Free shipping, everything you need to know

Free shipping, everything you need to know

Probably one of the Most successful tactics in online businesses is offering free shipping. But the truth is that offering this is not easy at all, especially in businesses that are starting. It is vital for any entrepreneur to have a well-defined policy on Shipping Cost, and have it clear from the beginning so that the customer can get an idea of ​​how much to spend on shipping.

What if you decide to offer a free shipping policy?

For obvious reasons, The shipping cost It will be paid within the final price of the product, but the truth is that in many cases this cost varies depending on the sales volume and the distance between your warehouse and the end customer.

For starting to describe the benefits of offering free shipping we can talk about the increase in income. A study of the Stitchlabs platform shows that those businesses that started offering free shipping increased their revenue by up to 10%.

This is because customers are generally looking for opportunities and promotions, so they will surely go for the product that offers the most competitive price, always looking for the option that includes taxes and expenses in the cost. Shipping.

On the other hand, offer transparency and a clear free shipping policy helps facilitate the purchase decision and becomes a hook for customers looking to take advantage of this advantage to add more items to their shopping cart.

However, the disadvantages are also many. On the one hand, not all businesses can be the luxury of offering free shipping, some maybe only from a certain price onwards. In addition, profit margins may be reduced or shipping may even be more expensive than the product.

The decision to offer free shipping depends on the individual business and their financial capabilities.


Be the first to comment

Leave a Comment

Your email address will not be published. Required fields are marked with *

*

*

  1. Responsible for the data: Miguel Ángel Gatón
  2. Purpose of the data: Control SPAM, comment management.
  3. Legitimation: Your consent
  4. Communication of the data: The data will not be communicated to third parties except by legal obligation.
  5. Data storage: Database hosted by Occentus Networks (EU)
  6. Rights: At any time you can limit, recover and delete your information.