Ma nsanja azamalonda

Ma nsanja azamalonda

Sizachilendo kukhala ndi mwayi wogulitsa wosiyana ndi anzathu ena onse, abwenzi ena amaganiza kuti malonda akumaloko ndi abwino kwambiri msika ukamakula m'malo mokhuta.

Pomwe ena amati ndibwino kusankha msika womwe wapangidwa kale ndikungogulitsa malingaliro atsopano kapena kukhazikitsa sinthani malonda ndikubwezera ndalama. Ichi ndichifukwa chake tiphunzira za mitundu yamapulatifomu a e-commerce Msika wapano.

Kodi ndi chiyani chomwe chimapanga ndalama zambiri?

Sikuti ndi chakudya, bizinesi yazakudya yakhala mbali zomwe zimawonetsedwa ngati chilolezo kapena malo oyendera alendo wamba komanso kuchezera kwakanthawi, motere zimachitika ndi magawo ena a kugulitsa katundu kapena ntchito, ali pachisoni chamakampani akulu ndi makampani amayiko omwe amafalikira mopanda vuto lililonse kapena khama.

Kuyika, ndi mawu oti amatigulitsa nthawi zonse pamene timayesera kuti bizinesi yathu kapena bizinesi yathu ipite patsogolo pachuma komanso kutchuka, kudziyika tokha ndikofanana ndi kudzipangira dzina lomwe anthu amasinthana nawo zokumana nazo zosangalatsa kapena zomwe zawapangitsa kunyansidwa kapena kusakhutira.

La chinsinsi chokhazikika Mumtundu uliwonse wamabizinesi, ndi momwe timawonera ogula athu ndi momwe amationera.

Amalonda ndi 90% kutengera kulumikizana kwazowoneka kapena zakuthupi, pa nkhani zotsatsa zama digito Kodi zikutanthauzanji kwa ife? Kodi tiyenera kukhala ndi khalidwe liti? Kodi timafuna kuti anthu azitiona bwanji? Chifukwa yankho la mafunso onsewa ndi lovuta kuyankha ngati mukufuna kuyambitsa kampani yotsatsa digito popanda nsanja ya e-commerce.

Ubwino wa nsanja za E-commerce

ndi Ma nsanja azamalonda, ndi gawo limodzi la bizinesi yapaintaneti momwe ife, monga bizinesi yomwe ikukula kapena ikukula, titha kuyamba kuzindikira kuyankha kwa anthu m'njira yosavuta, yosavuta, yothandiza komanso yolumikizana mosalekeza pakati pazambiri ndi zachuma komanso mwayi wazomwe timakhala nawo angagwiritse ntchito kulimbikitsa malonda a katundu wathu.

Ma nsanja azamalonda

ndi kusintha kwamalonda Sizofanana ndi kugulitsa zambiri kapena kupereka zochulukirapo, kukhala ndi mwayi wopezera makasitomala ochulukirapo kungatipangitse kuti tinyengeke kuti tikupanga ndalama zochulukirapo, pomwe tikupitilira phindu la zokolola, ndiye kuti chifukwa chiyani a Pulatifomu ya zamalonda, itha kukuthandizani kuwerengera kuchuluka kwa magwiritsidwe ndi magirafu azachuma, chifukwa chake mudzadziwa ngati malonda anu akupanga phindu kapena amangokhala ochulukirapo nthawi zina.

Mafunso omwe amabwera kwa munthu yemwe, monga inu, amafunira kudziwa zabwino zama nsanja za E-commerce, ndizosavuta kwambiri ndipo zimagwirizana ndi izi:

