Google Trends: ndi chiyani?

Chimodzi mwa zida zomwe zimagwiritsidwa ntchito kwambiri ndi ma SEOs ndi omwe amagwira ntchito mu dipatimenti yazinthu amatchedwa Google Trends. Ndi cha chiyani? Zimagwira ntchito bwanji? Ndi zabwino?

Mwina munalimvapo dzinali koma zoona zake n’zakuti simukudziwa kuti limatanthauza chiyani, koma pa chifukwa chimenechi lero tikhalapo pa dzinali. kwa eCommerce, ikhoza kukhala bwenzi lamphamvu ngati mukudziwa momwe mungagwiritsire ntchito.

Kodi Google Trends ndi chiyani

Choyamba, dziwani kuti ndi chida chotani. Google Trends. Ndi za "Google trends", kumasuliridwa m’Chisipanishi. Ndi chida chomwe mungapezere zomwe ndi mawu omwe ogwiritsa ntchito akuyang'ana munthawi inayake. M'malo mwake, mutha kusaka zaka zisanu m'tsogolo, kuti muwone ngati kusakako ndikozungulira kapena ayi.

Tiyeni titenge chitsanzo. Tangoganizani kuti muli ndi eCommerce ya zinthu zosambira. Chodziwika bwino ndikuti mumayamba kutsatsa mu Meyi kapena Juni, pomwe anthu amaganiza kale za kukhazikitsa dziwe losambira. Koma ndi Google Trends mutha kudziwa kuti pofika mwezi wa Marichi, anthu ayamba kusaka ndipo ngati mutasankha kale Google ikhoza kukupatsani inu patsogolo kuposa ena (pochita zinthu zina zambiri, inde).

Mwanjira ina, Google Trends ndi chida chaulere chomwe mungagwiritse ntchito ndi chimenecho Zimakupatsani mwayi wodziwa ngati mawu amafufuzidwa ndi anthu kapena ayi komanso munthawi yanji. Palibe chilichonse choti muyike, muyenera kungosaka Google Trends mumsakatuli ndipo iziwoneka pazotsatira zoyambirira.

Google Trends: chida ichi ndi cha chiyani?

Pofika pano, mwina mwazindikira kale zomwe Google Trends ili nazo. Koma ngati sichoncho, tidzakufotokozerani.

Ngati muli ndi bulogu ya eCommerce yanu, ndizotheka kuti mukufuna kukupatsani zinthu zabwino kuti "Google imakukondani". Vuto ndiloti zomwe mungasankhe sizingakhale zomwe ogwiritsa ntchito akufuna. Kodi Google Trends imakuthandizani bwanji? Chabwino, kuti mugwirizane nawo.

ndi ntchito zomwe mungapeze pachida ichi ndi:

• Dziwani zomwe anthu akufuna sinthani zomwe zili mubulogu yanu ndipo pezani kuchuluka kwa magalimoto (ndicho chitsanzo chimene takupatsani).
• Dziwani mitu yomwe yafufuzidwa kwambiri kuti mupange zinthu zamtengo wapatali, osati za blog yokha, komanso pa malo ochezera a pa Intaneti.
• Para khazikitsani bizinesi yatsopano Mwachitsanzo, tiyeni tiyang’ane m’mbuyo zaka zingapo zapitazo, pamene masks sankafunikira kapena kugwiritsidwa ntchito. Kupanga kampani yomwe imapanga masks sikungakhale bwino chifukwa, kupatula ku China ndi mayiko aku Asia omwe amawagwiritsa ntchito nthawi yozizira ndi masika, ku Spain ndi ochepa. Koma, Covid itayamba, makampani opanga masks adapangidwa ndikutukuka. Chifukwa chiyani? Chabwino, chifukwa Google Trends idapanga kusaka kumeneku kukhala kokwera kwambiri kwa nthawi yayitali ndikulola kudziwa kuthekera kwa bizinesi.

Momwe mungagwiritsire ntchito bwino Google Trends

Musanayambe kufufuza mawu ndi kulingalira za mitu kapena malonda omwe angakhale abwino kupanga eCommerce kapena makampani, muyenera kudziwa momwe mungapindulire ndi chida ichi. Ndipo chifukwa chake, muyenera kumudziwa.

