Ukuba une-eCommerce uyazi ukuba kufuneka uthengise iimveliso ezahlukeneyo ukuze ube nakho ukubonelela ngeendlela ezahlukeneyo kubathengi bakho. Nangona kunjalo, zonke ezi mveliso zinokufana, ngokusekwe ikakhulu kwixabiso, ekusebenziseni, njl. Yiyo le ibizwa njalo umgca wemveliso.
Kodwa yintoni umgca wemveliso ngokwenene? Kutheni le nto ibaluleke kangaka? Ziziphi iimpawu abanazo? Ngaba ingandiswa okanye iyancipha ngokweemfuno onazo? Ukuba ubucinga ngayo, apha siza kukubonisa ngesihloko ukuze ube nombono ongcono wale nto.
Yintoni umgca wemveliso
Umgca wemveliso uchazwa njengeqela leemveliso ezithengiswa yinkampani. Oko kukuthi, ziimveliso ezithengiswayo, nokuba zibakhona emzimbeni okanye kwi-Intanethi.
Ezi mveliso zihambelana nomnye nomnye, oko kukuthi, zineempawu ezifanayo phakathi kwabo ziqokelelwe ngabo. Ukongeza, nganye yeemveliso zizimele kwaye kwangaxeshanye yahlukile enye kwenye.
Umgca wemveliso ngokumalunga noluhlu lwemveliso
Uninzi luphazamisa umgca wemveliso kunye noluhlu lwemveliso. Nangona zifana, kwaye zineempawu ezithile ezifanayo okanye ezilinganayo, inyani kukuba ngamagama amabini ahluke ngokupheleleyo.
Kwelinye icala, umgca wemveliso yiseti yeemveliso ezinophawu olunye ngokufanayo kwaye iinkampani zibonelela kubathengi bazo. Uluhlu lweemveliso lukwabonelelwa ziinkampani kubathengi bazo kodwa, ngokungafaniyo naleyo yangaphambili, kule meko ziyimveliso eyinxalenye yeseti.
Ukwenza icace kuwe. Khawufane ucinge ngesidambisi. Inkampani inokuba neemveliso ezininzi zokuhambisa deodor, kwaye zonke zinxulumene neempawu zazo. Kodwa uthini malunga noluhlu lwemveliso? Oku kunokuba, umzekelo, ukhetho lweemveliso zezempilo.
Ngamanye amagama, singatsho ukuba umgca wemveliso zezo zibandakanyiwe kumacandelwana e-eCommerce ngelixa uluhlu lwemveliso lunokuba zezona zindidi ziphambili: ukutya, iimveliso zempilo, iimveliso ezisondeleyo, njl.
Ngokubanzi, i Uluhlu lwemveliso lunezindlu ezininzi kuba ayisekelwanga kuphela kwiimpawu ezithile, kodwa ngokubanzi (hayi njengakwimeko yomgca.
Izixhobo
Kwaye zeziphi iimpawu umgca wemveliso onazo? Phakathi kwabo, sithetha malunga:
- Iimveliso ezinikezelwa kumgca wemveliso ziyafana ngokufanayo, zinikezela kuyilo olufanayo kwimisebenzi efanayo.
- Zijolise kuhlobo olunye lomthengi.
- Ixabiso abanalo lifana kakhulu phakathi kweemveliso.
- Ulwabiwo lwenziwa ngejelo elinye.
Yonke le nto yahlukile kuluhlu lwemveliso ngokwayo.
Ungawukhetha njani umgca wemveliso
Sele uyazi ukuba yintoni umgca wemveliso. Uyawazi umahluko kuluhlu lwemveliso kwaye uyazi ukuba zeziphi iimpawu ezichazayo. Kodwa, xa uza kuqala i-eCommerce, okanye evenkileni, isigqibo sokuqala ekufuneka usenzile kukwazi into oza kuyithengisa. Oko kukuthi, ukuba uza kuthengisa uluhlu okanye umgca weemveliso.