Ma nsanja azamalonda

  • Zachuma. Pomwe mfundo iyi ikuphatikizira, funso lofunikira lingakhale, kodi tidzakhala okhudzana ndi chitukuko cha chuma? Kodi tidzalemba ganyu wina kuti achite izi?
  • Chidziwitso chamaluso. Ngati simukudziwa njira zilizonse, tiyenera kulemba ntchito mlangizi kapena wina wophunzitsidwa kuchita ntchitoyi.
  • Njira yomwe tikugwirira ntchito. Ngati kabukhu lathu lili ndimalo ang'onoang'ono ambiri kapena zosewerera zamkati, timazikhazikika bwanji kuti zitha kufunsidwa popanda zovuta komanso m'njira yosavuta? Kungakhale kofunikira kupanga masitolo angapo ndikukhazikitsa omwe ati akhale othandizana nafe, ngati alipo kapena ngati tingadzigulitse tokha.
  • Ntchito zomwe ndizofunikira. Sitolo yapaintaneti imagwira ntchito bwino chifukwa cha mawonekedwe ake owoneka bwino, komanso kuthekera kwake kuyankha mafunso athu okhudzana ndi mitengo, kupezeka kwake ndi mtundu wazogulitsa, kodi malo ogulitsa pa intaneti ndi abwino bwanji, koma osagwira ntchito? Mu e-commerce, tikulimbikitsidwa kuti tizindikire kupita patsogolo kowonjezera ntchito popanda izi kukhala nkhani yodzaza sitolo, tifunika kukwaniritsa zosowa zenizeni kuti tisagwere bizinesi yaying'ono yomwe sichidziwika pakati pa mpikisano.
  • Kukula kwa sitolo yathu. Zikhala zofunikira kukhazikitsa kuchuluka kwa zinthu zomwe tili nazo, mitengo yawo, kukwezedwa, malo ogulitsa, mtengo wotumizira, zonse kutengera kuchuluka kwa makasitomala omwe tikuyembekeza kukhala nawo, sitingakhale ndi katundu wochuluka chonchi chifukwa sichingapangitse Kuposa ndalama, tiyenera kukumbukira kuchuluka ndi kuchuluka kwa zinthu zomwe tidzakhale nazo.
  • Chithandizo. Anthu omwe amakhala pa intaneti amakonda kupereka ziweruzo mwachangu kwambiri, kotero kuti palibe tsiku limodzi lomwe likadutsa zochitika zikachitika ndikuthandizira ndikofunikira, mwina kuchokera m'sitolo yanu yapaintaneti kapena madandaulo ena amakasitomala, kuti muwatsatire Tsatirani muyenera kusamala ndi zomwe kwenikweni nenani kuti malo ogulitsira pa intaneti sagwa.

Popeza takhazikitsa zolinga zathu ngati bizinesi yomwe ipezeka posachedwa mu e-commerce, muyenera kupitilira pa izi. Pyambitsani nsanja ya e-commerce Zimatsimikizira zabwino zambiri, osati inu nokha komanso kampani yanu kapena bizinesi.

Ma nsanja azamalonda

Ubwino wa nsanja za E-commerce

  • Masamba aulere, zomwe sizipanga mtengo uliwonse wolowa nawo ngati wogwiritsa ntchito, koma pazinthu zina zofunikira.
  • Mitundu yambiri, Pokhala chimodzi mwazokopa m'masitolo ambiri paintaneti, ma tempuletiwa akuphatikizira mitundu yosavuta, yazosankha, kaya ndizosintha kapena ngakhale mafoni, ingoganizirani mazana a anthu akutulutsa sitolo yanu yapaintaneti kuchokera pama foni awo a m'manja kuti agwirizane bwino kuti agwiritse ntchito bwino m'sitolo ndikupangitsa kuti azivutika kugula zinthu mu mphindi zochepa.
  • Kukhazikitsa mwachilengedweKuphatikiza pokhala osavuta, nthawi zambiri amaphatikizira magawo oyang'anira ndi mawonekedwe oyenera kuti athe kusakatula komanso kugula pa intaneti.
  • Nthawi zambiri amapangidwira m'mabuku akuluakulu. Ngati muli ndi mndandanda wazinthu zambiri zomwe zilipo kapena zikupangika, nsanja za e-commerce ndizomwe mukufuna, njira yachangu komanso yosavuta kuti aliyense adziwe zazomwe muli, zogulitsa, mizere, magawo ndi zopereka zapadera.
  • Iwo ali otetezeka. Chodalirika kwambiri, ndi lamulo lachilengedwe la ogula, ngati sawona mawonekedwe ndi magwiridwe antchito opangidwa mwanjira yothandiza, waluso kapena amangoperekedwa ngati sitolo yapaintaneti yokhala ndi ntchito zambiri zosakhazikika, sipadzakhala njira yoti agule, kusakhulupilira Ndi # 1 chinthu chomwe chimapangitsa kuti malonda atayika, ndichifukwa chake muyenera kupeza nsanja ya e-commerce yomwe ndi yabwino kwa inu komanso bizinesi yanu yogulitsa, osataya makasitomala ndikupanga ndalama zabwino.

Zoyipa zamapangidwe azamalonda a E-commerce

Zina mwa kuipa kwa nsanja zamalonda za e-commerce Izi ndi izi ndipo ngakhale zikutsutsana, pali zovuta zina zomwe tiyenera kukumbukira tikapeza nsanja ya e-commerce, kuti tisadzachite zolakwika zofananira ndi masitolo ena ambiri pa intaneti:

