ikuphi, awukwazi ukukhohlwa kusukela manje kuqhubeke ukuthi leli qhinga lezentengiselwano liyibhaxa elikhulu lokukhuthaza lolu hlobo lwenkambiso ekukhangiseni kwedijithali. Ngalo mqondo, kubaluleke kakhulu ukugqamisa iqiniso lokuthi isisusa esiyinhloko intshisekelo kulo mkhiqizo, kulandelwa ukuthi kungenzeka ukuthi ubambe iqhaza emincintiswaneni, ukwazi kangcono lo mkhiqizo noma ngokuchofoza ekukhangiseni. Ngemuva kwakho konke, yisikhuthazo esisha lapho ungakhuthaza khona ukuthuthukisa le mibono engxenyeni yamakhasimende noma yabasebenzisi.

Mayelana naleli phuzu, kufanele kuphawulwe ukuthi kunezinhlelo ezahlukahlukene ezingasetshenziswa ukwanelisa lezi zifiso ezikhethekile. Ukuze ngale ndlela, kuthuthukiswe imibono yalaba bantu. Isibonelo, ngokusebenzisa isenzo esilula ukusenza njengokwengeza ithebhu lapho le mibono ibonakala ezinkundleni zokuxhumana eziyinhloko. Ku-Twitter, Facebook, Instagram, You Tube noma abanye abanezici ezifanayo.

Sebenzisa izinjini zokusesha ezinkulu kwi-Intanethi

Lapho kuchazwa amasu okwazi ukuthi imibono yamakhasimende ingasetshenziswa kanjani ukukhiqiza ukuthengisa okuningi ku-eCommerce, ukusetshenziswa kwezinjini ezinkulu zokusesha ze-Intanethi akunakuphuthelwa. Ngalo mqondo, awukwazi ukukhohlwa iqiniso lokuthi uma usebenzisa lezi ziteshi zokuxhumana uzofinyelela incazelo engcono neqondiswe kahle yewebhusayithi yakho kwimiphumela yokusesha, amathuba okuthi abasebenzisi be-Intanethi bazongena kuwebhusayithi yakho azokuba makhulu.

Ngalesi sizathu, imibono yabanye abantu ingathonya ukuze abanye bavule intshisekelo yabo kumikhiqizo noma izinsizakalo esizithengisayo futhi bakwazi ukukhombisa ifilosofi yomzimba wethu wokubambisana. Lapho ukugxekwa kwalaba bantu kusukela manje kuqhubeke nakho kusebenza kakhulu. Ngoba impela, akunakuphikwa ukuthi ukugxekwa akuyona into embi ngebhizinisi. Kodwa-ke, kufanele wazi ukuthi ungawaphatha kanjani futhi ikakhulukazi uwahambise ukuze ekugcineni imiphumela ibe mihle kakhulu esitolo noma kwezentengiselwano zedijithali.

Ngokwalokhu kubuka, lesi yisenzo esingasiza kakhulu ukufeza izinhloso ezisheshayo. Ukuyigxila kumodeli enhle yokubhekana nemibono yomsebenzisi.


Okuqukethwe yi-athikili kunamathela ezimisweni zethu ze izimiso zokuhlelela. Ukubika iphutha chofoza lapha.

Yiba ngowokuqala ukuphawula

Shiya umbono wakho

Ikheli lakho le ngeke ishicilelwe.

*

*

  1. Ubhekele imininingwane: Miguel Ángel Gatón
  2. Inhloso yedatha: Lawula Ugaxekile, ukuphathwa kwamazwana.
  3. Ukusemthethweni: Imvume yakho
  4. Ukuxhumana kwemininingwane: Imininingwane ngeke idluliselwe kubantu besithathu ngaphandle kwesibopho esisemthethweni.
  5. Isitoreji sedatha: Idatabase ebanjwe yi-Occentus Networks (EU)
  6. Amalungelo: Nganoma yisiphi isikhathi ungakhawulela, uthole futhi ususe imininingwane yakho.