Umzekelo, ayifani nokuthengisa iinyikima zeprotein kunoluhlu lweemveliso zeprotein, kuba ibandakanya ukungcangcazela, iyogathi ...
Ngokwenyani, ukhetho lwelayini yemveliso luthathwa phantse ngaxeshanye apho uthatha isigqibo ngohlobo lweemveliso oza kuzithengisa (kunye necandelo oza kuzama ukulizinzisa). Ukuba uza kuthengisa iithoyi, kunokubakho uluhlu olubanzi, kodwa unokuhlala ukhetha umgca wezo mveliso.
Ungayikhetha njani? Kuya kufuneka usekele koku kulandelayo:
- Ngokwazi kwakho. Ayifani nokuthengisa into ongayaziyo, kunento oyenzayo. Ingakumbi kuba unika ukuzithemba ngakumbi ngokwenza abathengi babone ukuba uzamile kwaye unolwazi ngayo yonke into ekufuneka uyazi.
- Ibango. Alithandabuzeki elokuba ukuba ukhetha imveliso efunwa ngumntu wonke uya kuba namathuba amaninzi okuthengisa kunokuba uzinikezela kumgca wemveliso ongafunwa mntu. Umzekelo, ngaba uza kuyithenga ividiyo yeVHS? Eyona nto inokwenzeka kukuba hayi. Kodwa ngekhe utsho ngokufanayo ukuba ibisisidlali seDVD (kwaye sezivele zombini ziphelelwe lixesha). Ngamanye amagama: khangela ukuthengisa iimveliso ezifunekayo nezifunekayo, ke uya kuba nethuba elingakumbi.
- Fumana isibheno. Kuya kufuneka ukhethe iimveliso ezinomtsalane kubathengi, ezitsala umdla kwaye zivakalelwa kukuba ukuba azinazo, azikho kwifashoni okanye azifani nezinye.
Ungawandisa njani umgca wemveliso
Nje ukuba ube nelayini yemveliso, akufuneki ukuba ibekelwe umda. Nangona ekuqaleni kuyacetyiswa ukuba ungagubungeli kakhulu, ngokuhamba kwexesha unako.
Kule meko, ukwanda kunokwenziwa kumacala ahlukeneyo: phezulu (kunye neemveliso ezikumgangatho ongcono kunye nexabiso eliphezulu), ezantsi (ezihambisa iimveliso ezikumgangatho osezantsi kunye nexabiso) okanye kuzo zombini (iimveliso ezikumgangatho ophezulu nezisezantsi ngelo xesha) .
Xa kuziwa ekwandiseni umgca wemveliso Kuya kufuneka ulandele isicwangciso esiliqili esisekwe kwimishini yenkampani, ukhetho olunalo, abantu ekujoliswe kubo kunye neemveliso. ukuba ndingazama.
Ke ngoko, ngaphambi kokucinga ngokwandiswa, kufuneka ucinge malunga nokuba kunokwenzeka okanye akunjalo, ukuba kukho abaphulaphuli bayo, ukuba iimveliso ziyahambelana nomfanekiso wenkampani, kwaye ukuba kunokwenzeka ukwandiswa kwinkampani (kuba ukuba nemveliso emininzi kunokuthetha umthwalo omkhulu).
Ngamanye amagama, sithetha nge- a uphando lwangaphambili ukwazi ukuba kufanelekile ukuba kwandiswe (Kukho amaxesha apho usilela khona ukucwangcisa ukwandiswa ngexesha elingalunganga), kwenze ngelo xesha, kwaye ufumane iziphumo ezilungileyo ngayo.
Ngoku ngoku icacile kuwe ukuba yeyiphi na imveliso, iyantlukwano kunye noluhlu kunye nendlela yokuyandisa, ungaba nobuganga bokuyenza kwi-eCommerce yakho? Ucinga ntoni ngalo mbandela?