  • Mtengo ukhoza kukhala wokwera. Ngakhale intaneti ikawoneka ngati malo aulere, kugulitsa malonda pamalo osankhidwa ndi otetezeka kungatipangitse kuwonongera ndalama zambiri kuposa zomwe talingalira, kuphatikiza poti nsanja nthawi zina imakhala yofanana ndendende ndi kuchuluka kwa ndalama zomwe zimayikidwa mmenemo, ndi zomwe zimalimbikitsa opanga mapulogalamu kuti azisintha pafupipafupi.
  • Ntchito zake. Zitha kukhala zosakwanira ndipo zingatilepheretse, sitifunikira zinthu zina zambiri kapena tikusowa zina, ambiri alibe zokwanira malingana ndi malingaliro.
  • Malo abwino kwambiri. Malo omwe ali mumtambowo ali ngati nyumba, zokwera mtengo kwambiri, pamakhala renti yakanthawi ndi nthawi ndipo sitingakwanitse kulipira kwambiri malo omwe tingakhale kapena omwe sangatikwanire.
  • Kuvuta kogwiritsira ntchito mabuku akuluakulu. Ngakhale ichi ndi chimodzi mwamaubwino omwe nsanja zamakompyuta zambiri zili nazo, ena ambiri amanyalanyaza kuthekera kogulitsa mindandanda yayikulu yogulitsa, chifukwa chake muyenera kusankha zinthu zomwe zagulitsidwa kwambiri osapereka mzere wonse womwe muli nawo kale. nazo, izi zitha kukhala zabwino ngati mungayembekezere ndalama zochepa chifukwa nsanja zotsika mtengo zama e-commerce ndizomwe zimathandizira kabukhu kakang'ono kazogulitsa, mukadikirira kukhazikitsa kabukhu yayikulu, mutha kukhumudwitsidwa ndi kuthekera kwa otsika -mapulatifomu azachuma kapena aulere
  • Thandizo lowonjezera. Ma phukusi ena kuti athe kukhazikitsa machitidwe ndi sitolo, akhoza kukhala ovuta kugwiritsa ntchito. Kodi simukuwadziwa? Bwino osayesanso, muyenera kupeza chithandizo cha akatswiri kapena mlangizi kuti athane ndi mitundu iyi yamaphukusi anu ogulitsira pa intaneti, chifukwa chake ngati mulibe mlangizi wotsika mtengo kapena mukufuna kusunga ndalama, tikukulimbikitsani kuti musankhe mwanzeru nsanja ndi kosavuta kukhazikitsa.

Kufunika kwa nsanja yamalondaZimachokera mwachindunji kuzomwe tonsefe tingakhale nazo ndi malo ogulitsira pa intaneti, palibe amene akufuna kuchedwa, palibe amene amafuna milandu yachilendo pa kirediti kadi yawo.

Wogula sakukhulupirira intaneti yokwanira kuti alembe mawu ake achinsinsi m'sitolo iliyonse yomwe akuwona, chifukwa chake mpikisano ndiwowopsa ndipo mwanjira ina, ndiwolusa.

Kudziika tokha ngati bizinesi yamtengo wapatali kumatanthauza kupanga zisankho zofunika zachuma ndi ndalama zomwe ndizofunikira, nsanja zamalonda za e-chida ndizida zomwe zingakuthandizeni kukhazikika pamalonda anu ndikuwongolera pang'onopang'ono.

Ena mwa nsanja zabwino kwambiri za e-commerce lero

X-Cart

Ichi ndi chimodzi mwa nsanja zapaintaneti zomwe zimayambitsa kupanga ndikusintha kuchuluka kwa malo ogulitsira pa intaneti pano, zina zabwino za X-Cart ndi izi:

X-Cart

  • Thandizo lamaluso ndi zilankhulo zambiri zomwe zilipo.
  • Imakhalabe gwero lotseguka, laulere.

Zina mwazovuta za X-Cart ndi izi:

  • Kufikira kasitomala mwachindunji si njira yaulere, ndalama zowonjezera ziyenera kulipidwa.
  • Zikuwoneka kuti mapulani a "Premium" ndiwokwera pang'ono, pofika $ 495, siopikisana kwambiri pakadali pano.

Chitsimikizo cha Magento

Ili bwino ngati imodzi mwa nsanja za e-commerce zaulere, otchuka kwambiri padziko lapansi, awa ndi zabwino za Magento Open Source:

Chitsimikizo cha Magento

  • Ndi pulatifomu yaulere ya e-commerce, yotseguka, yotheka kusintha mtunduwo ndi njira yolipira.
  • Mndandanda wa ntchito zake ndizokwanira komanso zokwanira, simuyenera kuyang'ananso kwina.
  • Tsambali limakupatsani mwayi wopanga mbiri ndi zilankhulo zomwe zimasinthidwa malinga ndi dera lomwe kasitomala amapezeka.

Zina mwazovuta za nsanja ya Magento Open Source e-commerce ndi:

  • Chithunzichi chimakhala chokwanira ndi ntchito zonse, komabe, chimakhala chovuta komanso chosagwira ntchito, mwina ndichimodzi mwazinthu zodziwika bwino papulatifomu.
  • Pali ndalama zenizeni pakulemba ntchito opanga maukadaulo kapena ogwira ntchito zaukadaulo kuti agwire ntchito yokonza ndi kusintha makonda, nsanja palokha ndi yovuta kwambiri kwa munthu yemwe alibe mbiri yakukweza digito.