Mukalowa mu Google Trends, chinthu chodziwika bwino ndichakuti tsambalo likuwoneka mu Chisipanishi ndikuti, kumtunda kumanja, mumayika Spain (ngati sichoncho, muyenera dinani muvi ndikulozera kuti mutha kusaka mitu yokhudzana ndi izi. ku dziko).

Tsopano, pansipa pamutuwu, mutha ikani mawu, gulu la mawu kapena mawu omwe mukufuna. Mukagunda 'lowetsani' chinsalu chidzasintha kukuwonetsani mzere womwe ukhoza kulunjika, kupita mmwamba ndi / kapena pansi, ndi zina. mpaka tsiku lomwe mumasaka.

Monga lamulo wamba, Idzakuwonetsani zotsatira mpaka miyezi 12, koma mutha kuchepetsa ngakhale ola lomaliza. Malingaliro athu ndikuti muzichita pamasiku 30, kuti mutha kudziwa momwe mweziwo ukuyendera.

Pansi pa chithunzicho muli ndi 'chidwi ndi dera'. Izi ndizofunikira kwambiri pa eCommerce yomwe imagwira ntchito kudera lina la Spain, kapena yomwe ili ndi malo ogulitsira. Chifukwa chiyani? Chifukwa mwanjira imeneyo mudzadziwa ngati mutha kulimbikitsa kusaka mumzinda wanu kutengera momwe mukusakira.

Mwachitsanzo, taganizirani kuti ku Aragon akufunafuna zokopa alendo ku Scotland. Ndipo ndinu bungwe loyendetsa maulendo. Patsamba lanu mutha kuyang'ana kwambiri anthu omwe akufunafuna.

Pang'ono pang'ono pali mitu yokhudzana ndi mafunso. Awa ndi mawu omwe ogwiritsa ntchito adagwiritsanso ntchito ndi ma augmentation, omwe angakupatseni malingaliro a semantic pazolemba.

Ndi zinthu zina ziti zomwe Google Trends ili nazo?

Kuphatikiza pa chida chachikulu chatsamba, momwe mungapezere zomwe zikuchitika pamutu kapena mutu wina, pali zinthu zina zomwe zingakhale zosangalatsa, ngakhale kuti si zonse zomwe zimaloledwa ku Spain. Mwachitsanzo:

• Zosakasaka tsiku ndi tsiku. Ndi amodzi mwa omwe tidakuchenjezani kuti sikuli ku Spain ndipo muyenera kusankha mayiko ena kuti mukawawone. Ndicho chifukwa chake sizothandiza kwambiri.
• Chaka chofufuza. Kumene amakuwonetsani mawu omwe, osankhidwa m'magulu osiyanasiyana, omwe adafufuzidwa kwambiri chaka chatha. Mwanjira imeneyi mutha kudziwa zomwe mawu omwe akhala akufufuzidwa kwambiri ndipo popeza amakupatsirani zaka zingapo kuchokera pamenepo mutha kupeza mawu osakira omwe mukudziwa kuti amagwira ntchito.
• Google News Initiative. Ndi chida chomvetsetsa bwino Google Trends. Mukadina pa izo, zidzakutengerani ku tsamba lomwe lili ndi zolemba zosiyanasiyana (zosamala, chifukwa mwachisawawa zimayika mu Chingerezi ndipo muyenera kuzisintha kukhala Spanish) kumene zikufotokozera momwe chidacho chimagwirira ntchito.

Monga mukuwonera, Google Trends imagwiritsidwa ntchito pazinthu zambiri, koma koposa zonse kukhazikitsa njira zomwe zingakufikitseni pafupi ndi ogwiritsa ntchito komanso omwe angakhale makasitomala abizinesi yanu. Sitinganene kuti ndi chida chabwino kwambiri, chifukwa muyenera kuchiphatikiza ndi ena, koma chingakhale chiyambi chabwino kudziwa zomwe omwe angakhale ndi chidwi ndi zinthu zanu akuyang'ana. Kodi munayamba mwazigwiritsa ntchito?