'Ukuba awukho kwi-Intanethi, awukho', ngaba eli binzana likhala intsimbi? Yinto enokuthi, kwiminyaka embalwa edlulileyo, ikwenze uhleke. Kodwa namhlanje iphantse ibe yinyani kuba sonke, okanye phantse sonke, sikhangela kwi-Intanethi oko sikudingayo, nokuba sinayo kufutshane nekona. Yiyo loo nto abaninzi beqalisa ukwenza iiwebhusayithi kunye namaphepha, kodwa, Ungaliqala njani ishishini elikwi-Intanethi onekamva elinekamva kwaye ungagqibeli uvala emva kweenyanga ezi-6 okanye unyaka?
Akukho mntu, kwaye siyaphinda, akukho mntu unokuqinisekisa ukuba ishishini lakho liyakuphumelela xa uligqibile. Ukuba kukho umntu okwenzayo, baleka. Kwaye kukuba, ngamanye amaxesha, silahlekelwa yingqondo ngenxa yebali le-milkmaid (kwaye sele siyayazi ukuba yahamba njani). Kodwa into esinokukuxelela yona kukuba kukho uthotho lwamanyathelo angayi kulimaza ukuwaqwalasela ngokulandelelana, ngentloko epholileyo, ukuqala ishishini le-intanethi eligcinwe ixesha elide. Ngaba uyafuna ukwazi ukuba zeziphi ezo zinto?
Amanyathelo abaluleke kakhulu okuqalisa ishishini le-intanethi
Ingaba uqala ingcamango, ukudala i-eCommerce okanye nantoni na enxulumene ne-Intanethi, into yokuqala omele uyigcine engqondweni kukuba oku akwenziwanga ngobusuku. Ukukunika umbono; Ukudala ibhrendi yakho yobuqu, leyo eya kukunika igunya kwaye yenza abantu bakwazi, inokuthatha phakathi konyaka omnye ukuya kwemithathu (kwaye ixesha elininzi lisondele kwisithathu kunesinye). Kwimeko yeshishini okanye i-eCommerce, oku kunokwandiswa ukuya kuthi ga kwiminyaka emihlanu. Yaye ngaba uya kukulungela ukunyamezela ilahleko enokwenzeka ngelo xesha? Eyona nto inokwenzeka kukuba akukho.
Ngenxa yesi sizathu, izigqibo azinakwenziwa ngokulula, kufuneka zifundwe kakuhle kakhulu. Kwaye la manyathelo anokukunceda ukuba wenze.
hlalutya umbono wakho
Akufanelekanga ukucinga ukuba umbono wakho ulungile, ukuba wonke umntu uya kuyithanda, ukuba uya kuphumelela ngayo. Zibuze ukuba kutheni ilungile, kutheni abanye abantu bengathanda ukuyithenga.
Kufuneka uhlalutye ukuba imveliso okanye inkonzo yakho injani, ukuba inekamva, ukuba i-scalable ... Konke oku kufuneka kuphendulwe ngaphambi kokuba uqale nayiphi na inkqubo.
Isindululo sethu kukuba uzame ukufumana umbono ongaxhatshazwanga kakhulu (okwangoku phantse yonke into yenziwe) okanye ubuncinci ecinga ukuba inguquko yento eyaziwayo. Yindlela yokuphuma kwabanye.
Hlalutya ukhuphiswano
Ngoku uyawazi umbono wakho ngokugqibeleleyo, uyawazi amandla ayo kunye nobuthathaka. Ungatsho yonke into ethetha ngale nto. Kodwa kuthekani ngabantu okhuphisana nabo?
Namhlanje wonke umntu unabakhuphisana nabo kwaye kufuneka ubahlalutye nabo, okokuqala kuba banokuba nemveliso efanayo njengawe, kwaye kufuneka wazi ukuba uza kukwahlula njani kwabanye; kwaye okwesibini kuba ukuba kukho ukhuphiswano oluninzi, mhlawumbi akukho nzuzo njengeshishini njengoko unokucinga ekuqaleni.
Yenza isicwangciso sakho soshishino
Nangona into oyifunayo kukudala ishishini le-intanethi, kubaluleke kakhulu ukuba ube nesicwangciso soshishino esicwangcisayo ingaba izenzo zakho ziya kuba yintoni kwixesha elifutshane, eliphakathi nelide, yintoni isifundo semarike, umthengi wakho ojoliswe kuyo, ukhuphiswano lwakho, indlela oza kuhambisa ngayo, izicwangciso zentengiso, izixhobo ... Ngamafutshane, yonke into oyifunayo ukuqala loo projekthi.