PrestaShop

Izi nsanja yogulitsa pa intaneti imakupatsani mwayi wogwiritsa ntchito sitolo yanu yapaintaneti pafupifupi ngati masewera amwana, tiwone zabwino zake:

PrestaShop

  • Kuwongolera kosavuta komanso kosavuta kwa malonda anu, mumangopulumutsa ndalama zogwirira ntchito kapena thandizo lina.
  • Mawonekedwe okongoletsa, odabwitsa komanso owoneka bwino pakukhazikitsa malo ogulitsa pa intaneti.

Chofunikira kwambiri papulatifomu yapaintaneti masiku ano ayenera kukhala, PrestaShop Kodi zimatero? Tiyeni tiwone zovuta za nsanja iyi yamalonda yamagetsi:

  • Ngakhale kuti ndi yosavuta kwambiri, ili ndi ntchito zochepa, mwina poyerekeza ndi mpikisano wake, ilibe mpikisano pamanambala.
  • Zowonjezera zobisika zilipo ngati zifukwa zowonongera zochulukirapo, pokhala zowonjezera zomwezo zomwe zimakwera mtengo.

Gulani Jigo

Ngakhale kuyerekezera ndi zina nsanja zamalonda pa intaneti, Jigo Shop imakhala nsanja yosiyanitsidwa, tiwone zabwino zake:

Gulani Jigo

  • Kugawidwa ngati njira yosavuta kwambiri yogulitsira pa intaneti yoti mugwiritse ntchito, makamaka kwa ogwiritsa ntchito omwe alibe chidziwitso chambiri, abwino pakukula kwamabizinesi ndi mpikisano wamphamvu wa e-commerce.
  • Mitu yambiri yomwe kasitomala angathe kulandira ndi onse pamlingo wofanana (waulere).

Gulani Jigo, ili ndi maubwino ochititsa chidwi, zomwe zimapangitsa kutsika kwa nsanjayi kuyenera kukayikitsa:

  • Kodi tisiyira makasitomala kumbuyo? Tsoka ilo sichotheka, koma kusakhala ndi mwayi wogwiritsira ntchito makasitomala ndizomwe zimatanthauza.
  • Makhalidwe oyambilira sikokwanira, amatsimikiziranso chidwi cha wopanga mapulogalamu wosadziwa yemwe amangofuna zoyambira popanda kufunafuna kusintha kapena osalipira.

WP eCommerce

Ngakhale sanakhale pachibale ndi amodzi mwa ma greats a nsanja zamalonda pa intaneti, WP eCommerce, ikutsalira m'mbuyo kuti ifanidwe ndi kukhala kumbuyo kwa zabwino kwambiri, komabe, ndi njira yabwino kwambiri ngati njira yotsegulira yapaintaneti, tiwone zabwino zomwe amapereka:

WP eCommerce

  • Zambiri mwazinthu zabwino kwambiri zapaintaneti zamalonda zimakhala nazo, ngakhale zopikisana kwambiri.
  • Imakhalabe pakati pa malo abwino kwambiri ogulitsira pa intaneti a omvera olowera, kutanthauza kuti sizifuna thandizo laukadaulo kapena kukonza kosavuta.

Zotsalira zomveka papulatifomu iyi zitha kukhala zowopsa, tiyeni tiwone zina mwa izi:

  • Ilibe zowonjezera ndikuwongolera.
  • Palibe mitu yokwanira ya WordPress ya WP eCommerce.

WooCommerce

Amawerengedwa ndi ambiri monga nsanja yabwino kwambiri yotsegulira pa intaneti. WooCommerce ndi mpikisano yemwe aliyense akufuna kufananizidwa naye, ili ngati imodzi mwanjira zabwino kwambiri, tiyeni tidziwe zabwino zake:

WooCommerce

  • Wothandizirayo atha kukhala kutsitsa kwaulere, ichi ndichinthu chomwe chimatsimikizira kuti makasitomala ambiri amalowa chifukwa masitolo ambiri amangofunikira izi kuti zigwire bwino ntchito.
  • Imalumikiza mosavuta komanso moyenera kuzipata zonse zazikulu zolipira zomwe zikupezeka pano.

Ndi nsanja zamalonda zapaintaneti ziyenera kuti zidawonekeratu kuti maubwino ambiri atha kukhala ndi malingaliro oti mwina ndi mwayi kwa ena, koma choyipa chachikulu kwa ena, kuzindikira njira yabwino yogulitsira pa intaneti tsopano ndi ntchito yathu.


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  1. Wotsogolera pazosankhazi: Miguel Ángel Gatón
  2. Cholinga cha deta: Control SPAM, kasamalidwe ka ndemanga.
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