The e-commerce market in numbers

e-commerce market

Electronic commerce in Spain It has proven to be one of the best options to undertake in Spain, and it is certainly that the advantages it offers are quite a few compared to a traditional store. However, this is very crude if we do not support it with figures and data that can allow us to measure the true impact that the e-commerce today, so let's analyze the market for e-commerce in numbers.

Official e-commerce market report in numbers

The latest report of the Economic and Social Council has shown that during 2017 the electronic commerce market continues to be one of the fastest growing. It has shown that it has a potential not only for growth, but also for evolution.

Let's start by talking about the money that moves this market, because on this occasion the turnover figures exceed 22 billion euros, which represents a growth of more than 23% with respect to the figures obtained in 2015. Without a doubt this speed of Growth shows that far from being a saturated market, it is a market full of opportunities.

Now, how big is the market? The answer will leave us surprised, because in the same report it is mentioned that the 70% of internet users make online purchases, So the number of potential customers is quite high, the only thing we have to consider is that having a good marketing campaign will make us more likely to convert those potential customers into customers.

Undoubtedly, only these two data from the report carried out show us the possibilities that the e-commerce market it still has, so we should not hesitate to get the most out of it. If we already have an online store, it's time to grow it, if we don't have it yet, it's time to create it. Taking advantage of the information that these numbers give us is undoubtedly one of the best decisions we can make.


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