Xa unayo "ngokomzimba" kulula ukuyibona ukuba ithatha imilo kwaye ingaba nekamva. Ukuba awenzi njalo, usengozini yokujongana neengxaki kwaye ungabi "nomqamelo" wokujikeleza imiqobo.
Yila iwebhusayithi yakho
Qaphela, uyila kakuhle, akufanelekanga ukwenza nantoni na kuba ukuba kunjalo, abayi kungena kwiphepha lakho kwaye awuyi kuba neendawo ezintle okanye i-SEO yokutyelelwa. Ukuba awuyazi indlela yokwenza oko, kungcono ukuqesha ingcali ukuba iyenze.
Kuyinyani kukho amaphepha amaninzi kunye neenkampani zokubamba ezinezixhobo zokwenza iwebhusayithi yakho ngemizuzu kwaye ngaphandle kokwazi. Kodwa ngaba ngokwenene ulindele ukugqama ngayo? Kwakhona, khumbula ukuba uya kuba nemida emininzi kwaye kwinqanaba le-SEO ayilona mnandi kakhulu okanye kulula ukuyibeka.
Ukufumana iwebhusayithi uya kufuna oku kulandelayo:
- Indawo: Yi-url yewebhusayithi yakho, idilesi ekuya kufuneka abantu bayifake kwizikhangeli zabo ukuze iphepha lakho livele.
- Ukusingatha: Kukubamba apho zonke iifayile ezenza iwebhusayithi yakho ziya kuba. Kubalulekile ukukhetha umgangatho ukuze ubonakale kwaye usebenze iiyure ezingama-24 ngosuku kwaye ungakuniki iingxaki.
- Isatifikethi se-SSL: Kubalulekile ngoku, ukhuseleko lwewebhusayithi yakho kunye nokuba uGoogle akubone njengeshishini elikhuselekileyo.
Nje ukuba ube newebhusayithi yakho, akusayi kubakho enye into onokuyenza.
Uliqala njani ishishini le-intanethi kwaye ulenze ngokusesikweni
Ngaphambi kokuba uqale ukusebenza kwishishini lakho le-intanethi, kubalulekile ukuba ube nayo yonke imiba esemthethweni ngokulandelelana kwayo. Umzekelo, ukuba uziqeshile, okanye ubuncinci ubhalisiwe kuNondyebo ukuze uchaze iRhafu-ntengo kunye nezibonelelo ozifumanayo, ukhethe ezinye iifom zomthetho, ube nomphathi okanye umcebisi ukuba akuncede ngale miba, njl.
Qala isicwangciso sokuthengisa kwi-intanethi
Yinto ebalulekileyo kuba "intengiso" yakho iya kuba yinethiwekhi ye-Intanethi kwaye kulapho kufuneka utsale abathengi ukuze ukwazi ukubagcina kwaye ubenze bathenge kuwe. Yiyo loo nto kufuneka ukwazi ukwenza le nkqubo (esele sikuxelele ukuba ayipheleli nje ebusuku) kunye nendlela yokufumana okuninzi kuyo ngokukhawuleza.
Kwaye qaphela, yintoni Isicwangciso sokuthengisa asigubungeli kuphela i-SEO kunye nokubekwa kwewebhu, kodwa kunye nomxholo, inethiwekhi yoluntu, ukuthengiswa kwe-imeyile ... Ukuba awuyichazi kakuhle le nto, nokuba lilunge kangakanani na ishishini lakho, kungekudala liza kucofa.
Isicwangciso sokubonakala sinokunceda nale nto, njengoko iya kwenza ukuba ishishini lakho laziwe ngcono (ngokukhangisa, ii-arhente, njl.).
Nje ukuba yonke into ilungile kwaye iyasebenza, konke okufuneka ukwenze kukusebenza kwaye wenze iinzame zokulenza laziwe ishishini lakho kwi-Intanethi kwaye ube nakho, ekuhambeni kwexesha, ukuziphilisa ngayo ukuba wenze yonke into ngokufanelekileyo. Ngaba unalo ishishini kwi-intanethi olenzileyo ukusuka ekuqaleni? Ungasixelela ebenjani amava akho?