Atresmedia ya zama wani ɓangare na farawa Sifen Wallapop, kamfanin da ke saye da sayarwa a tsakanin mutane ta wayoyin hannu. Communicationungiyar sadarwa ta Atremedia tana da hannun jari a cikin hannun jari na Wallapop, tare da Grupo Godó da Grupo Zeta, ta hanyar samfurin da aka sani da kafofin watsa labarai don daidaito.
Ta wannan hanyar, da farawa Yanzu tana da saka hannun jari na Euro miliyan 1,3 a sararin talla a cikin kafofin watsa labarai daban-daban waɗanda suka ƙunshi waɗannan manyan rukunin sadarwar uku. Haɗuwa da Atremedia don haka yana hanzarta ƙaddamar da kamfen talla na farko na Wallapop a duk faɗin ƙasar.
Wayar hannu Wallapop shiri ne na Mutanen Espanya wanda ke bawa masu amfani damar saya da sayar da kayayyaki ba tare da masu shiga tsakani ba kuma an shirya ta yanayin ƙasa. Godiya ga wannan, masu amfani da kansu sune waɗanda ke kula da gudanar da tallace-tallace da sayayya a tsakanin su. Tsarin yana da sauki kuma yana da karfin gaske cewa akwai samfuran samari da yawa, wasu na ban mamaki. Wannan aikace-aikacen yana da abin mamaki, kuma wannan shine cewa abin da kuke nema kuma wanda kuka samo yanzu na iya zama 'yan mitoci daga inda kuke.
Bayan wata yarjejeniya da Atresmedia, Godó da Grupo Zeta, za a watsa kamfen din talla na Wallapop a Antena3 da La Sexta Prime Time, kuma za a sanar da su a manyan jaridu da mujallu: La Vanguardia, Mundo Deportivo, Sport, Salud & Vida, Cuore da Mace.
Misalin "kafofin watsa labarai don daidaito" yana ba mu dama ga mahimmin kadara don farawa kamar namu: ganuwa ga mai amfani na ƙarshe. Gangamin da muka faro a wannan makon zai bamu damar haɓaka masu amfani da mu ta hanya mai mahimmanci, kuma hakan zai sauƙaƙa wa Atresmedia da sauran masu saka hannun jari don haɓaka ribar jajircewarsu ga wannan sabuwar kasuwar ta hannu ta hannu wayoyi.
Javier Nuche, Shugaba na Bambancin AtresMedia, ya bayyana cewa wannan aikin ya ƙunsa “Shiga cikin aikin da ya dace daidai da dabarunmu saboda kasuwanci ne da ke da ƙarfin ci gaba da ƙarfin samar da ƙima. Gudummawar da muke bayarwa na da nufin zama mai hanzarta kasuwanci wanda, a cikin ɗan gajeren lokaci, ya tabbatar da samar da sha'awa mai yawa tsakanin jama'a ".
Tun lokacin da aka fara rabin shekara da suka wuce, Wallapop ya riga ya samar da fiye da 10 miliyan a wata a cikin ma'amaloli a tsakanin masu amfani, albarkacin katalogin samfuran sama da miliyan 2, waɗanda masu amfani da shi sama da miliyan 1 suka ƙirƙiro. Bugu da kari, a cikin wadannan watannin tauraron ya samu kudin zuba jari na Yuro miliyan 1,5 daga masu saka jari, kamar su Caixa Capital Risc, Asusun Banki na Bonsai, ESADE Ban da kuma cibiyar kasuwancin mala'iku Antai, wanda Gerard Olive, Marta González da Miguel suka kafa. Vicente da Esade Ban, sannan kuma suna da goyan bayan ENISA da ICF (Institut Català de Finances).
Gerard zaitun, co-kafa Wallapop kuma wanda ya kafa Jamhuriyar, yana magana ne game da ƙimar da wannan aikin yake bayarwa ga masu amfani, ya bayyana
Yiwuwar neman wani abu mai ban mamaki ko ban mamaki shine mai karfin motsin rai mai amfani kuma babban dalilin da yasa masu amfani suka yanke shawarar amfani da lokacin su don neman samfuran. Wani abu da kuka jima kuna ƙoƙarin nemowa, wani abu daban, wannan "taɓa" wanda yayi daidai da halayenku, wasu abubuwan da zaku iya iyawa ... The jarabar neman wannan cikakkiyar "Ban sani ba menene "ga kowane ɗayan shine tushen tsakiyar kamfen ɗin Wallapop na farko.
Don ci gaban kamfen mutanen Wallapop sun ƙidaya kamfanin talla Drop & Vase, wanda yake so ya haɓaka halayen abin al'ajabi na kasuwar hannu ta biyu, inda masu amfani zasu iya samun kowane irin samfuran a farashi mai sauƙi.
Bayanan Walla! shine da'awar kamfen. Walla! shine bambancin da aka saba dashi na hala! cewa masu amfani suna faɗuwa yayin da suka sami abin mamaki ba tare da tsammani ba. Don haka, yaƙin neman zaɓe yana mai da hankali ne kan masu amfani da abubuwan tarawa, masoyan girbin kuma menene sanyi, ga waɗanda suke son fara sabbin abubuwan nishaɗi ba tare da kashe kuɗi da yawa ba, ga waɗanda suka kamu da laulaye a farashi mai rahusa, da kuma duk mutanen da ke siyar da kayayyakinsu masu daraja don sayan wasu sabbin abubuwa.
A wannan ma'anar Agustin Gomez, Shugaba kuma co-kafa Wallapop. tabbatar: “Ba zaku iya tunanin abin da za ku samu a cikin Wallapop ba. Wannan shine dalilin da ya sa muke son yin tunannin wannan ƙwarewar kayan aikinmu tare da kalmar 'Walla', a daidai lokacin da muka ƙarfafa ambaton alama. Amma ban da kasancewar mu na sunan mu, magana ce ta sabo da birane, wacce ke nuna halayen mu na kamfani, asali da falsafar Wallapop ”.